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NIJIRI.com

ADVERTISING KIT Display Ads

Specialty Ads
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Summary

NIJIRI.com is a business directory website that provides information about local

Businesses, Events, Announcements and Special Offers like Deals, Coupons and
Discounts throughout the cities across Nigeria, and also allows customer’s Ratings
and Reviews on services offered. It is the trusted consumer resource and area
shopping guide for people who live, work or travel within cities and rural areas in
Nigeria, and creates a great way for people to support and grow the business
economy.

The directory’s primary purpose can be summarized as a tool to promote and

network local businesses in all sectors. As a result, our readership has grown by 164
per cent in the last 12 months and providing opportunities for advertisers to reach a
targeted and highly engaged audience that is responsive to products and services
that meets their unique interests and needs.

Launched in 2019, NIJIRI.com have become one of the Top 5 Business Directories
in Nigeria with over 1.4 million monthly page views, 300k+ registered users and less
than 2% bounce rate. *
Source: Google Analytics, February 2020
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Traffic & Rankings

SITE TRAFFIC

These are the traffic statistics for the month of February 2020 as reported by
Google Analytics.

Unique visitors 284,835

Overall visits 340,383
Page views 1,446,316

SITE RANKINGS

Metric Rating Comments

Google PageRank 5 This ranking is 5 out of possible 10

Alexa Traffic Rank 19,200 NIJIRI.com is in the top 0.07% of all websites
Inbound Links 1,150,107 This is the number of external links to NIJIRI.com

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In addition, NIJIRI.com has more than 70,000 e-mail subscribers and 122,000+ Twitter followers. Strictly Confidential
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Readers Profile

The median age of a NIJIRIAN is 26, where 48% are males and 52% are females. They
work and they have a high disposable income and high propensity to spend it on buying
where 73% purchased from adverts, 63% actively shop online and 44% spending in
excess 19 hours a week online with 73% in full time employment and 29% still studying.

The typical readers are extremely committed to personal growth and are very active on
social media, including Facebook and Twitter. They read most content of the website,
including the blog and are especially interested in those related to the topic of business
growth where 79% re-reads more than once, 26% re-reads more than 10 times and they
also avails themselves of other forms of learning, such as conferences and webinars, and
intends to pursue additional formal education – probably because they serve in a
leadership capacity in their local areas.

Nearly 75% spend little time watching TV, especially on weekends. In addition
to this, they find clothes and image quite significant that 68% thinks it is important
to look well dressed, with 45% spending a lot of money on all kinds of accessories.

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Source: GfK, MRI Research Strictly Confidential
 Display
Ads.
These are banner advertisements
that run along the Image Courtesy,
Leaderboard, Search Archive and
Sidebars of Blog Archive Page &
Individual Posts.

Prices are strongly correlated with traffic levels

exclusive of VAT.

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Image Courtesy

This is a static background image that displays on the website’s homepage with a
Text Link which redirects visitors to the listing’s detailed page when clicked on.
When the website is opened, your courtesy image will be the first the users see.

The graphic file can be no larger than 100KB, borderless and may not include animation, but no flash.

This advert method is very effective, and will help get your existing listing on
NIJIRI.com get the sales and publicity it needs. The graphic file can be no larger than
70KB, borderless and no flash.

TECHNICAL DETAILS

Dimension: 1733 x 680, Size: 100KB, Format: JPEG

Position: Homepage
Slots: 1 slot per week
Benefits: See Page 17

Rate: N25,000 PER 7 DAYS NIJIRI Business Network 6

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Leaderboard

This ad is the largest banner available on the site. It appears on the homepage, just
below the Courtesy Image and it is the first ad readers see when visiting the website.
You will need to supply the graphic and a link to a landing page on your website.

The graphic file can be no larger than 45KB, borderless and may not include animation, but no flash.

Your ad will go in rotation with other banners and you may choose to purchase
more rotation if you wish your ad to show up more often, and we have 5 ad
slots available per month.

TECHNICAL DETAILS

Dimension: 728 x 90 with 320 x 50 for Mobile version, Size: 45KB, Format: JPEG
Position: Homepage
Slots: 5 slots per month
Benefits: See Page 17

Rate: N70,000 PER 30 DAYS (with Mobile version) NIJIRI Business Network 7
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Search Archive

This ad is a 380 x 380 pixels banner that appears just below the map on the search
archive page and attracts much more traffic. You will need to supply the graphic
and a link to a landing page on your website.

The graphic file can be no larger than 30KB, borderless and may not include animation, but no flash.

Your ad will go in rotation with other banners and you may choose to purchase
more rotation if you wish your ad to show up more often, and we have 5 ad
slots available per month.

TECHNICAL DETAILS

Dimension: 380 x 380, Size: 30KB, Format: JPEG

Position: Search Archive Page
Slots: 5 slots per month
Benefits: See Page 17

Rate: N40,000 PER 30 DAYS NIJIRI Business Network 8

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Sidebars

This ad is a 380 x 380 pixels that appears on the upper right-hand of the blog
archive page and on individual posts, and attracts a diverse audience. You will need
to supply the graphic and a link to a landing page on your website.

The graphic file can be no larger than 30KB, borderless and may not include animation, but no flash.

Your ad will go in rotation with other banners and you may choose to purchase
more rotation if you wish your ad to show up more often, and we have 5 ad
slots available per month.

TECHNICAL DETAILS

Dimension: 380 x 380, Size: 30KB, Format: JPEG

Position: Sidebars of Blog Archive Page & Individual Posts
Slots: 5 slots per month
Benefits: See Page 17

Rate: N35,000 PER 30 DAYS NIJIRI Business Network 9

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 Specialty
Ads.
This include the Sponsored
Contents, Entrepreneur Spotlight,
Comprehensive & Studio Business
Reviews, Products & Gadgets
Reviews and Sponsored Social Posts.

Prices are strongly correlated with traffic levels

exclusive of VAT.

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Sponsored Contents

Client shares with us a fully developed pre-written article with corresponding

media files i.e. photographs or video. We will include links in the post to the
appropriate landing page on your website and tweet the link to the post on the day it
is published, and we will also send it out with the post to our e-mail subscribers.

With sponsored contents, businesses connects directly with the audience and
becomes trusted names when discussing local products and services.

BENEFITS

• Attracts attention and drives more motivated customers to your business.

• Supports retargeting.
• Content gets exposure to our global audience.
• Content is shared across all our social media platforms.
• Content remains on the website for as long as the content is relevant, based on
the sole discretion of our Content Director.

Rate: N45,000 PER ARTICLE NIJIRI Business Network 11

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Entrepreneur Spotlight

Entrepreneur Spotlight entails clients sharing their entrepreneurial stories

from the startup journey and highlighting their mindset, passion, ideas, skills,
decisions, life happenings, setbacks, failure, persistency, drive, desire,
perseverance, success, achievements and also advice to inspire, motivate and
encourage other startup entrepreneurs.

BENEFITS

• Attracts attention and drives more motivated customers to your business.

• Content gets exposure to our global audience and supports retargeting.
• Content is shared across all our social media platforms.
• Content remains on the website for as long as the content is relevant, based on
the sole discretion of our Content Director.

Rate: N30,000 PER ARTICLE

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WWW.NIJIRI.COM Comprehensive Business
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Comprehensive Business Review entails a trip to client’s office to conduct an

interview, with media session i.e. photographs or video and publication of well
detailed article of the business.

Client is responsible for all transportation expenses and logistics to conducting the review outside Lagos, Nigeria.

BENEFITS

• Interview with media coverage.

• Attracts attention and drives more motivated customers to your business.
• Content gets exposure to our global audience and supports retargeting.
• Content is shared across all our social media platforms.
• Content remains on the website for as long as the content is relevant, based on
the sole discretion of our Content Director.
• Client gets Entrepreneur Spotlight as bonus.

RATE: N90,000 PER REVIEW

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Studio Business Review

Studio Business Review entails the client visiting our studio for an interview,
with media session i.e. photographs or video and publication of well detailed
article of the business.

Client is responsible for all transportation expenses and logistics.

BENEFITS

• Interview with media coverage.

• Attracts attention and drives more motivated customers to your business.
• Content gets exposure to our global audience and supports retargeting.
• Content is shared across all our social media platforms.
• Content remains on the website for as long as the content is relevant, based on
the sole discretion of our Content Director.
• Client gets Entrepreneur Spotlight as bonus.

RATE: N70,000 PER REVIEW

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WWW.NIJIRI.COM Products & Gadgets
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Products Review

This is a complete roundup or review of a business product. It entails product

testing, media session i.e. photographs or video and publication of well detailed
article of the product.

However, this does not apply to Gadgets.

Rate: N75,000 PER PRODUCT

Gadgets Review

Similar to Products, this entails product testing, media session i.e. photographs or
video and publication of well detailed article of the gadgets.

Rate: N60,000 PER GADGET

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Sponsored Social Posts

We write our posts with the goal of having them engaged i.e. Liked, Shared and
Retweeted by NIJIRIANS and your message may need to be posted up to three
times to give you a good return on investment, and note that if you order a
Sponsored Review, you automatically gets a Sponsored Social Post as bonus.

Platforms: Instagram Feed, Instastory, Facebook page, Twitter.

BENEFITS

• Viral promotion, creating social buzz and engagement with the audience.
• Exposure to all our followers on the social media platform.
• Enhance brand awareness, high reach and consumers’ familiarity.
• Attracts attention and drives more motivated customers to your business.
• Converts online searchers into offline buyers and improve marketing ROI.
• Content remains on our platform(s) for as long as the content is relevant, based
on the sole discretion of our Content Director.

RATE: N2,500 PER POST PER PLATFORM NIJIRI Business Network

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Terms & Conditions:
Pre-paid Model
All payments and evidence of
payment must be confirmed
before service delivery.
All payments must be made and
confirmed at least, 48 hours before
expected deadline for service
delivery.
Benefits
Enhance brand awareness, high
reach and consumers’ familiarity of
Products and services.
Attracts attention and drives more
motivated customers to your listing.
Supports retargeting.
Additional Cost: For all reviews,
interviews or all other services
performed outside Lagos, client shall
bear the transportation expenses
and all cost of logistics.
Unapproved Contents: No gambling,
pornographic, alcohol, threatening,
drug, vulgar, defamatory, racial or
illegal related content.
Retains your courtesy image at the
homepage background for the
stipulated period of time.
Converts online searchers into offline
buyers and improve marketing ROI.
Increases your conversion rates.
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Contact Us

NIJIRI Business Network

Olaleye Opeyemi
4, Adigboluja Street,
Ojodu Abiodun Road,
Ojodu Berger, President & CEO
Lagos State.

0803-209-2376
ads@nijiri.com | www.nijiri.com
NIJIRI.com

We look forward to doing business with you! @nijiridotcom