Professional Documents
Culture Documents
Bus
Double decker, single decker, passengers, bus driver, bus stop, bus station, bus conductor, coach,
luggage hold, bus lane.
Taxi
Cab, black cab (official English taxi), fare, taxi rank, taxi driver, tip (noun and verb)
Plane
Aeroplane, airport, airline, wing, runway, pilot, gate, passport, excess baggage charge, cabin
crew, flight attendant, air steward/stewardess, security, turbulence, seatbelt
take off, landing
turbulence (uncomfortable, sudden movements of a plane due to air pressure/temperature
changes)
hand luggage (luggage you take into the cabin with you)
hold luggage/checked luggage (luggage you check in for stowage under the aircraft)
over-head locker (where you can put your hand luggage)
boarding card, customs, departures, arrivals, lounge, aisle seat, window seat, check-in, in-
flight movie, in-flight entertainment
terminal 1, terminal 2 / T1, T2 (a terminal is where passengers go to buy tickets, check in
luggage, go to their boarding gate etc.)
boarding gate – where passenger go to board the plane (i.e. to get on the plane), located
inside the terminal building
I have my boarding pass here. Could I check this into the hold, please?
Which gate does my flight leave from? Can you tell me where ‘arrivals’ is?
I’d like a window seat / I’d like an aisle seat, Could you tell me where the ‘departures’ lounge is,
please. please?
Can I see your boarding card, please? There will be an excess baggage charge.
Do you have your booking reference number? Please make your way to departure gate 12.
Are you carrying any liquids? The flight has been delayed/cancelled.
Did you pack your bags yourself? Last call for passenger Smith.
You will need to check that into the hold. Please place your suitcase on the scales.
TOPIC 4
REPORTING EVENT OF BUSINESS ENGLISH
An event report can have many forms, but the purpose is the same, to prove event
success. It can be a report, a presentation, or even an email. While format matters, the most
important aspect of event reporting is to provide stakeholders with data on how the event met
(and succeeded!) event goals. The event report can be thought of as the follow-up to an event
proposal. Where the proposal outlined event purpose, goals, and budget, the event reporting
guide is the follow-up. It is a document that reviews the success and impact of your meeting or
event and identifies growth highlights.
Not all events are the same. From small internal trainings to multi-day conferences, each event
seeks to accomplish a different goal. But, even with different event types, the process for
planning and reporting on events largely stays the same. Standardization can help align your
meeting and event programs to improve them as a whole. It can also provide a common language
to speak about event success that stakeholders will understand. Event reports should cover the
same points regardless of the event, with slight variations here and there.
It’s natural to want to include all event details about the event (classic everything but the kitchen
sink syndrome), but the purpose of an event report is to convey to stakeholders why the event
mattered, what the successes were, and what challenges to review for next time. It’s not about
the details, but about the big picture. That doesn’t mean that details don’t matter but take care
when editing what goes in the report. And, if you want the reporting guide to be a complete
account of the event, utilize an appendix. Keep the high-level information up front and send the
complete list of all sessions to the back.
What to Include in an Event Report
The hardest step is creating a template. We’ve broken down the basic sections that could be
included in an Event Report. Remember, data and analytics factor into every aspect of the
report. While we’ve outlined a way to organize your event thoughts, always include data when
possible.
Target Audience
Before writing your event report, it’s important to identify the target audience. Each stakeholder
will want to know something different about the event and will define event success. The target
audience won’t be included in the actual report but knowing from the start will help you
understand who should be in post-event meetings and receive the report. For instance, the CMO
might care about social media reach while a sales leader wants to know how many leads were
captured at the event. Your job is to make the event matter to each stakeholder. To do that, you
need to understand their motivation and the language they speak.
Who will read this report? Identify individuals from different departments.
C-Suite
Sales
Marketing
Event Team
Event Name
Team
Who planned the event and what were their roles? Showing who managed food and beverage or
who was in charge of scheduling staff allows stakeholders to direct questions to the correct
individual or give praise. The team worked hard, give them credit for the jobs they did.
The event objective and primary goals should have been identified before the event in the early
planning stages. Pull them into the report early to refresh the team on the measures of event
success. They will guide the rest of the event report and show success or identify areas of
improvement.
Attendee Demographics
Show who attended the event. Was the audience you were targeting who attended the event?
Include the target demographic and personas, the various types of personas (sponsor, exhibitor,
attendee), and any other interesting data gathered during the event.
Event Agenda
Include a quick overview of the event agenda or consider including it in the appendix.
Budget
Everyone understands the language of dollars and cents. The event budget is not the primary
indication of event success, but it is important. Consider including an abbreviated budget that
highlights the basics. Did the event stick to the budget? Did what the event make money?
Include the full budget in the appendix. Your C-Suite will probably be most interested in the
budget.
Your event report can take any form. Whether you lead with big wins or an event summary is up
to you. There is no right or wrong way. Creating a concise guide that is easy to skim is the key.
We’ve identified some data points that can be included in your event report. These help to prove
success across many departments and functions.
Attendance
MQLs/Pipeline/Bookings
Number of qualified leads
Money in pipeline or bookings as a result of event
Insights on products/sessions/event of interest
Number of people reached on social media with advertising value compared to prior year
Number of visits to social profiles from event posts
Number of new followers
Total reach
% satisfied
% attending the next year (if repeat event)
Testimonials
Event Content
Sponsorship
Title Page
Event Name
Event Date
Event Location
Executive Summary
Event Summary
High-level achievements
Post-Event Recommendations:
- Introduction
- Event Budget
- Event Information
Venue
Accommodation
Agenda
http://repositori.kemdikbud.go.id/19915/1/Kelas%20XI_Bahasa%20Inggris_KD
%203.1%20%284%29.pdf On July 2022
https://bobo.grid.id/read/082840632/contoh-ungkapan-dan-dialog-agreement-
dan-disagreement-dalam-bahasa-inggris?page=all 5th Oct 2020
https://www.businessenglishebook.com/business-english-lessons-activities/
expressing opinions-lesson/