METRO SAN CARLOS INSTITUTE OF

TECHNOLOGY, INC.
39 Palaris St., San Carlos City, Pangasinan
Tel. No. 075 – 955-5620 / 0912-660-3179 / 0923 -997-1337
Email Add: metrosancarlosinstitute_tech@yahoo.com

Introduction to Media
and Information Literacy

Welcome to Media and Information Literacy (MIL)!

Our topic today embodies essential knowledge that should allow you to
engage with media and information channels in a meaningful manner. At the end
of this lesson, you should be able to describe how communication is influenced by
media and information; identify the similarities and differences of media literacy,
information literacy, and technology literacy; and discuss responsible use of
media
and information.

Learning Task 1: Think of the past week, and record your use and interaction
with media and information providers such as the internet, social media, TV,
radio, newspaper, etc. Indicate how many hours you spent with each one. These
do not have to be exact and you can estimate the number of hours you spend
each
week. Write your answers in your notebook.

Sample Time Spent

A. Internet 1 hour, 30 minutes

B. Television 2 hours
C. Social Media 3 hours
D. Radio 15 minutes
E. Newspaper 5 minutes

Gather reaction from your parents and siblings about how you usually
spend most of your time. Note also their perception on the roles of media in daily
life (e.g. leisure, learning, communication, etc.)
Learning Task 2: We are now living in the 21st Century where people are
dependent on technology. Imagine waking up one day without internet, libraries,
and cell phones. Newspapers, magazines, radio stations and TV channels have
also disappeared. Answer the questions below in your notebook.

1. How would you be informed of anything now?

2. What ways would you have to communicate with one another?
3. How would you share information and communicate news and events?
4. What would happen with the decisions you usually make?
5. How would it affect the way you live?
6. What would you personally miss most in such situation?
7. What would society miss in this situation?

Learning Task 3: Study the images below and answer the questions in your
notebook. 1. Do you believe that these news items are true? How did you know
they are true/false? 2. Are all news and information in the internet true? Why or
why not? 3. Who gets to post news items online? Expound.

The following are definitions of concepts related to Media and Information

Literacy:

 Literacy is the ability to identify, understand, interpret, create, communicate

and compute using printed and written materials associated with varying
contexts. Literacy involves a continuum of learning wherein individuals are
able to achieve their goals, develop their knowledge and potential, and
participate fully in their community and wider society.
 Media is the physical objects used to communicate with, or the mass
communication through physical objects such as radio, television, computers,
film, etc. It also refers to any physical object used to communicate messages.

 Media Literacy is the ability to access, analyze, evaluate and create media in a
variety of forms. It aims to empower citizens by providing them with the
competencies (knowledge and skills) necessary to engage with traditional
media and new technologies.

 Information is a broad term that covers processed data, knowledge derived

from study, experience, instruction, signals or symbols.

 Information Literacy is the ability to recognize when information is needed,

and locate, evaluate and communicate information in its various formats.

 Technology Literacy is the ability of an individual, either working

independently or with others, to responsibly, appropriately and effectively use
technological tools. Using these tools, an individual can access, manage,
integrate, evaluate, create and communicate information.

 Media and Information Literacy refers to essential skills and competencies

that allow individuals to engage with media and other information providers
effectively, as well as develop critical thinking and life-long learning skills to
socialize and become active citizens.

Learning Task 4: Now that you are already familiar with the definition of
literacies, create a Venn diagram that illustrates your understanding of the
concepts below in terms of use and purpose. Do this in your notebook.
Learning Task 5: Imagine yourself as a journalist. You were tasked to write an
article. Accomplish the media and information design framework for this article by
answering the matrix below. Answer the essential question that follow. Do this in
your notebook.

Essential Question: How did the guide questions help you as a journalist?

Learning Task 6: Do the activities below in your notebook.

1. Create an acrostic poem that describes an individual who is media and

information literate. You may use as many letters to form your key word.
See the sample acrostic below.
2. Create a comic strip that shows the activities/habits that you practice to
demonstrate responsible use of media and information. Make sure to use speech
and thought balloons as well. Do this in your notebook.