Few Sample Work

Quirky Client Testimonial Product

Product Topical Employee Story
Investor Education Investor Education (OTT Investor Education
Platform)
Topical Topical Topical
Objectives Strategy
• A campaign centered towards Transparency when it comes to investment options • An idea which hits directly to consumer mindset and appeals to them in a simple yet
for the consumer What you see you must get effective way
• A simple yet effective communication decluttering the investment jargons • Communication pieces which are related to day today life making it easily relatable
for the viewers
Results
• Total viewership of over 30 m+ Services Provided
• 2.5L website clicks • Social Media Management
• Over 500+ associates empanelled across India • Paid Media Management
• 1.6L+ clicks via GDN Generated over 60k+ queries with 33% conversion rate • Online Reputation Management
• 2L+ social conversations
• 1.5mn+ engagement
Topical Topical Topical
Investor Education Investor Education Investor Education
(Quiz)
Topical Thought Leadership Insights
Search Engine
Optimization
Goal
● Lead the NPS market share within the B2C services.

Challenge
● Internal pages were not linked, there were indexing issue and technical content issues.

The Results
● SEO traffic increased +300% Y/Y with a implementing technical changes to “Kfintech.com” domain.
Goal
● Lead the SEO market share within the mutual fund market space in India.

Challenge
● Thin content had a number of indexation issues and technical errors at the domain “itiamc.com”.

The Results
● SEO traffic increased +50% Y/Y with a implementing technical changes to the company domain.
Search Engine
Marketing
Value Fund NFO - Search Ads
Value Fund NFO - Display Ads
Value Fund NFO - Conversion Results

Campaign Type & Spend

Parameters
Search Display + Remarketing Total Spend

Budget Spend ₹1005303 ₹190337 ₹1195640

Impression/Reach 714780 12438201 13152981

Clicks 35739 46021 81760

Cost Per Clicks ₹28.12 ₹4.1 ₹14.62

CTR 5% 0.37% 0.062%

Total Revenue ₹2,68,46,269 (2245% ROI Achieved)

Thank-You!