FREE STOP, RELAX, RELEASE

RATIONALE
Bohol is part of the most cases in regards of how each people handle their own problem
relays it only to suicide with no meaning for what’s death really came to each persons.
Despite of how beauty and attractive Bohol in deeply within the roots of all people’s heart,
they carry a problem that no person can either solve the matter or asking for help within
themselves.
Tagbilaran City is on high alert for most cases such as suicide attempt depressing.
Anxiety and most of the victims are: students, working employees and an adult.
Based on some police reports here in Tagbilaran City. Every year they encounter such
cases as what have been mentioned above. They believe that it cannot be controlled unless
someone will help them from the attempt that could lead to meaningless death
Because of the increase of cases of suicide attempt, the business had been promoted
as free as open to help people with the need of their mental health, seeking and reaching
out people could save lives than disregarding the voices of the people.

SHORT DESCRIPTION OF THE MARKET

A. Target Market
1. Students – these includes every student in different curriculum
2. Working employees – these employees are mostly coming from a
Company who had deemed and force to quit since the rise of pandemic,
The loss of financial needs.
3. Adults – these includes the parent needs, abused, unsustainable
Mental health.
B. Economic Profile
The economic profile of the target market includes those individuals who had a hard
time communicating with their problem. Target market have the same goal which is
includes mental health problems and issues in every aspect of people. The target market are
from middle class. Average class and high class of the society since they carry same
problems regardless of how it define the meaning with it.

C. Customer Characteristics Towards MENTAL HEALTH ADVICES

The customers of Free Stop, Relax, Release are those who admit themselves in delving
to letting someone to listen their problems, advising the positive outcome, and rest the
Minds with simple hug of our friendly Blugreen-Piriklan Teddy bear with the warmth
reaction to relief the pain. These are the people who seeks for a place to someone and stop
or a while to take breath from daily life threat.
D. Right Reason of Availing the Services
Tagbilaran City is on high alert for most cases such as suicide attempt, depression,
anxiety, and most victims are students, working employees, and an adult. This means that
mental health problems made an rise since the start of pandemic. It creates more impact of
a person’s awareness within their self-consciousness and the needs of releasing different
mental health problems that may affect their daily creates a bridge or pathway of a person’s
limited thoughts they gave unite humanity and the emotions. This is a big opportunity for us
new entrepreneur to help and discover different phases of business that involve human to
human mental health problems.
E. SHORT DESCRIPTION OF THE SERVICE
FREE STOP, RELAX, RELEASE will serve at 1st floor Lim Hong Ku Building, 2nd block
and inside malls within designated reserved spot to accommodate customers with a free 1
day of service promo.
FREE STOP, RELAX, RELEASE will cater customer of client’s needs who wants to
admit the law service price of each designed promo being advertised. Operated with a
licensed therapists and trained staffs to make client comfortable in a place where they can
feel peace. In service, a product will be provided as freebies and warm buddy to support the
person’s affection needs. Registration money will not be amounted with high costs of each
person’s admission through there specialize room or spot. Room rented and therapists are
rated depends on how the client develops the session provided. The following table shows
the rate for the services offered.
No. Description of Service Amount

EQUITY ROOM RENT with a therapist paid once a

1 week before the admission P 3,500.00

CONCOURSE ROOM RENT with an AI Teddy bear Per Hour

rated per hour. 3 hours = P2,550.00
2 5 hours = P3,500.00
2 hours = P500.00

SOLSTICE AI CHAIR; equipped body massage and an Per Hour

3 AI voice to coach client, rated per hour. 3 hours = P200.00
5 hours = P3,000.00

3 hours|5 hours | 2 hours

4 2 hours = P950.00
Note: The amount may vary when it reach to the
maximum days of the client’s admission
F. FUTURE SERVICE PLAN
1. Service improvement

FREE STOP, RELAX, RELEASE will be promoted to a higher and wide space to increase the
rooms for rental and client’s use, it may include having an eco-park to accommodate
outside meditation yoga exercise, and public bath hot spring for other session.

2. Economy Survival

Mental health services in Tagbilaran City or within the province range is an up and down
cases. Mostly people will not indulge to such expensive or cheap services to tap it off on
their little problems. But to assure the changes of how people’s mind will not add up for
admission to the economy itself being provided. Our services may vary and take changes for
what’s available and needed.

G. PROMOTION

FREE STOP, RELAX, RELEASE intends to stay alert for cases being involved to campaign and
ensure the stability of the target market in the business being promoted. The following are
the promotional activities should be implemented in order to have admissions for mental
health and able service known to the public.

1. Establish relationships with promotional mental health awareness program events

Within the target market.

2. Develop an online presence by developing website and placing the company’s name
and contact information with online directories. Also, social media advertisement can
be seen.
3. Calling cards

SWOT ANALYSIS
 STRENGTH WEAKNESS
* LICENSED THERAPIST AND PYSCHOLOGY * ELECTRICAL BILSLS
* WELL – TRAINED STAFFS * LIMITED RESOURCES
* EASILY BE REACHED OUT * LIMITED TECHNOLOGIES
* GOOD RELATIONSHIP WITH THE CLIENTS * LIMITED BUDGET
* ONLINE & AT OFFICE COMMUNICATION

OPPURTUNITY THREATS
* Enter mental health awareness program * Technology failure
* Expansion * Not enough licensed therapists and
* Publicly known psychologist
* Rising of income of the target market

BUSINESS REQUIREMENTS
a. Technologies needed
b. Licensed therapist or psychologist
c. Wide range of rented space for the business
e. Permits and Licenses

PROJECTED SALES AND COST PLAN

Forecast Demand and Expenses

WEEKLY

It was assume that every service has an office hours 3 times a week based on research and
experience.
DESCRIPTION OF SERVICE AMOUNT No. of Office AMOUNT
hours/week
 EQUITY ROOM RENT with a
therapist paid once a week before P3,500.00 3 P10,500.00
the admission
CONCOURSE ROOM RENT with an AI Per hour
teddy bear rated per hour. 3 hours = P2,500.00 3 P19,650.00
5 hours = P3,500.00
2 hours = P500.00
SOLISTICE AI CHAIR;
Equipped body massage and an AI P 17,850.00
voice to coach client, rated per Per hours
hour. 3 hours = P2,00.00
5 hours = P3,000.00 3
Note: The amount may vary when it 2 hours = P950.00
reach to the maximum days to the
client’s admission.
TOTAL P48,000.00

Forecasted expenses – weekly

EXPENSES AMOUNT TOTAL
Licensed P5,000 x 3 times of office P15,000.00
Therapist/psychologist hours every week
Staffs (3) P400 x 3 times of office P3,600.00
hours every week
Technician P1,000 per month of P12,000.00
technology check-up
TOTAL P30,600.00

SALES

INCOME EXPENSES PROFIT

WEEKLY P48,000.00 P30,600.00 P17,400.00

MONTHLY P240,000.00 P153,000.00 P87,000.00

YEARLY P2,880,000.00 P1,836,000.00 P1,052,000.00

Note: Permits and licenses are not yet deducted in the yearly income

BUSINESS PLAN
 FREE STOP, RELAX, RELEASE

“Rest your heart & mind continue and don’t stop….”

MARK NOEL L. CASTRO

PROPRIETOR

ADDRESS:1st Floor, Lim Hong Ku Building, Tagbilaran City, Bohol

Office Address: 0083 Espuelas Extention, Tagbilaran City, Bohol

Email Address: Pudsmacky123@gmail.com

Mobile Number:0948-957-5261