CHAPTER 2

REVIEW OF LITERATURE

2.1 Literature Review

The following articles have been reviewed to identify the gap in the study.

S. Author/s Objective/s of Data Collection Findings Limitations

No. the Study of the study
1 Kumar and The aim was to The study on The study revealed The study
Venugopal know the level consumer right that consumer can was limited
(2012) of awareness awareness was still be exploited to 400
among conducted in even when aware of respondents
(Emperical) consumers India’s their rights. from india’s
about their Educational educational
rights. Institution’s. institution
Questionnaire only.
was used for data
collection.
400 students were
interviewed to
collect the data.
2 Khurana and The main aim - 400 students -All the -The study
Khurana was to examine have been respondents had was cross-
(2012) the general contacted to gather general awareness sectional in
awareness of the data. and that all nature.
(Emperical) consumer -Descriptive consumer had faced
protection act statistics has been exploitation.
among students. used to analyse the -Only 10%
data. respondents had
approached forum
for justice and used
national consumer
helpline.
3 Singh et.al. To outline the Data and The study found an The study
(2014) consumer information have unsatisfactory was limited
awareness level been collected awareness level to only
(Emperical) among the with the help of about consumer science and
students of the questionnaire and protection act arts students
 study area. personal interview among the medical of the Assam
among the students and surgical college and a
of 2 different specialists. sample of
streams i.e. Arts only 100
and Science of respondents
reputed college of was
Assam located at collected.
Tezpur.
-Secondary data
has been collected
from books,
online, and journal
papers.
-A sample of 100
respondents has
been taken through
random sampling
method.
4 Arora et.al. To examine the A sample size of -The study indicate The sample
(2014) awareness 100 respondents that the teenagers size was too
among students were collected
were not fully small.
(Emperical) about the through aware of quality
quality questionnaire andassurance.
assurance personal interview
-Their knowledge
marks on of the students of
tells them to only
different science and arts pay for product or
products. stream. service.
-Almost, none of
the respondents
have the habit of
checking quality
assurance mark on
the product.
5 Sundaram To examine Structured -The result showed The research
and awareness of questionnaire was low level of was limited
Balarama consumer right used to collect the awareness of to Vellore
lingam among women. data. consumer rights City.
(2012) -Researcher among women's.
collected data from -Main reason was
(Emperical) Vellore city. low education and
 socio-economic
WRITE NO. OF status.
RESPONDENTS
CONTACTED
6 Deepita, J -To examine Total WRITE NO. -Majority The study
and Ratan level of OF respondents were was targeting
Kumarai, D. awareness of RESPONDENTS aware of Indian the college
(2014) college students respondents Penal Code,1860. students of
on consumer (college students -Low level of Chitwan.
(Emperical) rights and in Chitwan awareness was
consumer district) were reported towards The study
protection. contacted to Hire Purchase and was cross-
-To examine collect the data. Railway Claims sectional in
awareness of -Questionnaire Tribunal Act. nature.
practice while was used to collect -Majority students
purchasing the data. getting awareness
goods and through journal
availing newspapers.
services.

7 Sewanand To examine A questionnaires -The study reveals The sample

(2014) consumer were distributed to that all the size of
awareness in 60 college students respondents are project is
(Emperical) relation to belonging to 4 having general based upon
consumer different colleges awareness in responses
protection in Chitwan. relation to given by
among college consumer only 60
students. awareness. college
-They are well students.
versed with term
“JAGO GRAHAK The study
JAGO”. was cross-
-Quality/Parameters sectional in
standards similar to nature.
ISO, Agmark etc.
8 Gurusamy To examine and -A sample of 100 They found a The study
(2014) observe students has been positive result and was based
consumer taken through observed almost upon
(Emperical) awareness convenient random complete consumer respondents
among sampling method. awareness among of
respondents of the respondents of Coimbatore
 Coimbatore -The study has Coimbatore district. district only.
district. been conducted
among the Degree The sample
students of Arts size was
and Science stream small.
of reputed college
of Assam.
9 Kulkarni and To find out the -A total of 120 The study found The study
Mehta (2013) frequency of respondents was that most of the was confined
problems faced considered for the management up to
(Emperical) by the teenagers study students were management
while shopping -The data of aware of the rights students
and complaint buying practices but they never lode only.
pattern and consumer the complaints Hence, it is
followed by awareness were against traffickers. not necessary
them in case of collected using a -They need to be that it truly
problems or questionnaire. educated by the represents
complaints. consumer the
organizations and population
government more universe.
about registering
complaints and
seeking redressal.
10 Horen To examine the A survey was It was found that The
Gowalla awareness of conducted on 400 90% of people respondents
(2016) consumer consumers in surveyed have felt were only
protection Assam. exploited by the students.
(Emperical) among the seller. 75% of the
students of people were aware
Assam. of the consumer
protection act and
rest 25% were not.
-It was also found
that 40% of the
graduate
respondents were
aware of the
products and
quality while 30%
post graduates.
References