Tal64 - A unique

Growth Agency +
Equity Model

Private and Confidential

 “Competition is for losers.” - Peter Thiel (FIDE Chess
Rating 2199, Co-Founder Paypal, First Investor Facebook)

Private and Confidential

 Tal64 is a unique Growth Agency that provides young startups
with a quality growth marketing team for an affordable price.

We do this in two models:

● Retainer (Monthly Fees)
● Equity

Private and Confidential

 Business Strategy:
We help startups at 0-1 stage as their growth partner -
supplying content, strategy, PR, and ads management
services
We do forward integration and buy/earn equity in
creator-led brands/patented brands/upcoming startups by
providing our growth team (and some capital) to them
Value Goal: ₹100 Crores/Year by 2024-25

Private and Confidential

 Service Growth Strategy:
Be located at high startup employee density area – Eg.
Co-working spaces in Bangalore - 1 Fully Developed
Growth Team per Co-working space
Serve customers’ daily growth requirements like blogs,
video, scripts, graphics, ad management services, SEO
services, etc.
Long term plan: Develop connections out in the US and
European Market and serve their growth needs

Private and Confidential

 Current Status:
Monthly Revenue: Approx.
₹8 Lakhs/month
Invested in: 1 Creator-Led
Brand
Next 3 Months MRR Goal:
₹25L/month by Jan. 2023
Employees: 10 → 30

Private and Confidential

 What are the results we have delivered?

Private and Confidential

 Consistently Viral
Growth on
Linkedin,
Instagram and \
Other Platforms

Private and Confidential

 We have been building
growth stories for young
startups since July 2021.

We began as a 1 person
agency with CustomerGlu
as our first customer.

Validation that this works?

Glu is still our customer.

Private and Confidential

 SaaS: CustomerGlu - Helped scale from scratch to $250K ARR
Fintech Social App: threedots - Helped scale to half-a-million
users from scratch
DTC: Barrel Exhaust - Helped scale revenue from Shopify store to
₹41,85,545 from zero at ad spend of ₹5,17,000 - ROAS of 8x at
Zero COD
Click here for a list of Services with Portfolio

Private and Confidential

 What kind of companies do we take equity in?

Private and Confidential

 We partnered with Visual Artist
Vimal Chandran, among India's
highest-grossing NFT artists. 300K+
Insta fans. Brand:
www.unpostedletters.in

Since we came in, daily run rate,

monthly run rate has 5xed at a
ROAS of close to 6. MRR is now
north of ₹3 Lakhs/month

ALL PREPAID ORDERS.

ZERO COD, ZERO RTO.
Private and Confidential
 We are rethinking the brand-building process and timeline.

We are also building a data-led moat of 1p data stack of an affluent

digital-first consumer base, across the world.

Old: develop product→build distribution (market-ing)

New: build distribution→develop and sell product

Private and Confidential

 Co-founder:
Priyadarshan Banjan, 29-year-old former
chess player

Inter. CA (Dropped out after CPT & IPCC

at age 18)

Founding Team Member of ChessBase

India - India’s biggest chess media
company

Led Growth Efforts at Akshayakalpa

Organic contributing to scaling to Rs
100+ Cr revenue brand

Manager of 18-year-old chess prodigy

Nihal Sarin (World No 63) since 2015

Private and Confidential

 Co-founder:
Vyom Bhatia, 20-year-old Delhi
University dropout

Started out as an ML engineer with

AIcrowd, Koo and Glue Labs

Ventured into content and built a

7-figure MRR Agency in 15 weeks

Worked with partners from

McKinsey and startups like Stoa,
Mewt and more

Private and Confidential

Email: banjan@tal64.com