LEARNING GUIDELINE 3.

Advertising

ANA MARIA ROJAS BEJARANO

UNIVERSIDAD EAN
IDIOMA II
CARLOS FERNANDO SAAVEDRA RIGUEROS
BOGOTÁ D.C.
2022

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 INTRODUCTION

In the following guide we will develop our skills to listen, write, speak and use

punctuation correctly, we will make a video in which we will demonstrate the skills learned

in the development of the guide, we will present an essay on some of the methods used in

advertising are little unethical and unacceptable in today's society.

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 1. GENERAL OBJECTIVE

Reinforce our knowledge in reading, writing, pronunciation, grammar, listening and

responding.

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 Activity 2

Oral Production
https://youtu.be/n1na7EhUrLI

Written Production

Currently we are facing a massification of digital media which are being part of our day to
day life, this has had a great impact on our real society, arising both interpersonal
relationships and the way in which we consume content and advertising.

That is why current advertising is transforming into more aggressive campaigns and
publications and at some points these publications handle our data at will, crossing the lines
of the privacy of our data in order to reach a target population and make it clearer age range
and their tastes for a particular product.

Having said the above, it seems to me from my perspective that advertising should have
restrictions when handling our data or perhaps suggest that the data should be left purely for
advertising use. Thus giving a start to campaigns more focused on attracting people
organically and not just attracting invasive publications on their devices, which is what we
most frequently consume.

Thus giving a possibility that we are aware of the data that we use under our consent for said
advertising purposes and the most important thing in this digital age is to have privacy even
of the microphones of our cellular devices in order to avoid the excessive and unethical use
of these only in order to immerse ourselves in a consumerist world bombarded with
advertising wherever we go practices and in our daily activities that have become part of our
routine but that we should be more aware of the intrusion of this in our lives.

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 Mr James Burton

Human resources manager

Mr. James Burton, I respectfully address myself to present a part of my professional profile,
which I would like to highlight my commitment to new challenges and my great ability to
adapt to changes, which is reflected in my quality of work, which I have not had any problem
until the moment of the development of my professional life.

I would like to reflect my highest interest in occupying this vacancy in the quality and
development area, which complements my professional profile, thus giving me new skills
and contributing my experience and good performance of my duties.

I remain attentive to any comment

Thank you so much

Sincerely, Engineer Ana María Rojas

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