12

MEDIA AND INFORMATION LITERACY

Quarter 1 – Module9:

TEXT MEDIA

and

INFORMATION

Polytechnic College of Botolan – Botolan, Zambales

Senior High School Department

GENERAL INSTRUCTIONS:

1. Do not write anything on the module.

2. Read the directions carefully.
3. Add additional sheets for your answers if necessary.

I. LEARNING OBJECTIVES:

● Describe the different dimensions of text information and media

● Comprehend how text information and media is/are formally and informally
produced, organized, and dessiminated.
● Evaluate the reliability and validity of text information and media and its/their
sources using selection criteria.
● Produce and evaluates a creative text-based presentation using design
principles and elements

II. PRE-TEST:

I am Atty. Robert Limco of Happy Cola Company. Congratulations! Your SIM Card
has been chosen in our raffle draw. Yo have won 500, 000 pesos. Please give me
your bank account number so we can deposit your reward. For more details,
please contact me.

1. If you are receiving this kind of text message what is your reaction?
2. What are you going to do?

III. LESSON PROPER:

https://www.slideshare.net/arnielping/media-and-information-literacy-mil-text-information-and-media-part-1

❖ Text is a very powerful as well in dessiminating information, providing direction

and giving suggestions.
❖ Text is available in different sources whether it is formal (news articles,
published books, newspaper, magazines advertisments, research works or
informal (blogs, personal emails, SMS or text messages, online messenger,
and social media platforms).

MODULE 9 pg. 1
 ❖ Text can be as short such as single sentence or phrase, or they can be lengthy
as news articles or investigative reporting.
How text is used in the following media?here are the examples:

https://www.slideshare.net/arnielping/media-and-information-literacy-mil-text-information-and-media-part-1

TYPES OF TEXT DESCRIPTION

⮚ HYPERTEXT serve to link different electronic documents and enable users to

jump from one to other in a nonlinear way
⮚ PLAINTEXT or UNFORMATTED TEXT fixed sized characters having
essentially the same type of appearance
⮚ FORMATTED TEXT appearance can be changed using font parameters (bold,
underline, italic, font size, font color, etc.)

COMMON FILE FORMATS DESCRIPTION

TXT (text) - Unformatted text document by an editor as notepad on Windows
platform
DOC (document) - a native format for storing documents created by MS Word
package •contain a rich set of formatting capabilities
RTF (Rich Text Format) - Cross platform document exchange; default format for
Mac OS X’s default editor

PDF (Portable Document Format) – developed by Adobe Systems for cross

platform exchange of documents, supports image and graphics

Typeface =

MODULE 9 pg. 2
DESIGN PRINCIPLES AND
ELEMENTS

1. EMPHASIS - importance or value given to a part of the text-based content

• make the text bold
• Italicized
• have a heavier weight
• darkened or lightened
•enlarged
2. APPROPRIATENESS - how fitting or suitable the text is used for a specific
audience, purpose or event
Times New Roman, Arial, Aharoni, Rockwell, Edwardian, Script Jokerman
3. PROXIMITY - how near or how far the text elements from each other
- when two things are closely related, bring them close together
4. ALIGNMENT - how the text is positioned in the page
- left, center, right, or justified
5. ORGANIZATION • conscious effort to organize the different text elements in a
page • ensures that while some text elements are separated from each other,
they are still somehow connected with the rest of the elements in the page
6. REPETITION - consistency of elements
- unity of the entire design
- repeating some typefaces within the page
7. CONTRAST
- creates visual interest
two elements are different from each other
♣ white text on a dark background
♣ large fontwith a small font
MODULE 9 pg. 3
♣ serif and sans serif
♣ thin elements with wide elements
♣ cool color and warm color

Examples of advertisment in media with text information

ACTIVITY 1:

Make your own advertisment using text and different font syle that you learn in this
lesson. Use ½ white cartolina.

Criteria:

Communication to the audience – 40%

Organization of elements(fonts,
Types, shapes, color - 35%

Spelling and readabilty – 15%

Total 100%

IV. SUMMARY

Text media such as those in the newspaper, textbooks are

very important sources of knowledge/information readily available especially those
on-line sources. Text media can be used in all subject areas. Text Media is
very important since this is one of the basic media and I think the oldest also.
Text media are data or information sources which exist as references
in textual, numeric, or similar formats. Text can be as short such as single sentence
or phrase, or they can be lengthy as news articles or investigative reporting.

V. GENERALIZATION
1. What are the types of text dexcription?
MODULE 9 pg. 4
 2. Why text media and information is important?
3. What is the importance of using design principles and elements of text
media?
4. How is your understanding of the text media information related to media
and information literacy?
FEEDBACK NOTE:

VI. REFERENCE

Ferdinand B. Pitagan, P. V. (2016). Media and Information Literacy. Diliman Quezon City: CHED.

Source:https://prezi.com/p/o5xpjs3pecl-/grade-12-lesson-9-introduction-to-media-and-information-l
iteracy-part-9/

Prepared By:

JESSA P. DECENA
Instructor

Reviewed By:

MYRNA S. PANGAN
SHS Coordinator

MODULE 9 pg. 5
MODULE 9 pg. 6
MODULE 9 pg. 7
MODULE 9 pg. 8