COLLEGE OF ADMINISTRATIVE AND FINANCIAL SCIENCES

Ist Trimester, AY 2021-2022

HWAC NO. 2

COURSE CODE BSIB 621 COURSE TITLE International Advertising Media

SECTION FC TIME 3.00-4.00 PM DAYS THD ROOM
STUDENT NAME Zahra Ismaeel Ghuloom ID NO. BH18500426
TEACHER’S NAME Dr. Samrena Jabeen DATE 05 Nov 2021

TOPIC Advertising

ACTIVITY TITLE Selection of brand name and slogan

ACTIVITY OBJECTIVES

Select any product / service

1. Describe the product / service

2. Propose Brand name
3. Develop a slogan / tagline for that product/service
4. Insert the picture of product/service with brand name and slogan.

ACTIVITY
DIRECTION &
REQUIREMENT/S

ACTIVITY OUTPUT

1. The burger industry of this modern era is nothing near the

Prepared By: Checked and Verified By: Approved By: 1

DR. SAMRENA JABEEN DR. JAYENDIRA SANKAR DR. VINODH NATARAJAN DR. MARLUNA URUBIO
Course Coordinator Program Head Associate Dean Dean

Date Date Date Date

 COLLEGE OF ADMINISTRATIVE AND FINANCIAL SCIENCES
Ist Trimester, AY 2021-2022
HWAC NO. 2

COURSE CODE BSIB 621 COURSE TITLE International Advertising Media

SECTION FC TIME 3.00-4.00 PM DAYS THD ROOM
STUDENT NAME Zahra Ismaeel Ghuloom ID NO. BH18500426
TEACHER’S NAME Dr. Samrena Jabeen DATE 05 Nov 2021

industry some two decades back. Hamburger franchises have

spread across the united states and have continued to
explore innovative ways to turn their customers into loyal
burger-fanatics. But when it comes to a good hamburger,
Americans are known to be very careful and selective. A
report has it that 75% of burger-lovers rank the quality of
the meat as the first or second most important attribute to
their burger. Second in line were toppings, ranked either first
or second place by 42% of consumers.

2. Burgerizzer

3.

Prepared By: Checked and Verified By: Approved By: 2

DR. SAMRENA JABEEN DR. JAYENDIRA SANKAR DR. VINODH NATARAJAN DR. MARLUNA URUBIO
Course Coordinator Program Head Associate Dean Dean

Date Date Date Date

 COLLEGE OF ADMINISTRATIVE AND FINANCIAL SCIENCES
Ist Trimester, AY 2021-2022
HWAC NO. 2

COURSE CODE BSIB 621 COURSE TITLE International Advertising Media

SECTION FC TIME 3.00-4.00 PM DAYS THD ROOM
STUDENT NAME Zahra Ismaeel Ghuloom ID NO. BH18500426
TEACHER’S NAME Dr. Samrena Jabeen DATE 05 Nov 2021

FACULTY FEEDBACK

RUBRIC / MARKING 5 – Details are fully complete and demonstrate deep understanding of concepts.
SCHEME 4 – Answer is acceptable but lacks minor details.
3 – Answer is responsive but not fully complete.
2 – Major details are missing and show low level of understanding the content.
1 – Answer is lacking multiple major details.

0 – Non submission

LEARNING FACULTY/MARKER’S FEEDBACK

ASSESSMENT/MARKING
ITE CIL MAR MARKS
M Os KS AWARD
ED
1 1 2
2 5 2
3 3 2

Prepared By: Checked and Verified By: Approved By: 3

DR. SAMRENA JABEEN DR. JAYENDIRA SANKAR DR. VINODH NATARAJAN DR. MARLUNA URUBIO
Course Coordinator Program Head Associate Dean Dean

Date Date Date Date

 COLLEGE OF ADMINISTRATIVE AND FINANCIAL SCIENCES
Ist Trimester, AY 2021-2022
HWAC NO. 2

COURSE CODE BSIB 621 COURSE TITLE International Advertising Media

SECTION FC TIME 3.00-4.00 PM DAYS THD ROOM
STUDENT NAME Zahra Ismaeel Ghuloom ID NO. BH18500426
TEACHER’S NAME Dr. Samrena Jabeen DATE 05 Nov 2021

4 4 4
10
TOTAL

Prepared By: Checked and Verified By: Approved By: 4

DR. SAMRENA JABEEN DR. JAYENDIRA SANKAR DR. VINODH NATARAJAN DR. MARLUNA URUBIO
Course Coordinator Program Head Associate Dean Dean

Date Date Date Date