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Yogyakarta, January 13th, 2022

RE: Marketing Internship

Dear HRD of Rollover Reaction

I’m Thalita Zulaika, a third-year economic student of Faculty of Economics and Business,
Muhammadiyah University of Yogyakarta. Through this letter, I convey my interest in joining the Internship
Program organized by Rollover Reaction, Because I believe that Rollover Reaction will be a place that gives me
the opportunity to better myself and gain more experience and insight, especially this internship opportunity
offers some benefits by providing the real project assignments, Mentorship with industry leaders and many
more, which helps me to progress and immerse myself to become a competitive young professional in the
future.

Marketing plays a key role in promoting the business, it serves as the face of the company. I am writing
this letter to express my interest to be part of Marketing Internship in your company. There are two reasons why
I want to join in this field. First, this is a huge opportunity to get a valuable chance as a part of Rollover
Reaction . I believe that your company places prominence in similar areas and having privilege of serving as an
intern with you will increase my learning opportunities and give me the exposure that I need to advance my
experience. Furthermore, Marketing in is the field which in charge in Assisting various strategic marketing
projects by processing data, designing out marketing surveys, defining target markets and their buying habits to
analyze marketing activities and also coordinating with internal teams on researching, gathering and analyzing
business data, also delivering marketing strategy and execution. This will certainly beneficially experience of
soft skills and hard skills set for me.

My strengths lie in my ability for creating product marketing and multimedia to promote products and
services, do a research and analyzing data and executing internal or even external campaigns, coordinating with
internal and external teams in delivering and executing marketing strategy. I’m able to utilize Excel, Google
Sheets, PowerPoint, and Google Slides as tools to processing data into valuable information for marketing
needs. Before execute and implement the strategy, I’m doing a lot of market research and preparation. I started
my own small business while in college creating a simple and promotional materials for my own e commerce
hijab store Zayita.Id, which aimed to serve high quality and innovative hijab with sales reaching more than a
thousand packages since its inception both online and direct sales by cash on delivery. I also have been on an
Internship Program as a Marketplace Specialist in Marketing Department at PT Cover Super Indonesia, I
managed a big campaign on the opening of marketing efforts for the expansion of Cover Super's and the
addition of 4 others co-brand and succeeded in increasing product sales by managing 2,542 automotive products
Of Cover Super in 6 major marketplaces in Indonesia. I believe that experience combined with my background
as an economic student really solidified marketing as my career of choice. I also have an experience as a finance
intern in Telkom Indonesia which helps me to performed finance analysis, and monitoring transaction that will
be a beneficial set skills to be used in marketing strategy and management.

I enjoy working in a fast-paced environment, fast learner and hands-on executor with a positive attitude.
I also have a qualification in Project management and Digital Marketing from Google and RevoU which has
provided a supportive background in theory as well as giving me an empiric experience in marketing and
project management, I also believe that my skill will be needed in this position, a marketer needs to understand
what the client really want, and be able to present ideas and concepts to the customer, a fast learner and hands-
on executor with a positive attitude. Especially by taking advantage of my Finance, communication, and
research skills to be combined in marketing field. Moreover, in college I was actively joined BEM FEB
Muhammadiyah University of Yogyakarta as a part of Research and Development Department which helps me
to improve my research and analytical skill. I also joined the Volunteering Community on helping children’s
education in Yogyakarta which helped me to gain my ability to work in a team, to plan and prioritize work,
professionalism, adaptation and communication Skills when speaking with people of all ages. With these
qualifications I believe I can contribute to the progress of your company.

I welcome the opportunity to discuss about your company’s needs and how my background may be
beneficial. I look forward to learning about the next steps in the selection process and assure you that my
commitment, enthusiasm, and professionalism will be a significant value to your team. Thank you in advance
for your time and consideration.

Sincerely,
Thalita Zulaika

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