FLORRY MAE G.

CAPUNDAN BSA – 4B

ANSWER THE FOLLOWING:

1) Using the Organizational scanning principles, cite the specific issues that caused
the above companies failure?
- Walmart in Japan failed to differentiate their products to the market in the
different places or location. They are lack of research about the background
of the location and the needs or wants of the consumers.
- Home Depot in China’s problem is their DIY Attitude which is they didn’t think
or have not an idea of how to expand their DIY business. It’s lacked of proper
amount of preparation and social understanding it takes to successfully
navigate a new and foreign market.
- Starbucks in the Land down failed to apply in their products the taste of
Australians, they also failed to alter the physical stores to fit Australia’s idea of
what a coffee shop should look like.
- Coor’s slogan or messaging is lost translation in Spain. Their slogan is “Turn
it Loose” that translate to suffer from “diarrhea” in Spanish.

2) Surf the Net.

1. Find the above stated Companies Vision, Mission and Goals.
WALMART VMG’S:
Vision: Walmart aims to advance diversity, equity and inclusion within our
company and society. We are focused on creating a more diverse, inclusive team at
every level and fostering a culture where all associates are engaged to achieve their
potential and deliver on our customer mission.
Mission: We aim to build a better world — helping people live better and renew the
planet while building thriving, resilient communities. For us, this means working to
create opportunity, build a more sustainable future, advance diversity, equity and
inclusion and bring communities closer together.
Goal: We aim to build a better world — helping people live better and renew the planet
while building thriving, resilient communities. For us, this means working to create
opportunity, build a more sustainable future, advance diversity, equity and inclusion and
bring communities closer together
HOME IN DEPOT VMG’S:
Vision: To create a company that would keep alive the values that were important to
us. Values like respect among all people, excellent customer service, and giving back to
the community and society.
Mission: To provide the highest level of service, the broadest selection of products and
the most competitive prices.
Goal: to provide the highest level of service, the broadest selection of products and the
most competitive prices. 
STARBUCKS’ VMG’S:
Vision: Treat people like family, and they will be loyal and give their all.
Mission: To inspire and nurture the human spirit – one person, one cup and one
neighbourhood at a time.
Goal: To inspire and nurture the human spirit - one person, one cup and one
neighbourhood at a time. 
COOR’S VMG’S:
Vision: to be a top-performing brewer winning through inspired employees and great
brands.
Mission: We brew, market and sell a portfolio of leading premium brands such as Coors
Light, Molson Canadian, Carling, Staropramen and Blue Moon across The Americas,
Europe and Asia.
Goal: Our goals focus on three areas – Responsibly Refreshing,
Sustainably Brewing and Collectively Crafted – and provide us with a framework to
support the SDGs.

2. Is their action aligned with their VMGO?

- YES.

3. Were the owners made the right decision to expand internationally?? Justify your
answer. EXPLAIN YOUR SIDE
- YES, expanding the business internationally make the business known and spread. It
is the good opportunity to widen your business and to give or apply the vision and
mission to the consumer around the world.