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Republic of the Philippines

DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

TABLE OF CONTENTS

Page

ACKNOWLEDGEMENT ……………………………………………………….………………………………….

DEDICATION ……………………………………………………….……………………………………………….

CHAPTER I: INTRODUCTION ……………………………………………………….……….

CHAPTER II: EXECUTIVE SUMMARY……………………………………………………….

CHAPTER III: ORGANIZATIONAL PLAN …………………………………………………

CHAPTER IV: MARKETING PLAN …………………………………………………………….

CHAPTER V: PRODUCTION PLAN ……………………………………………………

CHAPTER VI: FINANCIAL PLAN …………………………………………………….…….

APPENDICES …………………………………………………………………………………………………….

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

A C K N O W L E D G M E N T
First and foremost, we would like to acknowledge Ma'am

Babylyn T. Imperio for her constant support throughout

the project plan. We are grateful for her aspirational

guiding, invaluable constructive criticism, and

pleasant advice. We are grateful to her for sharing her

candid and enlightening perspectives on our

difficulties. Second, to our family for their love and

moral support in completing this business plan. And

lastly, praise and appreciation to the Almighty God for

showering us with blessings during the planning and

allowing us to complete it successfully.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

D E D I C A T I O N
The entrepreneurs would like to dedicate this plan to the

Almighty God, for guiding us throughout the entire business

plan. We want to thank him for providing us with the insight,

strength, support, and knowledge we needed to explore and for

guiding us through all of the hardships we faced. To our

beloved families for their love, moral support and financial

support in completing the plan. To our Alma Mater- the Cagayan

National High School and to our classmates. To our adviser and

teacher of this subject Business Simulation- Ma'am Babylyn T.

Imperio, for always updating us what to do and for her words

of wisdom. To her advices and guidance for making this

business plan successful.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

C H A P T E R I
INTRODUCTION
The word "pastries" recommends many kinds of baked products made

from ingredients such as flour, sugar, milk, butter, shortening,

baking powder, and eggs. There are various types of pastry

recipes and numerous ways of classifying them. Basic flour

mixture serves as the foundation for the sugary taste-like

pastry dishes such as pies, tarts, quiches, croissants, cupcakes

and cakes. Cakes are a type of pastry thatIt can be made in a

variety of ways depending on the proportions of their

ingredients, how they're mixed, flavorings added to the basic

ingredients, the shapes of the baking pans, and how they're

cooled and stored. Every cake can have any number of fillings,

frostings, and final decorations to make it unique and an

aesthetic expression of its maker. Bapple cakes are prepared from

naturally nutritious fruits that can be mixed and combined with

other fruits to make a delicious and refreshing pastry. Fruit

cakes are highly popular nowadays because people want to eat and

drink foods that are good for their health. It has been shown to

be beneficial to people's health. They supply all of the vitamins

and nutrients that the body and mind needed to stay healthy.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Bapple is a sugar-free, and alternative to sugary foods and

unhealthy foods. It is high in important nutrients and help in

the body's cleansing. Because apples are high in vitamins A, B,

and C, as well as minerals C, A, and B, potassium, iron, and

phosphorus, apple is healthy. These vitamins, according to

several studies, aid in weight loss, healthy digestion, cancer

prevention, and the reduction of the dreaded Excessive

cholesterol. Bananas are high in potassium and fiber, making them

a nutritious food. It also contains a lot of vitamin C, B6, and

manganese. Bapple cake is unique in a way that it was developed

in response to entrepreneurs' desire to transform their target

customers' eating habits from unhealthy to better foods.

C H A P T E R II

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

EXECUTIVE SUMMARY

The current situation of product production consists of the

business overview, the target market, the product analysis, the

competition review and the distribution review. Market is an

environment where demand and supply factor’s function,

furthermore requiring two parties to combine to facilitate the

exchange of goods and services. The market is essential to

business people, because through this market new customers can be

realized and the product to be publicized. Bapple is focused to a

specific place in the industry. Its target market will mainly

consist of CNHS junior high and senior high school students,

school staff and officials, as well as passers-by. Bapple

guarantees for its target market a quality packed product with

appetizing and proper nutrition. The Bapple Cake is made up of

mashed bananas, finely chopped apples, flour, baking powder and

soda, oats, cinnamon powder with a mixture of fresh milk, melted

butter and vanilla. The business will set the price

competitively, that can be afford by the target market and also,

they will monitor their competitors in running the business, by

doing this the entrepreneurs will determine the strengths and

weaknesses of their competitors. The entrepreneurs will also


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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

value good relations to their customers to be the advantage of

the business in boosting the sales faster. Also having a good

relationship with the staffs is the key in maintining an

effective production flow and work flow over time. Bapple starts

its production through the purchased of raw materials from its

retailer in the market. The production then starts by mashing the

banana, chopped finely the apples, mix all the dry ingredients

and after that mix all the wet ingredients to produce a bapple

cake. The baked cake will be well packed with its own customary

logo and tub. Manpower is important to the business because it is

directly proportional to the performance of the entire business

and through this business can operate in a longer time. It will

also help this to achieve the business goals and objectives.

Bapple Cake's workforce is divided into eight positions: general

manager, assistant manager, under it, the financial manager, The

cashier is followed by the production manager, who is followed by

the product makers, who are followed by the product servers, and

finally the purchasing officer. SWOT analysis is also included in

accordance to it's product, place, price and promotion.

Advantages in the product, price, place and promotion is included

in the Strength. By determining the strengths that this business

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

can have it will help the business attract its customers with its

unique attributes and maintain the good relationship with its

customers. In the weaknesses it shows how the business lacks in

every factor that cause its low sale and less customers.

Opportunities show off benefits in the external factor of the

business from which business can't control. Oppotunities can be

means for the business to promote and introduce the product to

the target market and more over improve the sales and customers

experience s. The threats show the disadvantages of the business

in its external factor on how it affects the enterprise and from

which the business can control. The business also showed its

advantages in terms of its product, price, place and promotion.

The product of the business gives its customer it's explicable

taste and an aesthetically pleasing in addition of the package of

the product. The business is placed in an easily and accessible

location, guaranteed to attract crowds. To gain more customers,

the business advertises through print advertisement. The business

customized the taste of its product to the preferences of its

customers like those who are health conscious of their health and

diet.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

C H A P T E R III
ORGANIZATIONAL PLAN
Organization planning includes all activities that are being used

to set priorities, focus energy, resources, and assets, reinforce

tasks, ensure that employees and other stakeholders are working

toward a common goal, establish agreement on expected outcomes,

and evaluate and modify the organization's path in light of

changing situations. Because management can't sensibly execute

any of the other basic administrative tasks without knowing what

an organization aims to accomplish, this serves as a prerequisite

for using the other management functions. By this decision, a

company is formed and will make more of what it all is about, who

it serves, what it must do, and why it should. Strategic planning

defines not only where an organization is going and the

activities that are expected to lead it down a successful path,

but also how it will know whether it is successful. It focuses on

the entire organization's work and resources, creating a clear

and convincing vision of how the team and board want to move

forward, with adequate coordination toward success.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

A. Vision

The business envisions itself to be competitive in pastry and

food industry by serving its customer authentic and healthy

delicious product that will satisfy their daily cravings.

Mission
The business aims to be an innovative healthy- apple banana cake

that aims to benefit the will of the community. Serving products

that are unique and of high quality that the customers will

loving it.

Core Values

• Teamwork - As a business made of multiple partners, it is

very important to have collaboration and understanding to be able

to produce work and results effectively. This also makes an

effect which creates a wonderful workplace or environment.

• Integrity - It is vital to have integrity as it demands

truthfulness and honesty, making it very important in a business

consisting of multiple people.

• Humility - The willingness to change your mind, being able

to admit mistakes when you make them, and willing to learn from

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

the mistakes of others, rather than punishing them is truly

important for the cohesion within the business.

• Respect - The company values their workers and customers as

all are vital cogs for the success of the company and its

longevity in the market.

• Originality and uniqueness - The company aims as a business

that sells apple-banana juice is to be as original and unique,

being different towards other products but at the same time have

that authentic sensation when customers buy our product.

• Open-mindedness - Accepting feedback from customers and

business partners in order to produce greater quality services

and products is important, which benefits both workers and

consumers.

B. Organizational Chart

RHONA J. ARAFILES
General Manager

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ERIKA FAYE T. MALLILLIN
BAPPLE CAKE Assistant Manager
KIANA NATIVIDAD IVY PEARL L. DAQUIOAG
Financial Manager Production Manager

Republic of the Philippines


DEPARTMENT
MARISOL ATENDIDO ALLANOF EDUCATION
JOSEPH MANDAC FRANKLINO MELAD LORNA A. SELARIO
Regional Office No. 02 (Cagayan Valley)
Cashier Purchasing Officer Product Maker Product Maker
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232 LADYNAIFA CAPAL JANICE FURIGAY
facebook.com/Cagayan Nhs
Server Server

C. Duties and Responsibilities

Name:  Rhona Arafiles


Skill: Knows how to manage the business, excellent
communication, budgeting skills and leadership.
Position: General Manager – allocating budget
resources, formulating policies, coordinating
business operations, monitoring and motivating
staff, managing operational costs, ensuring good

Name:   Erika Faye Mallillin


Skill:  Strong leadership, valuable manager
skills, great communication
Position:   Assistant Manager - Responsible for
scheduling employees, training new employees and
hiring new employee. Handling escalated customer
complaints. When the manager is absent, the
assistant takes place.

Name: Kiana Natividad


Skill:  Excellent budgeting and financial skills,
as well as computational and problem-solving
abilities, High numeracy and strong technical.
Position: Financial Manager - Preparing financial
reports, direct investments, develop plans and
strategies for financial gain. Handling the
cashier and purchasing officer.

Name:   Ivy Daquioag                  


Skill: Leadership and interpersonal skills, team
working skills.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Position: Production Manager - Oversees the manufacturing process


and coordinates all aspects. Operation and production activities
assuring that the production will be at high quality. Handling
the product maker and the server.

Name: Marisol Atendido           


Skill: Basic Math, Interpersonal
Communication/Written and Verbal Communication,
Time Management, Product Knowledge, Positive
Attitude, Punctuality
Position: Cashier - Her main duties include
ringing up sales, bagging items, requesting price checks,
honoring coupons, collecting payment and giving appropriate
change. Responsible for counting the contents of cash register
drawer at the end of each shift, maintaining receipts, records
and withdrawals. She is also responsible for checking materials
and supplies and reporting when stock is low. Answer customers'
questions and get a manager if answer doesn't solve the issue.

Name:   Allan Joseph Mandac              


Skill: Solid analytical skills, with the ability
to create financial reports and conduct cost
analyses
•Negotiation skills
•Excellent networking and time management skills.
Position: Purchasing Manager - His duties include
buying materials, goods, and services on behalf
of the employer to be resold or used in daily operations. He also
maintains stock levels, negotiate with vendors, and interview
prospective suppliers.

Name:   Franklino Melad                   


Skill: Strong work ethic and punctuality, Ability
to maintain confidential company information in
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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

the strictest of confidence, Good taste and palate, Speed, High


attention to detail
Position: Product Maker - A product maker is responsible for
operating, cleaning and maintaining all tools (e.g., baking tools
and equipment, food processors) that are used on the job. This
includes troubleshooting, making minor repairs and alerting
management if a piece of equipment is irreparable.

Name: Lorna A. Selario


Skill: Well developed technical and creative
skill
Position: Product Maker - Identify the
appropriate texture, materials, and key
technical. Work with purchasing officer to
procure the appropriate materials at the best
value. Watch consumer trends to identify
desirable product traits Consider comfort and
usability when designing new products.

Name: LadyNaifa Capal                  


Skill: Multi-tasking, customer relationships,
patience
Position: Product Server - She is responsible for
taking orders and serving pastries to consumers.
She plays an important role in consumer
satisfaction as she is also responsible for
checking on customers to ensure that they are
enjoying their food and take action to correct
any problems.

Name: Janice Furigay                

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Skill: Good time-management skills, Great interpersonal and


communication skills, Active listening
Position: Product Server - She is responsible for preparing
restaurant tables with special attention to sanitation and order.
And also for attending to customers upon entrance to the
restaurant.

C H A P T E R IV
MARKETING PLAN
A. Market Research and Analysis

Based on the survey conducted by the entrepreneurs of the

business, most of the respondents opted to consider the

appearance, taste, texture and smell of bapple (banana and apple)

cake when buying. This is primarily impacted by the need for

health awareness rather than market trends. Many undoubtedly

resorted into being a health conscious as they became more

careful towards their health. In response with the question, "How

important is no sugar added options, packaging and cost when

choosing to purchase a pastry?", 4 out of 5 respondents answered

no sugar options is moderately important, out of 5 students 3 of

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

them answered that packaging is important and all 5 students

answered that cost is very important when purchasing pastries.

Basing on this response, it is therefore concluded that most of

the respondents consider the importance of no sugar added

options, packaging and cost when choosing to purchase a pastry.

It is no wonder why many from the possible target market are

health conscious and aware of what they want to eat. It appears

through the survey and by observation, that the target market

considers the cost of the product. Bapple cake is a snack which

is innovated from the traditional “Banana Cake”. Many preferred

this type of food as it is easy to eat, and it does not require

much time to prepare— it is perfect for those who have a rumbling

stomach that hurriedly requires immediate sustenance.

 SWOT ANALYSIS
The SWOT Analysis is a strategic planning technique used to have

the business BAPPLE to identify its strengths, weaknesses,

opportunities and threats related to business planning.

STRENGTH

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Entrepreneurs must recognize the possible strength of their

product when running a business. Entrepreneurs will know how to

approach their customers after determining the product's

strength. To begin with, Bapple cake is a nutritious pastry

because the two main ingredients used by the entrepreneurs are

apples and bananas, both of which are well-known for their

nutritional value. Apple may aid to prevent the decline of

memory-related neurotransmitters, elders and teenagers will be

encouraged to purchase. While bananas are one of the best fruits

for obtaining Vitamin B6, they are also good sources of Vitamin

C, which is beneficial to the skin as well as heart health and

blood pressure. This product has a cheap production cost because

apples and bananas are not difficult to get by, and it also has a

low cost even if it is seasonal. This business good customer

service because the product itself benefits customers. One of the

product's strengths is that it is affordable for our target

markets; pricing varies with the size of the cup selected by the

consumer, but the lowest price is as low as ₽50. Lastly, a good

location is a strength since it is accessible to the target

markets or customers, who are students, because the place where

the product will be sold is near the school.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

WEAKNESSES

The weakness reveals the business’ lack of supply and affection

in terms of goods, pricing, location, and promotion. These could

be the reason why a company's revenue or customer base is

declining. In order to fulfill its objectives, the organization

must assess its shortcomings and take prompt action based on

strategies devised by the organization's leaders. Any resource or

procedure that your company lacks that needs to succeed. Your

company's capacity to attain its full potential is hampered by

weakness. These are business weaknesses that might arise

throughout operations. First, there is insufficient equipment in

the product's manufacture; the product appears to be simple to

make, but it takes a long time. one baking equipment, especially

when a large number of customers are purchasing at the same time,

will not be able to meet the need for production as quickly as

the consumer’s desire. Second, insufficient finance is the most

important factor to consider while beginning a business. If the

capital is insufficient to meet the business' needs, the business

will be unable to operate normally. Third, insufficient personnel

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

can hinder business operations. Not only can the first flaw

hinder business operations, but not having the correct quantity

of manpower can hinder operations, especially when a large number

of customers will be purchasing at the same time. An instance,

having an unmotivated employee, or having some customers complain

about an unmotivated employee's service, can have an impact on

the firm, causing it to operate more slowly. Finally, as a first-

time entrepreneur, insufficient marketing backgrounds will take

some time to adapt to the commercial environment.

OPPORTUNITIES

The opportunity demonstrates the advantages or external aspects

of a company that the client has no control over. It can be a

means for a company to promote and introduce its products to a

target market, hence increasing sales and customer satisfaction.

To advance further in its market, the company must take control

of and capitalize on these possibilities, as well as use them

properly to maximize the benefits it has accrued. One possibility

that Bapple cake has discovered is the growing number of health-

conscious people, which will be beneficial because the product is

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

perfect and suitable for them; another one is emerging

technologies, which will aid in the promotion of the pastry

online. The absence of interventions during school days is a

positive element because the business will be open during these

times. Having alliances will also be an opportunity because the

firms will work together to market, advertise, and raise each

other's sales.

THREATS

Threats in a business are anything that could harm the company,

its initiative, or its product, and this could include anything

from rival business. The term "business danger" refers to the

disadvantages or external variables that have an impact on the

business’ many elements and over which the company has no

control. Entrepreneurs must continually assess and monitor

necessary stockpiles, have plans for the materials needed for the

month, and be prepared to make contingency plans if things don't

work out in situations involving weather changes and supply

shortages.
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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

B. Marketing Strategies

A good marketing strategy enables the business to reach out to

its potential target market and acquire new customers who

purchase the products and services. A marketing strategy helps an

entity by increasing the market for its products, which in turn

generates revenue to keep the business running. The following are

the marketing strategies that the business will employ and

implement:

PRODUCT

Bapple cake is of high quality, because it's made from natural

ingredients. Banana and apples are high in vitamins A, B, C, and

minerals C, A, and B, potassium, iron, and phosphorus, making

bapple cake nutritious. According to certain studies, these

vitamins can help with weight loss, digestion, cancer prevention,

and the decrease of the dreaded LOL cholesterol. Bananas are high

in potassium and fiber and are a healthy source of both. It also

has a lot of vitamin C, B6, and manganese in it. Bapple cake is

unusual because it was produced in response to entrepreneurs'

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

interest about how they could alter the target customers' eating

habits from unhealthy foods to a healthy one.

PRICE

The product's price attracts the target market. Because it is

less expensive than others, it can help people save money on

foods while also satisfying their hunger. Pricing is one of the

most significant variables in a business' ability to make money

because price is one of the reasons why customers want to buy the

product, thus the price must be reasonable in order to encourage

customers to buy it.

PLACE

The business will be located near the school; it will be easy to

access because the target market will be students. The business,

on the other hand, is visible to students, which boosts the

customer's market exposure. Also, because of this location, the

target market may easily purchase the products.

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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

PROMOTION

In order to establish a business, strategies are required, such

as the use of advertisements to promote the business' product.

Customers may get an idea of the product because of the

entrepreneur’s utilization of print advertisements to sell their

product.

C. Target Market

A target market is a specific group of people to whom you want to

offer your marketing message. These are the people who are most

likely to buy your products or services, and they have some

characteristics in common, such as demographics and behaviors. A

target market is a tool for promoting our product or making

ourselves known in the marketplace. Since this business is

located near Cagayan National High School, the entrepreneurs

chose Cagayan National High School students as their target

market. Entrepreneurs chose them because we found that the

majority of Cagayan National High School students drank unhealthy

beverages, which is why entrepreneurs came up with this plan.


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BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

D. Market Area

A market is a place where business transactions take place and

where promotional activities are carried out. Furthermore, it is

a meeting place for vendors of specific goods and services to

meet with buyers of those goods or services. It establishes the

possibility of a transaction between the seller and the buyer. It

is a meeting place for these two parties to facilitate the

exchange of products and services. It enables businesses to

establish long-term, ever-present relationships with their

customers. This is where the customer engagement takes place,

which helps the business's growth. The product will be made

available and sold in the vicinity of Cagayan National High

School in Tuguegarao City, where potential customers such as

students, teachers, and other school employees can be found.

Because the student entrepreneurs are just starting out, they

decided to start within the vicinity of the said school. The

business also sells the product through internet channels such as

Facebook, where the proprietors can sell their products too.

25
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

E. Distribution Channels

Supply chain and more specifically distribution have become key

factors in remaining successful in the beverage industry. You

should know where you can get your raw materials and when it is

available. Prior to that, you should know who will be your

suppliers and distributors and how it works until it reaches your

final buyer which will be your customers.

Goods and services sometimes make their way to consumers through

multiple channels—a combination of short and long. The method of

distribution should add value to the consumer and increase the

number of ways a consumer will be able to find a product that can

increase sales. From a producer, down to a wholesaler who then

sells to a retailer and the retailer then sells the product to

the end consumer.

26
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

C H A P T E R V
PRODUCTION PLAN
Production planning is known as the act of creating a guide for

the design and manufacturing of the product or service.

Production planning helps businesses in maximizing the efficiency

of their manufacturing processes. It's significant since it

instructs you about what you have, what you need to buy, when

you'll need it, how long it will take to get it, and basic

business information. It gives you complete control over your

manufacturing process, allowing you to cut waste, properly manage

your workforce, and keep the process moving without

interruptions.

A. Product Description

. Banana bread purists may be aghast at the addition of


diced apples, but trust me when I tell you that those pops of
juicy apples will tickle your taste buds bite after bite. This
recipe marks at first in that the bananas are mixed with a
different fruit. Bapple Cake has a twist in flavor. It was
originally made with a unique taste. It’s not just a simple cake

27
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

but it has a fruit that contains Vitamins. It is made up of


mashed bananas and finely chopped apple and other ingredients to
improve one’s health. This cake can catch attention because of
its uniqueness in taste compared to ordinary cakes. This product
is consistent on its taste and affordable price. It will be able
to meet the set standard and goal with its unique twist. The
result is an extra-moist quick bread studded with juicy apples
and bananas. This easy bapple cake is bursting with fresh banana
and apple flavor - sweet and moist enough to be a cake, sliced
like bread, for the ultimate indulgence! There is nothing more
delicious or cozy than a warm, crumbly banana apple cake recipe -
but this cake recipe is sure to become one of your very favorite
new pastry!

B. Production Schedule

Monday Tuesday Wednesday Thursday Friday


9-10AM Preparation Preparation Preparation Preparation Preparation
of needed of needed of needed of needed of needed
materials materials materials and materials materials and
and and ingredients and ingredients
ingredients ingredients ingredients
10-11AM Baking Baking Baking Baking Baking
Process Process Process Process Process
12-6PM Selling of Selling of Selling of Selling of Selling of
Product Product Product Product Product
7-8PM Buying of Buying of Buying of Buying of Buying of
ingredients ingredients ingredients ingredients ingredients
for the next for the next for the next for the for the next
production production production next production
(closing (closing (closing production (closing
time) time) time) (closing time)
time)
28
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

C. Production Proper
a.) Ingredients

 4 Bananas (over ripe)

 1 Apple (finely chopped)

 ½ Cup of Oats

 ½ Teaspoon of Baking Soda

 ½ Teaspoon Baking Powder

 1 ½ Cup of All Purpose Flour

 ½ Teaspoon of Cinnamon Powder

 ½ Cup of Melted butter

 ½ Teaspoon of Vanilla Extract

 ½ Cup of Fresh Milk

b.) Materials Needed

 Mixing Bowl

 Knife

 Chopping Board

29
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

 Fork

 Wire Whisk

 Baking Pot

30
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

c.) Procedures

31
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

 Prepare the ingredients needed

 Preheat oven to 350 degrees Fahrenheit

(optional).

 Combine all the wet ingredients and dry ingredients in a

separate bowl and mix well.

32
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

 Add dry ingredients to wet ingredients and mix thoroughly.

 Pour into an ungreased pan.

C H A P T E R VI
FINANCIAL PLAN
The Bapple develops a financial plan for the organization that

includes an in-depth analysis of the present financial condition as

well as a general plan to assist the student-entrepreneurs in

achieving the business' goals and objectives. This chapter also covers

pricing, financial forecasting, financial statements, and other

interpretations and analyses for a better understanding of the

business

Ingredients Price (PHP) Actual Quantity Cost/ Unit


Quantity Produced (PHP)
33
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Banana 25 4 pcs 5 5

Apples 25 1 cup 5 5

Flour 10 1 ½ cup 5 2

Baking Powder 5 ½ tsp 5 1

Baking Soda 5 ½ tsp 5 1

Cinnamon Powder 2 ½ tsp 5 .4

Oats 15 ½ cup 5 3

Butter 15 ½ cup 5 3

Vanilla Extract 5 ½ tsp 5 1

Fresh Milk 28 1 cup 5 5.6

Total Target Cost 30

A. Pricing

34
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

₽30 Buffer: Cost of packaging and other miscellaneous expenses

X 1.10 10 % Buffer
₽ 33 Unit Cost
X 1.15 (15% markup)

₽37.95- or ₽ 38- Unit Price

B. Financial Forecast
Days No. of Units Sold Unit Price Total Sales per
Day
1 24 ₽38 ₽912
2 24 ₽38 ₽912
3 24 ₽38 ₽912
4 32 ₽38 ₽1216
5 32 ₽38 ₽1216
Total Target Sales ₽5168
Sales Forecast

Cost of Sales Forecast


Days No. of Units Sold Unit Cost Total Cost per
Day
1 24 ₽33 ₽792
2 24 ₽33 ₽792
3 24 ₽33 ₽792
4 32 ₽33 ₽1056
5 32 ₽33 ₽1056
Total Cost Of Good Sold ₽1848

35
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

BAPPLE CAKE
Projected Income Statement
For The Period of June 2021
Total Target Sales ₽5168
Less: Estimated Cost of Good Sold (1848)
Estimated Gross Profit ₽3320

Less: Operating Expenses (₽50)


Transportation Expense (50)
Estimated Operating Profit ₽3220

Less: Finance Cost (₽0)


Estimated Net Profit ₽3220

B. Income Statement

Days No. of Units Sold Unit Cost Total Sales per


Day
1 32 ₽33 ₽1056
2 28 ₽33 ₽924
3 35 ₽33 ₽1155
4 36 ₽33 ₽1188
5 38 ₽33 ₽1254
Total Target Sales ₽8450
Actual Sales

36
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Cost of Goods Sold


Days No. of Units Sold Unit Price Total Sales per
Day
1 32 ₽38 ₽1216
2 28 ₽38 ₽1064
3 35 ₽38 ₽1330
4 36 ₽38 ₽1368
5 38 ₽38 ₽1444
Total Target Sales ₽6422

37
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

D. Interpretation and Analysis of the Income Statement


Return on Investment (ROI)

ROI = Net Profit/ Equity

BAPPLE CAKE
Income Statement
For The Period Of June 2021
Total Target Sales ₽8450
Less: Estimated Cost of Good Sold (6422)
Estimated Gross Profit ₽2028

Less: Operatine Expenses ₽(50)


Trasnportaion Expense (50)
Estimated Operating Profit ₽1928

Less: Finance Cost ₽(0)


Estimated Net Profit ₽1928

Implication:

38
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Net Profit Margin (NPM)

NPM = Net Profit/ Net Sales

=₽2773 / ₽8450

=0.33 x 100%

= 33%

Implication:

A P P E N D I C E S
Market Survey Questionnaire
Name (optional): Grade and Track:
Survey Questions

39
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Directions: Read the questions carefully and encircle the letter


of your chosen answer.

1.When buying baked goods, what is important to you?


a. Appearance
b. Taste
c. Texture
d. Smell
e. All of the above

2. How frequent do you buy pastries?


a. Never
b. Sometimes
c. Always

3.How important are the following factors when choosing to


purchase a pastry:
3.1. No Sugar added options
a. very important
b. moderately important
c. not important
3.2. Packaging
a. very important
b. moderately important
c. not important
3.3. Cost
a. very important
b. moderately important
c. not important

SAMPLE PROMOTIONAL FLYER

40
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Documentations
41
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Production

42
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Survey Samples

43
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Market Area

44
BAPPLE CAKE
Republic of the Philippines
DEPARTMENT OF EDUCATION
Regional Office No. 02 (Cagayan Valley)
DIVISION OF TUGUEGARAO CITY
CAGAYAN NATIONAL HIGH SCHOOL – SENIOR HIGH
Telephone Numbers: (078) 844-7768, 844-1232
facebook.com/Cagayan Nhs

Sample Packaging

45
BAPPLE CAKE

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