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Entrepreneurship Development

Course No: ALD 3105

Submitted to:
Takrima Jannat
Lecturer
Department of Marketing
Bangladesh University of Professionals

Submitted By:
Group 3
Name Roll Section
AfiaFarzanaEthika 2025171025 A
Hasib Bin Ahmed 2025171053 A
Shajid Mahmud 2025171067 A
Marin Nusrat 2025171081 A
Sanjana Sharif 2025171103 A
Questions:
1. “To be an Entrepreneur is not an easy task”- what is your opinion based on the
following case study?
2. What was the major strengths and weaknesses of Raju as an Entrepreneur?
3. Comment on the ethical part of Ramalinga Raju.
4. Plan from your side to save satyam out of the crunch.

1.Answer: Ramalinga Raju founded Satyam Computers Services Limited (Satyam) and underhis
leadership, the company grew to become one of the leading IT services companies in the world.
Though the company had been declaring healthy profits and dividends year after year, it found
itself unable to maintain the pace of growth in revenues that it had achieved in the early 2000s.
From the case we can clearly see the problems Satyam faced due to growing competition.
Analysts blamed the slowdown at Satyam on Raju shifting his focus to his family promoted real
estate businesses. While Raju had been praised over the years for his vision and leadership,
which were the driving force for Satyam’s success, he also received some adverse media
coverage. So being an entrepreneur is not an easy task.
2.Answer: The major strength of Ramalinga Raju was he was very enthusiastic about being an
entrepreneur which took him back after obtaining the MBA degree from Ohio state university. I
think it was his big strength because at that time a MBA degree from abroad and a proper
understanding of business that time is such a blessing to me. The major weakness of Ramalinga
Raju was his leadership in my perspective. Because when his business needed the proper
direction and plan to grow more he was fail to do that. That's why he had to make false
accounting report to show a big mergin and attract the shareholder's interest.
3.Answer:Ramalinga Raju’s conduct were immorally in discrepancy with
whats anticipated from the leader of any organization. He put his rapacity and intentions before
his duties towards his company, employers, and stakeholders
and didn; vacillate from falsifying the account books for times ignoring all moralscores towards
them. His decision was not taken based on fairness and accountability. The balance sheet and
other financial statement should reflect the correct picture of the organization however, in
Satyam’s case all the financial statements were unfair and manipulated. It reflects his greed and
hunger for power and money. As a decision maker, Raju should have considered the negative
impacts of his decision on the Indian IT industry. He was rather focused on improving his
company’s profits by manipulating the accounts and statements bringing the trust factor on
Indian IT companies.
Ramalinga Raju flouted every rule in the book of corporate governance to fulfillhis hunger and
greed for power and money. If the conduct was ethical, it would act parallel to the virtues
expected by stakeholders. Out here virtues like Sustainability, Honesty and Integrity were only
preached but not practiced. The act is based more on greed of making profits at the cost of
shareholder’s money.
4.Answer:Ans- Satyam made the series of mistakes and some of them completely unethical. So,
Raju should apologize on behalf on Satyam in publicly & he should be committed to the loss.
In such a way satyam Change of mind & optimism again.

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