Key Insights

Finance Operations

2019 - 2020 2021 - 2022 2019 - 2020 2021 - 2022

The Company maintains continuous investments in the
recruitment tools and systems business , adding more
features to attract more clients
Investing in leveraging audio and video throughout the
platform including audio/video profiles and video
interviewing capabilities
2020 - 2021
The company is investing in data science and digital
experience platforms to personalize job seeker's as well
as recruiter's experience
Focus is now on how to best leverage the large
customer pool — recruiters and employees alike — with
greater customer focused services that increases per
customer revenues and profits
Key investment on the product has been the
upgradation of the taxonomy of the platform, (It
comprises of a variety of key variables including skills,
designations, roles, departments, companies, colleges,
courses, specialisations and industries that are
parameters used to demarcate job roles and CVs)
The recruitments portfolio is based on better leveraging
market opportunities and transforming the business from
being merely an ‘online recruitment classifieds’ board to
a more ‘comprehensive online support tool for
recruitment’ for different stakeholders in the recruitment
space
Naukri Fast Forward provides value added services to
naukri.com subscribers with a focus on online driven
revenue generation and increased revenue per
customer
Integration of IIMjobs.com
Launch of Bigshyft.com for the premium naukri.com
clientele
To service the blue collar segment, the Company has
launched jobhai.com
2020 - 2021
In response to COVID-19 pandemic the company
created StepUp campaign to help jobseekers as well as
customers
Latest acquisition of Zwayam Digital Pvt. Ltd. , Axilly Labs
Pvt. Ltd and business of Roundone Network Pvt. Ltd. were
an effort to improve company offerings in application
tracking, assessment tools and job seekers offerings
To get a flavour of the recruitment market in India Info
Edge has developed its own naukri.com ‘JobSpeak’
Index
Deployment of AI based tools has primarily resulted in
improved search efficiencies for users
Launch of the enterprise version of Resdex, has been
developed as a next-generation platform for talent
planning and sourcing
Considerable efforts were laid on the strengthening of
Talent Pulse to support a talent mapping and planning
product that helps organisations make data-driven
decisions related to hiring
The Company is developing and utilising several
sophisticated internet and data management tools
Company’s ability to leverage improved market
conditions indicates effective execution of a revised
business strategy and operations plan

With continued focus on new products launches (like

Financial Risk
Talent Pulse, Enterprise Resdex, etc.) and value selling,
average billing per customer increased by over 25% Tax Issues: The Company has had some income tax and
naukri.com India business recorded over 1 Lakh paid service tax cases against it, which, if lost, may impact
customers on the site future cash flows.
ERP: In order to promote efficiencies, the Company has
Revenue from recruitment increased promoted ERP across its activities. Any errors in billing or
by 42%
financial reports in the ERP system could affect the
12,500 Company’s billing and statutory reporting.
10,000
Privacy: Changes in privacy laws may impact the
7,500
Company’s ability to share personnel data on their
5,000 websites. However, since in most cases the Company
2,500 seeks prior consent from the users before sharing any
Operational Risk
The business generated >₹1,000 Crore of cash from
operations during the year Data Security: Technical failure and breakdowns in
Billing from IT/ITES customers almost doubled in FY22 servers could lead to interruptions of websites and result
Naukri’s Internet Traffic Share in Q4 FY22 - 78 % in corruption of all data and or security breaches. The
Company has established a secondary site in India as a
12,500 precautionary measure for disaster recovery
10,000 Obsolescence: Being a technology-driven enterprise, it
always faces the risk of an innovation or product
Cashflow from Operations
7,500 development that can make one or more of Info Edge’s
propositions redundant. The Company remains alert with
5,000 technology developments to overcome this risk.
2,500

such data, the effect of this development on Info Edge is

0
FY21 FY22 minimal. 0
FY22 FY21 FY20
 Marketing
FY 2019-20
Continuous tracking and understanding of customer choices,
market trends and Competitor Behavior
Customer feedback-based nuances
Initiatives undertaken to promote and position the newly
acquired "iimjobs.com" brand
Impact of Covid-19 on the Branding Activities in Q4
At iimjobs.com, job seekers can now attach their video to
their resume, naukri.com also facilitates video interviews
FY 2020-21
Leveraging market leadership position by utilizing a virtuous
cycle
"Step Up" campaign as a response to Covid-19
Launching 3 new products - Talent Pulse, Mobile Branding &
Enterprise Resdex
Improvements in Existing Products - Taxonomy &
Personalization
Developing new platforms - Bigshyft, Naukri Fast Forward,
Jobhai.com, AmbitionBox, Naukrigulf.com, Quadrangle and
Firstnaukri.com
FY 2021-22
Promotional Platforms used - social media, OTT and videos
#MyKindaNaukri
Brand Positioning focused on Gen Z
Upgrading the Taxonomy platform
Educating people about Job Trends
Extending the services of Jobhai.com from Delhi NCR to
Mumbai, Bangalore and Hyderabad
Acquisition of Zwayam Digital Private Limited and
Axilly Labs Private Limited (‘DoSelect’)
Human Resources
FY 2019-20
FY2020 was significant in terms of re-orientation of
senior management
Effective and smooth merging of sales organization of
the newly acquired iimjobs.com with that of
naukri.com
For talent management, there was major initiative
called ‘ilead’
FY 2020-21
Launching the new Career Stage Framework
Key new hiring in the senior management
Introduction of 11 Info Edge Leadership principles
The Graduate Traineeship and Internship (Engineering) program
Info Edge Merit Awards, Service Awards and other recognition
programs
Revamping the HRIS platform
The Annual iSPEAK
FY 2021-22
Integrate different acquired entities and the newly
developed in-house businesses into a structured yet
agile human organization system
Compensation corrections and a mass grant of
Employee Stock Options (ESOPs)
Focus on the Talent Pipeline process
Migration of the HR function in SAP
Continuance of programs like ilead, Merit Awards,
Service Awards etc