A Report on

[ INDIAN HOTELS COMPANY LIMITED ]

Semester : 2
Module 2 : Traditional Soft Skills

Role (Played in
Sr no. Name of Student Assignment)
   
     
     
     
     
     
     
     
 HISTORY

Indian Hotels Company Limited (IHCL) – A Tata Enterprise founed by jamsetji tata
in 1868 the tata group is a global enterprise comprising over 100 independently
operating companies. The group operates in more than six continents with a mission
to improve the quality of life of the commutation it serves globally. Through long
term stakeholder value creation based on leadership with trust the tata brand stands as
a lasting promise behind its businesses many of which are industry leaders. IHCL is
honoured to be one of the first of those timeless and tireless initiatives. The Indian
hotels company limited (IHCL) is south asia largest hospitality company by market
capitalization.

In 2004 IHCL launched its midscale hospitality brand Ginger Hotels followed by The
Gateway Hotels and Resorts (upscale) in 2007 and Vivanta Hotels (upper upscale) in
2010.

IHCL also operates TajSATS Air Catering Ltd in a joint venture with SATS (formerly
known as Singapore Airport Terminal Services).

In May 2017, IHCL announced it was moving all of its hotels under a unique brand
Taj Hotels Palaces Resorts Safaris. The brands Vivanta by Taj and Gateway were
merged into a single business unit. During the summer of 2017 Cyrus Mistry stated
that some of the group's latest costly acquisitions (Sea Rock Hotel, The Pierre in New
York, Taj Boston) destroyed the economic value of the company. The unique brand
decision was reversed in 2018.
In April 2018 the group opened its first location in Saudi Arabia through a partnership
with the Umm al-Qura construction company. In April 2019 IHCL launched the hotel
brand SeleQtions with 12 location openings. In May 2019, IHCL signed a strategic
partnership with GIC Private Limited (Singapore's sovereign wealth fund) to acquire
600 million dollars worth of hotel assets over three years.

 COMPANY'S BUSINESS
The Indian Hotels Company Limited (IHCL) and its subsidiaries bring together a
group of brands and businesses that offer a fusion of warm Indian hospitality and
world-class service.

IHCL has evolved from an iconic hotel company to a dynamic hospitality ecosystem.
By strategically reimagining and enhancing its brand portfolio the company has
successfully transitioned from a brand house to a respected house of brands.
 COMPANY PROFILE
The Indian Hotels Company Limited
 TYPE PUBLIC
 TRADED AS BSE : 500850
NSE : INDHOTEL
 ISIN INE053A01029
 INDUSTRY HOSPITALITY
 FOUNEDED 1899, 123 YEARS AGO
 FOUNDER JAMSETJI TATA
 HEADQUARTERS EXPRESS TOWERS, NARIMAN
POINT, MUMBAI, MAHARASHTRA,
INDIA
 KEY PEOPLE N CHANDRASEKARAN
( CHAIRMAN )
PUNEET CHHATWAL (MD & CEO)
 PRODUCTS HOTELS, RESORTS
 REVENUE Rs 4,595 CRORE (US$600 MILLION)
 OPERATING INCOME Rs 736 CRORE (US$97 MILLION)
 NET INCOME Rs 350 CRORE (US$46 MILLION)
 NUMBER OF EMPLOYEES 33,797
 WEBSITE WWW.IHCLTATA.COM

 MARKETING STRATEGY
Since Taj Hotels are a luxury brand, it heavily relies on advocacy.

Word of mouth publicity is what is of utmost importance and the customers tend to be
loyal to the service.

The promotion for the brand includes the prime locations of the Hotels, Resorts or
Palaces.

It always chooses the best amongst the lot and provides the best for their customer.

Although there might not be many price slashes like the other ones in the sector, it has
some price difference between the on and off-peak seasons.

Taj Hotels have a membership for the group of Hotels and provides promotional
offers to their loyal customers.

They are also involved in TV advertisements, Direct Marketing and Social Media
advertisements. It also provides training to individuals who are not well off
 FINANCIAL OVERVIEW

NET PROFIT GRAPH

REVENUE GRAPH
 STOCK MARKET POSITION

 TOP 10 SHAREHOLDERS

1] TATA SONS PRIVATE LIMITED 38.09 %

2] NIPPON LIFE INDIA TRUSTEE 4.3417 %
LIMITED
3] HDFC TRUSTEE COMPANY 4.0621%
LIMITED
4] ICICI PRUDENTIAL LIFE 3.4432%
INSURANCE COMPONY
5] SBI MAGNUM MULTICAP FUND 3.1860%
6] AMANSA HOLDING PRIVATE 2.5853%
LIMITED
7] ICICI PRUDENTIAL MIDCAP 2.3246%
FUND
8] FRANKLIN INDIA PRIMA FUND 2.2554%
9] HDFC LIFE INSURANCE 1.8389%
COMPANY LIMITED
10] LIFE INSURANCE 1.7819%
CORPORATION OF LIMITED