GE 1106 PURP COMM | CHIONGSON, j.

Communication Campaign Script Outline

25 POINTS

REMINDERS: Before answering this exercise, students are expected to have done the necessary
preparation of reading the required texts, articles, and lecture slides. If not, please go back to the
tasks and activities list in Moodle.

General Instructions: Please follow instructions. Failure to follow instructions means deductions.
Students must work on this INDIVIDUALLY.

File Name: Your Last Name_ Activity Name

Example: Reyes_ Script Outline

Specific Instructions: Use this form to outline your communication campaign. Write your answers on
the right side of the table. As this is an outline, please limit your answers to 3 to 4 sentences per item
(except for no. 6)

PART 1

For this video, I will show a montage video of

myself being alone and stressed over paper
works. There will be a clip where I turn off the
1. Summary of Scenario: (What will lights and the only visible light will be coming
you present?) from my lamp. Over the dark part of the video, I
will put words that encapsulate my topic, which
is all about mental health. Lastly, I call people to
check on their friends and themselves.
“The COVID-19 pandemic greatly impacts
everyone’s mental health.”

“At least 3.6 million Filipinos are battling mental

health issues in the middle of the pandemic.”

“In 2020, suicide rates increased by 25.7%”

2. Goal of PSA: These are the words
“A lot of people are suffering in silence. A lot of
that flash on the screen.
them are facing their problems alone. A lot of
them are afraid to reach out for help.”

“Remind yourself to check on your friends…. And

on yourself.”

Get your support here:

3. Reasons: What is the issue you
want to address and why did you
choose this issue?
https://mentalhealthph.org/directory.
I want to inform the public that in this pandemic,
a lot of people, mostly the youth, have
experienced mental health problems. I chose this
issue because I experienced mental health
problems and I’ve also known people, especially
friends, who also experienced the same. Also,
the issue on mental health is sometimes

4. Facts: Discuss some important facts
surrounding the issue.
5. For More Information: How can
people help? Provide website links or
hotlines or other resources your
audience can go to help.
6. Write the references you have used
in citing your facts.
Adapted from http://www.readwritethink.org/files/resources/script_outline.pdf
GE 1106 PURP COMM | CHIONGSON, j.
overlooked by some.
The pandemic has caused anxiety and stress
among people, especially that the cases of
COVID-19 is increasing (Sabogal, 2021). Amidst
this global crisis, at least 3.6 million Filipinos are
battling mental health issues (Domingo, 2021). In
2020, suicide rates rose by 25.7%, making it one
of the leading causes of death in the country in
2020 (Rivas, 2021).
A lot of people who experienced mental health
problems are afraid to reach out to other people,
that is why the primary way people can help is by
checking up on their friends and family members.
According to Sepulveres (2016), it is helpful to let
people know that we are there for them. There is
power in checking up on your friends, because
your simple “how are you” can lighten their day
(Enywaru, 2019). Also, if people experience
mental health issues, they can get support for
their mental health by visiting
https://mentalhealthph.org/directory.
Sepulveres, D. (2016). Why it's SO important to
check in on your friends and let them
know you care. Retrieved from
https://hellogiggles.com/love-sex/friends
/why-its-important-to-check-in-on-your-
friends/
Enywaru, P. (2019). Stories on depression:
remember to always check on your
friends. Retrieved from
https://www.hiretheyouth.org/check-on-
your-friends/
Domingo, K. (2021) At least 3.6 million Filipinos
battling mental health issues amid
pandemic: DOH. Retrieved from
https://news.abs-cbn.com/spotlight/05/1
9/21/at-least-36-million-filipinos-battling-
mental-health-issues-amid-pandemic-doh
Sabogal, D. (2021). Mental health during the
pandemic: 1 year on. Retrieved from
https://www.medicalnewstoday.com
/articles/mental-health-during-the-
pandemic-1-year-on
Rivas, R. (2021). Suicide cases rise in PH as
pandemic drags on. Retrieved from
https://www.rappler.com/nation/suicide-
rises-philippines-pandemic-drags-on-2021
 GE 1106 PURP COMM | CHIONGSON, j.

PART 2: REFLECTION

Reflect on this question: why is it important to let people know about important issues in
society? Do you think communication campaigns are still relevant nowadays? Explain your
answers in 5-6 sentences only.

I think that it is essential to inform other people about the important social issues so
that they will be more aware about these issues. If people are more aware, they can
understand the issues better. Having sufficient knowledge about these issues, people will see
the importance of acting to address these issues. As a result, it will be much easier to gain
help to address them as there will be many people who will be aware about them. One way to
inform people about these issues is through communication campaigns. I think that
communication campaigns are still relevant today as it is one of the effective ways to educate
people about the prevailing social issues, especially now that a lot of social issues need
immediate actions.

END OF THE ACTIVITY