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SYMBIOSIS INTERNATIONAL(DEEMED UNIVERSITY)

(Established under section 3 of the UGC ACT 1956)


Re-Accredited by NAAC with ‘A’ Grade (3.58/4)Awarded Category – l by UGC

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Institute : (0101) SYMBIOSIS LAW SCHOOL, PUNE


Programme: BACHELOR OF BUSINESS ADMINISTRATION & BACHELOR OF
LAWS (HONOURS)
Batch : 2019-24
Semester : III
Course : Business and Managerial Communication
Course Code : 0101260305
Date : Maximum Marks : 45

Day : Time :

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Instructions :

All questions are compulsory .

Questions No.1 to Question No. 4 carry 10 Marks each and Question No. 5
carries 5 marks.
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Q.1 Explain the statement ‘A picture is worth a thousand words’. CO


NO 1

OR
Q.1 How do asking questions improve communication at work? CO
NO 4

Q.2 Assume that you are applying for a Master’s degree program at McGill CO
University, Canada. Write a cover letter which you need to attach along NO 6
with your CV as a part of their admission process.

OR
Q.2 Your college is organizing its most popular fest ‘Symbhav’ on 22nd, 23rd CO
th
and 24 of February, 2021. In order to communicate this event, write a NO 6
press release.
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..2..
..2..
Q.3 “One of the ways to develop a positive attitude is when one chooses to be CO
happy.” Give three examples where you made this choice in order to manage NO 7
your stress better.

OR
Q.3 You are the Marketing Manager of a company manufacturing soaps and CO
detergents. Give some specific suggestions for marketing the product better NO 8

Q.4 “The essence of synergy” says Stephen Covey “is to value differences, to CO
respect them, to build them on strengths, to compensate for weaknesses.” NO
Discuss this statement in connection with cross cultural communication. 9

OR

Q.4 According to you, in the ‘Ten Commandments of Listening’ as formulated CO


by Keith Davis and John Newstrom, which are the four most important NO
commandments? Give reasons to support your answer. 3

Q.5 As a law student give one example as to how can you use the 3-2-1 reading CO
strategy while referring to your reference books? NO
1

OR
Q.5 Discuss some of the typical Indian cultural aspects of business letters. CO
NO
4

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