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ENVIRONMENTALLY CONSCIOUS

MISSION VISION CORE VALUES


CHRIST is a nurturing ground for an individual’s Excellence and Service Faith in God | Moral Uprightness
holistic development to make effective contribution to Love of Fellow Beings
the society in a dynamic environment Social Responsibility | Pursuit of Excellence



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CHRIST
Deemed to be University

TASK- GREEN MARKETIN

Many companies / people are becoming environmentally conscious and have been
trying to reduce their carbon footprint. companies have been trying to keep their
carbon emissions down. There are 10 different least sustainable products given in the
next slide. Your task is to change up one of the products allotted to you into
something which is environmentally friendly or one better if your product helps the
environment in some way and market it using green marketing strategies. You have to
come up with this product and also make sure it does not cut down on your pro ts.
FOR EXAMPLE - instead of using paper straws the contestants can come up with an
alternate solution of bamboo straws

Excellence and Service



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CHRIST
Deemed to be University

product
fast fashion clothing

plastic straws

non stick pans

paper coffee cups

detergents

paper towels/ wet wipes

tea bags

cotton buds

toothpaste and toothbrushes

industry mea

Excellence and Service



t

CHRIST
Deemed to be University

requirement

Short video describing your product / a video advertisement for your product
STP analysis
unconventional marketing strategies
conventional marketing strategies
Extra deliverables or prototypes
feasability analysi

Excellence and Service



s

CHRIST
Deemed to be University

rubric

Excellence and Service


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