Professional Documents
Culture Documents
Risk Report
March 30, 2021
Tyke Technologies
Private Limited
Founded in January 2021
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 400
Contents
Executive Summary 1
The Product 5
The Market 6
The Industry 7
The Leadership 9
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice.
Executive Summary
TOPIC REMARKS
Business Overview • Online marketplace for startups to raise funds from retail
investors
• Aim to increase accessibility and liquidity in the startup-
funding industry by removing the barriers to entry for retail
investors
• Earns by levying a fee on the buy and the sell side of the
transaction, and hence seems like a sustainable business
model with strong margins
• High dependence on the campaigns’ success for raising
funds
• Investor expectation of consistency of returns and
mismatch in demand-supply for investor’s exit will be
critical factors to watch
Market Size & • Huge Total Addressable Market, due to a budding Indian
Opportunity Start-up ecosystem
• On demand side, high disposable income and an
opportunity to diversify in different asset classes works in
favour of Tyke
• Lack of awareness about start-up investing amongst retail
investors may deter the growth
• Competition risk seems to be high as any traditional angel
network / venture capital may create a similar platform
with its resources and expertise
Unique Selling • One of the first few platform for start-up investing, that
Points have digitized the end- to –end cycle of fund raising from
pitching to issuance of securities
• First platform in India to offer start-up investing with
accessibility to small investors
• Small ticket size (Rs. 5,000 to Rs. 20,000) , that reduces
Investor risk to the minimum
• Built the platform in a manner to support information
dissemination, education and awareness in an easy,
equitable and compliant manner
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 1
Executive Summary
TOPIC REMARKS
Product and • User friendly and secure platform with a simple step
Technology Roadmap by step guidance process to create a marketable
campaign, connects with a set of investors, handle the
legalities of investor documents and handle the flow of
funds digitally well
• Future plans to open up an Academy and Networking
options on their platform, currently also providing lots of
information on the process, instruments, risks involved
Key Entity Level • As per Tyke’s management, they comply with all the
Risk existing laws and regulations. However, start-up funding
through retail investors may give rise to scrutiny, as
there are strict laws for private placement defined
under Companies Act 2013. Any new regulations and
laws may disrupt the business
• However, the management has displayed strong logical
abilities to navigate through such challenges, as and
when presented
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 2
Executive Summary
TOPIC REMARKS
Exit Strategy • Depending on the success of the Start Up, any kind of
For an early stage redemption / liquidity event can happen, leading to a good
Start-Up investment or a bad exit for the investor
• Good Exit: Launch of an IPO, Strategic Sale, Buyback,
Private Sale, Redemption in next fund raising round
• Bad Exit: Lack of attractive private investors , angels , VC
funds or strategic acquirers, the worse being Bankruptcy
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 3
Key Strenghts & Risks
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 4
The Product
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 5
The Market
The market size and opportunity is in favor of Tyke • LACK OF AWARENESS: Lack of awareness
as the Indian economy and the Indian startup about investing in startups, via an online platform
ecosystem continue to expand. and no big brand associations, may lead to a
lack of demand, which is a key factor to running
DEMAND SIDE: a marketplace for startups. Although, Tyke aims
to create awareness about startup investing by
• HIGHER DISPOSABLE INCOME OF THE simplifying the concepts and educating investors
TARGET SEGMENT: On an average, the earning through its academy, we still believe it will take
of an Indian has increased ~30% from FY15 a while before the bulk of population feels
to FY19 along with an increase in the number comfortable to invest in this new asset class.
of people earning per family. Further, people
today are looking for investing in more than just • HIGH COMPETITIVE RISK DUE TO LOW
fixed deposits and provident funds, creating an BARRIERS TO ENTRY: Barriers to entry in
opportunity for startup funding to be established this market are not too huge for a new player,
as an asset class for investment of disposable and especially for traditional angel networks /
income. venture capital funds, who have easier access to
• EXPOSURE TO ONLINE PLATFORMS: There investors and technical and financial resources,
is a huge exposure of informative content on may create such a platform on their own.
all kinds of online platforms that has broken However, the mark of a good business model
the barriers for good. The access to internet is the presence of healthy competition, and
connections, cheaper mobiles and data, will the market size seems huge enough to fit in a
really help the startups on the platform, and Tyke number of players.
itself to grow. The people in Tier I, and even Tier
II cities have become more aware of investing
v/s savings, and the fully digital platform of Tyke
would act as a catalyst to establish the market
of startup-investing.
SUPPLY SIDE:
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 6
The Industry
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 7
Business Model & Financials
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 8
The Leadership
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 9
The Regulatory Environment
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 10
Appendix 1: The Exit Strategy
According to a study conducted on AngelList1 dataset, by Abraham Othman, published in Dec 2019 on Startup
Growth and Venture Returns:
• Investors in startups have earned from Nil return to 520% of returns
• It is critical to understand that any extreme returns are exceptional cases (Like Apple, Google of the
world come only once in a century)
• Average IRR of all the investments was found to be 35%
• Average holding period was a little more than 3 years
• These studies only show historical returns earned by investors in startup investing, and there is no data to
predict this will be replicated in future
Range
Averages
(Source: https://angel.co/pdf/growth.pdf)
1. AngelList is a U.S. based platform for investing in startups
2. IRR is the Internal Rate of Return on an investment
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 11
Appendix 1: The Exit Strategy
As per the Founder of Thinking Legal, a Delhi based Types of SAFE Notes
Corporate law firm, vide an article published on 1. Fixed Conversion at a future date
June 20203: 2. Valuation Cap, no discount
Simple Agreement for Future Equity (“SAFE”) notes 3. Discount, no valuation cap
were introduced by Y Combinator in 2013, since 4. Valuation cap and discount
then SAFE Notes have been used by startups raising
seed funding
SAFE is an agreement between an investor and a As per Tyke, In case a SAFE note is issued at a
company which gives a right to the investor to claim discount cap of 20% then at the next round of
future equity in the company fund raising, if and when it happens successfully
The advantage of a SAFE note is that the valuation the investor will be given an opportunity to get a
of the startup doesn’t have to be done at the time of discount of 20% on the Valuation at that time
the initial investment
The investor receives future equity shares at the
occurrence of a priced round of equity financing,
dissolution event or liquidation event
3. Source: https://medium.com/@vaneesa/should-indian-startups-raise-funds-through-safe-notes-1936aac90a67
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 12
Appendix 2: Organizational Structure
KEY MANAGEMENT
ADVISORS
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 13
To,
Karan Mehra
Tyke Technologies Private Limited
Mumbai – 400 002
Maharashtra
April 7, 2021
Dear Sir,
The Startup Risk Report (“Report”) has been prepared in connection with our services for Due Diligence of
Tyke Technologies Private Limited (“Tyke” or “the Company”).
This Report has been prepared solely for Tyke in connection with the purposes stated herein and should not
be relied upon for any other purpose.
The exercise includes assessment of the business model of Tyke, based on the financial projections, pitch
deck, accounting, taxation, legal information, growth plans and market research provided by the Company.
The scope of this report is subject to analysis and interpretation of Management estimates and all the other
information provided by the Company, research of any other available public information, and any information
received from any references shared by the Company to assess the key strengths and risks of the business.
While our work involves analysis of financial information and/or accounting records, it does not include an
audit in accordance with generally accepted auditing standards. Moreover, any information in the Report has
not been subjected to checking or verification procedures.
None of the Services or any content in the Report constitutes any legal opinion; we are not registered investment
advisors and this Report does not constitute any investment advice; we do not make any recommendation to
buy or sell any kind of financial securities in this Report.
The scope of work of this exercise is limited to the information provided by the Company and any other
available public information up to the Diligence Date only, for overall reasonableness.
By its very nature, the research and its output cannot be regarded as an exact science and the conclusions
arrived at in many cases will necessarily be subjective and dependent on the exercise of judgments.
We have based any comments and expressed opinions solely on information provided by the Company’s
management, references, directly or indirectly through the Company. We are not responsible for the
completeness or accuracy of any such information or for confirming any of it.
Vidushi Grover
April 7, 2021
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 14
Disclaimer & Limitations
1. This Disclaimer and Limitations forms part of the completeness or accuracy of any such information
Startup Risk Report, also referred to as “Report”. For or for confirming any of it.
the avoidance of doubt, the term “Report” includes
the information and other content forming part of the 7. 7. Any information contained in the Report is not a
Report. This Report does not constitute an offer of substitute for the skill, judgment and experience of
services. the user, its management, employees, advisors and/
or clients when making investment or other business
2. We are not aware that any user intends to rely on the decisions. The recipients of the Report should
Report or of the manner in which a user intends to rely on their own judgment and take their own
use the Report. In preparing our Report we have NOT professional advice from registered investment
taken into consideration the objectives or particular advisors, merchant bankers or registered valuers,
needs of any particular user. or any other professionally qualified advisors
before acting on the Report in any way. ENSO or its
3. It is made abundantly clear that the Report is not associates may have other commercial transactions
intended to and does not constitute any kind with the company/entity.
of investment advice. The Report is not an offer
to sell or an offer to purchase or subscribe any 8. Neither ENSO nor its affiliates, third party providers,
investment in any securities, instruments, facilities as well as their directors, officers, partners,
or solicitation of any kind or otherwise enter into any employees or agents (collectively, “ENSO Parties”)
deal or transaction with the entity to which the Report guarantee the accuracy, completeness or adequacy
pertains. The Report should not be the sole or primary of the Report, and no ENSO Party shall have any
basis for any kind of investment decision within the liability for any errors, omissions, or interruptions
meaning of any law or regulation of any country. We therein, regardless of the cause, or for the results
are not authorized or registered under any regulatory obtained from the use of any part of the Report.
body to give any kind of Investment advice. Each Enso Party Disclaims any and all express or
implied warranties, including, but not limited to, any
4. Any information in this Report is based on warranties Of merchantability, suitability or fitness
information and estimates provided by the Start- for a particular Purpose or Use. In No Event shall
up Management, research of any other available any ENSO Party Be Liable To Any party for any
public information, and any information received direct, indirect, incidental, exemplary, compensatory,
from any references shared by the Company to punitive, special or consequential damages, costs,
assess the key strengths and risks of the business. expenses, legal fees, or losses (including, without
All opinions thus stated are subjective and may vary limitation, lost income or lost profits and opportunity
from one person to another. By its very nature, the costs) in connection with any use of any part of
research and its output cannot be regarded as an the Report even if advised of the possibility of such
exact science and the conclusions arrived at in many damages.
cases will necessarily be subjective and dependent
on the exercise of judgments. There is, therefore, no 9. ENSO receives compensation for writing the Report
indisputable single value. from the Company being analyzed or the platform,
Tyke Technologies Private Limited (“TYKE”). That
5. Any information in the Report are statements of being said, we have tried to capture each material
opinion as of the date they are expressed and not aspect, with an unbiased mind.
statements of fact or recommendations to purchase,
hold, or sell any securities/ instruments or to make 10. ENSO and its officers or agents do not act as a
any investment decisions. Any opinions expressed fiduciary. We have obtained information from the
here are in good faith, are subject to change without management of the Company being analyzed. While
notice, and are only current as of the stated date of the Report involves analysis of information, we do not
their issue. We assume no obligation to update its perform an audit and undertake no duty of checking
opinions following publication of the Report for any or independent verification of any information. We
changes in law, regulation or Company activities. receive and / or rely on the information shared by the
Company verbally or in writing.
6. We have based any comments as to the functional
or technical capabilities of any products/ services in 11. This Report should not be reproduced or redistributed
use or being considered by you solely on information to any other person or in any form without a prior
provided by the Company’s management, officers, written consent of ENSO and TYKE.
agents and references. We are not responsible for the
All the contents of this Report are based on information provided by the Start-up Company, Tyke Management or is
public in nature, it is not intended to give any kind of investment advice. 15