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Tittle of paper: Social media presence for company

Author: MS.ASHLY SIBIN, First year MBA


MR.JOMY JOSE, First year MBA

Abstract: This research paper tries to focus on presence of social meadia for company for
this purpose around 120 respondent’s were interviwed using a questionaries . Around 45%
of people spend on social media more then 5 hours everyday.Around 44% of people for
them social media is very useful.Around 41% of people use social media for networking . It’s
like for 39% of people says social media seldomly influence them to purchase. 34% of
people use social media to follow business same in case of sales promotion. Somewhat
likely people buy product recomented in social media.

One of major finidings out there is people use social media for networking. The other
important finding were people use social media for more then 5 hours therefore it will helps
company to know there brand for reach and all.
Suggestions for future research team is they should do good promotions on social media to
get a reach.

Keywords- send more than 5 hours on social media,usefull,networking,sales and promotion.


Research problem – To understand the behaviour of consumers who use social media to
know business,brands,company,products etc.

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