Syllabus

1. Programme information
1.1. Institution THE BUCHAREST UNIVERSITY OF ECONOMIC STUDIES
1.2. Faculty International Business and Economics
1.3. Departments Department of International Business and Economics
1.4. Field of study International business and economics

1.5. Cycle of studies Licence

1.6. Education type Full-time

1.7. Study programme International Business and Economics (in English)

1.8. Language of study English

1.9. Academic year 2021-2022

2. Information on the discipline

2.1. Name International Management

2.2. Code 21.0188IF3.1-0001

2.3. Year of study 3 2.4. Semester 1 2.5. Type of Exam 2.6. Status of O 2.7. Number of 6
assessment the discipline ECTS credits

2.8. Leaders C(C) conf.univ.dr. FILIP Radu Ion radu.filip@rei.ase.ro

S(S) conf.univ.dr. FILIP Radu Ion radu.filip@rei.ase.ro

3. Estimated Total Time

3.1. Number of weeks 14.00
3.2. Number of hours per week 4.00 of which
C(C) 2.00
S(S) 2.00
3.3. Total hours from curriculum 56.00 of which
C(C) 28.00
S(S) 28.00
3.4. Total hours of study per semester (ECTS*25) 150.00
3.5. Total hours of individual study 94.00

Distribution of time for individual study

Study by the textbook, lecture notes, bibliography and student's own notes 40.00
Additional documentation in the library, on specialized online platforms and in the field 15.00
Preparation of seminars, labs, assignments, portfolios and essays 35.00
Tutorials 2.00
Examinations 2.00
Other activities

4. Prerequisites

Page 1/7
4.1. of curriculum Management
4.2. of competences

5. Conditions
for the C(C) ‡Lectures are conducted online (or in rooms with internet access and multimedia teaching equipment, if the case).
for the S(S) ‡Seminars are conducted in rooms with internet access (or online, if the case) ±according to the medical conditions
and regulations in force.
‡Students should strictly follow the deadlines for submitting the seminar applications, case studies and final project.

6. Acquired specific competences

PREFESSIONAL C2
PREFESSIONAL C6
CROSS CT2

7. Objectives of the discipline

7.1. General objective ‡Getting acquainted with the particularities of the management of multinational companies in intercultural context
7.2. Specific objectives ‡Analysing the functions and activities corresponding to the management of multinational companies, by taking into
account their multicultural nature
‡Developing the skills and abilities of working in a multicultural and multidisciplinary environment
‡Developing the skills and abilities of managerial communication in the context of cultural diversity
‡Raising awareness and applying the norms of business ethics and corporate social responsibility in international
business.

8. Contents
8.1. C(C) Teaching/Work methods
1 Lecture 1: Introductive lecture: About International Management. General aspects: Interactive online lecture,
The main descriptive and administrative issues are presented (topics of interest, using the online.ase.ro
link between lectures and seminars, grading procedure, bibliography etc.). The first blended learning platform
lecture is about defining the concept and area of international management and and other audio-video
presenting the differences between international management and comparative platforms (ex.: Zoom);
management. The management functions and their peculiarities in the interaction with
multinationational companies are also presented in brief. students is the teaching
rule.
2 Lecture 2: Business internationalization (I): Online lectures, using the
The lecture presents the link between business globalization and company online.ase.ro blended
internationalization, internationalization reasons and mechanisms of the companies, learning platform and
specific steps of business internationalization process, as well as formulation of other audio-video
business internationalization strategy. platforms (ex.: Zoom).
The lectures are focused
on using power-point
support and access to
multimedia resources.
3 Lecture 3: Business internationalization (II): Online lectures, using the
The lecture presents the implementation of business internationalization strategy in online.ase.ro blended
intercultural context, emphasizing the stages and typologies of business learning platform and
internationalization strategies according to the size and nature of companies going other audio-video
across national borders. platforms (ex.: Zoom).
The lectures are focused
on using power-point
support and access to
multimedia resources.
Recommendations for
students
The course support is
distributed to the students
via electronic means, using
the online.ase.ro platform.
The compulsory and
optional bibliography is
recommended to students.
To study the course support
and the recommended
bibliography. The students
are strongly recommended
to be actively involved in
the debates during the
lectures.
To study the course support
and the recommended
bibliography. The students
are strongly recommended
to be actively involved in
the debates during the
lectures.

Page 2/7
4 Lecture 4: National culture and cultural differences in international management: Online lectures, using the To study the course support
The lecture addresses the different definitions and spheres of culture and it presents online.ase.ro blended and the recommended
the results of the most famous researches in the field regarding the analysis of learning platform and bibliography. The students
cultural differences at national level, with application to the management of other audio-video are strongly recommended
international companies. The impact of national culture on planning, organization, platforms (ex.: Zoom). to be actively involved in
coordination, control, communication, decision-making, and ethics in multinational The lectures are focused the debates during the
companies is analyzed. on using power-point lectures.
support and access to
multimedia resources.
5 Lecture 5: Corporate culture of international companies: Online lectures, using the To study the course support
The lecture examines the concept of corporate (organizational) culture and it online.ase.ro blended and the recommended
presents different types/typologies of corporate cultures, as well as the influence of learning platform and bibliography. The students
corporate culture on management practice of multinational companies. The other audio-video are strongly recommended
evolution of corporate culture according to the internationalization degree of the platforms (ex.: Zoom). to be actively involved in
company is also analyzed. The lectures are focused the debates during the
on using power-point lectures.
support and access to
multimedia resources.
6 Lecture 6: Planning in international companies: Online lectures, using the To study the course support
The lecture presents in detail the planning mechanism at strategic (top online.ase.ro blended and the recommended
management), tactical (department) and operational (business unit) levels in a learning platform and bibliography. The students
multinational company. other audio-video are strongly recommended
platforms (ex.: Zoom). to be actively involved in
The lectures are focused the debates during the
on using power-point lectures.
support and access to
multimedia resources.
7 Lecture 7: Organization in international companies: Online lectures, using the To study the course support
The lecture presents the specific structural forms for organizing online.ase.ro blended and the recommended
international/multinational/global companies, according to their complexity degree learning platform and bibliography. The students
±international organizational structures, global organizational structures and other audio-video are strongly recommended
complex organizational structures. A special focus is put on the impact of national platforms (ex.: Zoom). to be actively involved in
and corporate culture on the organization of companies with international activities. The lectures are focused the debates during the
on using power-point lectures.
support and access to
multimedia resources.
8 Lecture 8: Coordination in international companies (I): Recruiting and selecting the Online lectures, using the To study the course support
employees: online.ase.ro blended and the recommended
The lecture presents the policies and activities of human resources in international learning platform and bibliography. The students
and intercultural context ±the peculiarities of recruiting and selecting the other audio-video are strongly recommended
employees in multinational companies, especially for the international managers¶ platforms (ex.: Zoom). to be actively involved in
case. The lectures are focused the debates during the
on using power-point lectures.
support and access to
multimedia resources.
9 Lecture 9: Coordination in international companies (II): Training and motivating Online lectures, using the To study the course support
the employees: online.ase.ro blended and the recommended
The lecture presents the policies and activities of human resources in international learning platform and bibliography. The students
and intercultural context ±the peculiarities of training, assessing and motivating other audio-video are strongly recommended
the employees in multinational companies, especially for the international platforms (ex.: Zoom). to be actively involved in
managers¶case. The lectures are focused the debates during the
on using power-point lectures.
support and access to
multimedia resources.
10 Lecture 10: Control in international companies: Online lectures, using the To study the course support
The lecture approaches the control activities in multinational companies, by online.ase.ro blended and the recommended
presenting the process stages, forms and specific problems that may arise when learning platform and bibliography. The students
conducting the control of the corporate performances in different contexts. other audio-video are strongly recommended
platforms (ex.: Zoom). to be actively involved in
The lectures are focused the debates during the
on using power-point lectures.
support and access to
multimedia resources.

Page 3/7
 11 Lecture 11: Managerial decision in international context: Online lectures, using the
The lecture presents the managerial decision-making system at organizational level online.ase.ro blended
and various forms of decisions, by considering the complexity of the international learning platform and
business environment. other audio-video
platforms (ex.: Zoom).
The lectures are focused
on using power-point
support and access to
multimedia resources.
12 Lecture 12: Managerial communication in international context: Online lectures, using the
The lecture presents the intraorganizational communication process inside online.ase.ro blended
multinational companies, forms of communication and specific barriers learning platform and
encountered in the international business environment. other audio-video
platforms (ex.: Zoom).
The lectures are focused
on using power-point
support and access to
multimedia resources.
13 Lecture 13: Ethics in international management: Online lectures, using the
Starting from the concept of business ethics, the lecture deals with the specific online.ase.ro blended
problems of ethics and corporate social responsibility (CSR) in multinational learning platform and
companies, with a focus on the impact that cultural differences may have on the other audio-video
analysis of corporate morality. platforms (ex.: Zoom).
The lectures are focused
on using power-point
support and access to
multimedia resources.
14 Lecture 14: Conclusive lecture: Recap for the final exam: Online lectures, using the
The focus is on reviewing the main topics studied and concepts of International online.ase.ro blended
Management, as well as on providing some examples of potential subjects for the learning platform and
final exam. other audio-video
platforms (ex.: Zoom).
The lectures are focused
on using power-point
support and access to
multimedia resources.
To study the course support
and the recommended
bibliography. The students
are strongly recommended
to be actively involved in
the debates during the
lectures.
To study the course support
and the recommended
bibliography. The students
are strongly recommended
to be actively involved in
the debates during the
lectures.
To study the course support
and the recommended
bibliography. The students
are strongly recommended
to be actively involved in
the debates during the
lectures.
To study the course support
and the recommended
bibliography. The students
are strongly recommended
to be actively involved in
the debates during the
lectures.

Bibliography
- Suport de curs ±0DQDJHPHQWLQWHUQD‫܊‬LRQDO%XFXUH‫܈‬WL5RPkQLD
- Cavusgil, S.T., Knight, G., Riesenberger, J.R., International Business: The New Realities, Global Edition, 5th Edition, Pearson, 2020,
Statele Unite ale Americii
- Deresky, H., International Management: Managing Across Borders and Cultures, 9th Edition, Pearson Education Limited, Upper Saddle
River/Harlow, 2017, Statele Unite ale Americii
- Fatehi, K., Managing Internationally: Succeeding in a Culturally Diverse World, Sage Publication, 2007, Canada

- Hofstede, G., Hofstede, G.J., Minkov, M., Cultures and Organizations: Software of the Mind. Intercultural Cooperation and Its Importance
for Survival, McGraw Hill, 2010, Statele Unite ale Americii
- +XUGX]HX*,DPDQGL,(-ROGHú&65&HUQDW*UXLFL%)LOLS5³Business Internationalization and Modes of Entry into Foreign
Markets´Capitol în: G. Hurduzeu, L. Nicolescu (Eds.), International Economic Relations: Theories, strategies, policies, tools and case
studies, pp. 346-383 (Chap. 10), Editura ASE, 2019, https://www.ceeol.com/search/chapter-detail?id=938448,
https://www.ceeol.com/search/book-detail?id=938214, https://www.ceeol.com/search/chapter-detail?id=938746, România

- ,DPDQGL,(&HUQDW*UXLFL%)LOLS5-ROGHú&65³International Management´Capitol în: G. Hurduzeu, L. Nicolescu (Eds.),

,QWHUQDWLRQDO(FRQRPLF5HODWLRQV7KHRULHVVWUDWHJLHVSROLFLHVWRROVDQGFDVHVWXGLHVSS&KDS(GLWXUD$6(%XFXUH‫܈‬WL
2019, : https://www.ceeol.com/search/chapter-detail?id=938464, https://www.ceeol.com/search/book-detail?id=938214,
https://www.ceeol.com/search/chapter-detail?id=938746, România
- Mead, R., International Management: Cross-Cultural Dimension, Blackwell Publishing, Malden, 2005, Statele Unite ale Americii
- 6OLGHXULOHGHODFXUVúLPDWHULDOHOHGHODVHPLQDUGLVSRQLELOHSHSODWIRUPDRQOLQHDVHUR7KHFRXUVHVOLGHVDQGVHPLQDUPDWHULDOV
(available on the online.ase.ro platform)., online.ase.ro
Recommendations for
8.2. S(S) Teaching/Work methods
students

Page 4/7
1 Seminar 1: Introductive seminar: Introductive seminar; The requirements regarding
Detailed presentation of conducting and grading the International Management presentation and debate. the organization and
seminars. Practical issues related to International Management in present context. conduct of the seminars are
Protection instruction against COVID-19. presented to the students.
The seminar materials are
previously distributed to the
students via electronic
means (on the online.ase.ro
blended learning platform).
2 Seminar 2: Application 1: Practical application ± The active involvement of
Choosing the optimal method of business internationalization critical analysis, debate, the students is the rule of
individual work. the seminar. The students
solve individually the
practical application and
they justify their opinions
and solutions.
3 Seminar 3: Application 2: Practical application ± The active involvement of
Choosing the optimal country for business internationalization and applying the critical analysis, debate, the students is the rule of
SWOT analysis individual work. the seminar. The students
solve individually the
practical application and
they justify their opinions
and solutions.
4 Seminar 4: Application 3: Practical application ± The active involvement of
Presentation of a scientific article in the area of International Management ± critical analysis, debate, the students is the rule of
Structure, elaboration method, main ideas individual work. the seminar. The students
solve individually the
practical application and
they justify their opinions
and solutions.
5 Seminar 5: Application 4: Practical application ± The active involvement of
Solving a set of critical incidents based on cultural differences critical analysis, debate, the students is the rule of
individual work. the seminar. The students
solve individually the
practical application and
they justify their opinions
and solutions.
6 Seminar 6: Application 5: Practical application ± The active involvement of
Applying the management styles in international companies critical analysis, debate, the students is the rule of
individual work. the seminar. The students
solve individually the
practical application and
they justify their opinions
and solutions.
7 Seminar 7: Model case study: Case study ±analysis, The active involvement of
Solving a model case study ±The solving steps and their application on a specific solving, debate. the students is the rule of
example the seminar.
8 Seminar 8: Case study 1: Case study ±presentation, The active involvement of
Case study ±Formulation and implementation of the internationalization strategy analysis, solving, debate, the students is the rule of
of the company team work. the seminar. The students
elaborate (before the
seminar), present and
submit team written reports
and they justify their
opinions and solutions.
9 Seminar 9: Case study 2: Case study ±presentation, The active involvement of
Case study ±International expansion and organizational restructuring in analysis, solving, debate, the students is the rule of
international context team work. the seminar. The students
elaborate (before the
seminar), present and
submit team written reports
and they justify their
opinions and solutions.

Page 5/7
 10 Seminar 10: Case study 3: Case study ±presentation, The active involvement of
Case study ±Coordinating human resources in international context analysis, solving, debate, the students is the rule of
team work. the seminar. The students
elaborate (before the
seminar), present and
submit team written reports
and they justify their
opinions and solutions.
11 Seminar 11: Case study 4: Case study ±presentation, The active involvement of
Case study ±Applying the managerial instruments in international context analysis, solving, debate, the students is the rule of
team work. the seminar. The students
elaborate (before the
seminar), present and
submit team written reports
and they justify their
opinions and solutions.
12 Seminar 12: Case study 5: Case study ±presentation, The active involvement of
Case study ±Business management in international and intercultural context: analysis, solving, debate, the students is the rule of
Present challenges team work. the seminar. The students
elaborate (before the
seminar), present and
submit team written reports
and they justify their
opinions and solutions.
13 Seminar 13: Final seminar project (I): Final project ± The students elaborate the
The final projects are submitted by all teams; the projects are presented in teams presentation, debate, final projects, in teams,
(presentations ±part I) critical analysis, team before the seminar. The
work. projects are submitted and
presented in teams
(according to the schedule).
14 Seminar 14: Final seminar project (II): Final project ± The students elaborate the
The projects are presented in teams (presentations ±part II). presentation, debate, final projects, in teams,
critical analysis, team before the seminar. The
work. projects are submitted and
presented in teams
(according to the schedule).

Bibliography
- 0DWHULDOHOHGHSHSODWIRUPDRQOLQHDVHUR7KHPDWHULDOVDYDLODEOHRQWKHRQOLQHDVHURSODWIRUP%XFXUH‫܈‬WLRQOLQHDVHUR

9. Corroboration of the contents of the discipline with the expectations of the representatives of the epistemic community, of
the professional associations and representative employers in the field associated with the programme
Discusions about the content with representatives of multinatinationals and with other colleagues teaching the same discipline in other Romanian
and foreign universities.

10. Assessment
Percentage in
Type of activity Assessment criteria Assessment methods
the final grade
10.1. S(S) The ability to properly analyze, the accuracy Solving and presenting the 5 10.00
and argumentation of the proposed solutions are applications
assessed
10.2. S(S) The ability to properly analyze, the accuracy Solving and presenting the 5 case 15.00
and argumentation of the proposed solutions are studies
assessed
10.3. S(S) The way of solving and justifying all aspects of Elaborating and presenting the final 15.00
international management of the selected project
company is assessed

Page 6/7
10.4. Final assessment
10.5. Modality of grading
10.6. Minimum standard of
performance
Date of listing,
09/27/2021
Date of approval in the
department
The assimilation of acquired knowledge, the Written exam, with presence on campus 60.00
accuracy and argumentation of the answers to or online ±according to the regulations
the theoretical and practical situations in the in force at that time
final exam are assessed
Whole notes 1-10
Correct and argumented answer for a concrete management situation
Signature of the discipline leaders,
Signature of the Department Director,
Page 7/7