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Malaysia Airlines

The company's poor financial performance and terrible image make it difficult to attract passengers
and investors. The airline must consequently strengthen its media relations in order to gain positive
publicity and boost its reputation.

Journalists and corporate communication professionals should work together to guarantee the
media obtains accurate and timely information. A positive relationship will also benefit the
company's reputation by increasing positive media coverage.

The corporation communicates with stakeholders via its website, social media, press releases, and
media events.

The company's website is the main source of information. It includes company history, products and
services, and news. The website is routinely updated with new content, including press releases and
media events.

Company communicates with stakeholders via social media. It has a Facebook, Twitter, and YouTube
account. The company uses various platforms to communicate with stakeholders and provide news.
The company issues press releases to inform the media. The press releases are issued to reporters
and editors and posted on the company's website and social media. Media events allow reporters to
interview company officials and learn more about the company's products and services. A media
event in Malaysia and abroad.

Explanation:

Malaysia Airlines

The poor financial performance and negative image of Malaysia Airlines (MAS) create a significant
dilemma for the corporation, since it makes it difficult to attract passengers and investors. It is
therefore necessary for United to enhance its relationship with the media in order to generate good
coverage that can contribute to the improvement of its reputation.

The relationship that exists between journalists and corporate communication professionals is
critical since it may aid in ensuring that the media obtains accurate and timely information from a
company or organization. Having a solid relationship with the media will also help to ensure that the
firm is more likely to receive positive media coverage, which will help to boost the company's
reputation.

To interact with its stakeholders, the corporation use a number of media methods, including its
website, social media platforms, press releases, and media appearances.

The company's website serves as the principal source of information for all of the organization's
stakeholders. Information about the company's history, goods and services, and news can be found
on this website. The website is updated with new information on a regular basis, and it contains a
section dedicated to press releases and media events.

The company communicates with its stakeholders through the usage of social media. Facebook,
Twitter, and YouTube are all used to promote the company's products. News, photos, and videos are
shared on various platforms, and the company engages with stakeholders through these channels.
Press releases are sent by the company in order to disseminate news to the media. Press releases
are often sent to reporters and editors in addition to being posted on the company's website and
social media. Company officials do interviews with reporters at media events, which also give
reporters an opportunity to get a closer look at the company's products and services. Media events
are held both in Malaysia and in other parts of the world.

In order to effectively communicate with the media, the company should prepare a media relations
plan that includes the campaign's objectives, target audience, messaging, and strategies to be
deployed. This plan will assist in ensuring that the campaign is carried out properly on the ground.

Put together a press package. Companies should develop a press kit that contains information about
the firm, as well as information about their respective products and services. This kit will assist in
providing journalists with the information they require in order to write about the company.

Make public announcements through news releases Press releases should be issued by the
company to inform the media of any new developments. This should be done via the firm's website
and social media profiles.

Make public statements and more. Media events should be held by the company to provide
reporters with an opportunity to interview company officials as well as a closer look at the
company's products and services.

Communicate with the media Companies should engage with journalists by replying to their
questions and providing them with extra information. Reporters will benefit from having accurate
and timely information on the company as a result of this arrangement.

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