Professional Documents
Culture Documents
OF
FASHION
SUMMATIVE 1
CONTENT
Purifying Reference
MAVERICK MATERIALS
OVERVIEW
- Marie O’Mahony
TRANSFORMABLES
WEARABLE WELLNESS
Energear
Vitaminized Textiles
Iload
PURIFYING
MARIE O’MAHONY
Are fashion designers likely to develop their own materials in the future?
“They are already doing it today - for example, the British fashion and design company Eley Kishimoto, in
which Mark Eley, who comes from a textile background, and Wakako Kishimoto are both engaged in the devel-
opment of the garments and the materials used, and Spanish fashion designer Manel Torres of Fabrican, who
has developed his own material in the form of his 'fabric in a spray can' technology. In this instance, the ma-
terial and the garment design are progressing together by necessity.”
SABINE SEYMOUR
Will consumers have more input into fashion in the future than they do today?
“Customizing a product by choosing designs, colours and so on is an existing practice for people and will con-
tinue in years to come. In the future, some garments will be designed by the consumer and then fabricated ac-
cording to his or her specifications. I predict, however, that this will remain a small percentage.”
ZAHA HADID
In what ways can fashion and architecture come together in the fashion retail of the future?
“Fashion and architecture are design interventions that, at their best, come together in fashion retail to create
a strong vision and cohesive experience. Fashion and architecture can use the same design parameters of
fixed points, folding, pleating and cutting out shapes and spaces. Principles of fashion and architecture can be
used to define a single room or space, allowing the customer to experience the space in multiple ways and
interpretations.”
“There is a gap between technology and design today that needs to be closed. Although fibre technology is
extremely sophisticated, there are hardly any design features factored into the process or end product. Tex-
tile technologists often overlook the opportunities to engineer a high-quality product so that it includes a de-
sign aesthetic, meaning that few textile companies. get the best out of their machinery and resources.”
Fashion Designer Nancy Tilbury, couture craftsman Ian Wallace and designer and engi-
neer Benjamin Males
What innovations would you like to see in the fashions of the future?
“We would like to see every garment equipped with a multitude of sensing and computation abilities that con-
nect wearers to social-media platforms, their home, family members, colleagues and so on. Such garments
will provide ways to enhance us as humans, bringing to light a new world of fashion and couture experiences.
This is already happening in the forms of 3D-printed clothing, digital look books and fashion with integrated
networked technology.”
S U R VE Y R ES P O N S ES
RESPONSES
RESPONSES
RESPONSES
RESPONSES
RESPONSES RESPONSES
RESPONSES RESPONSES
RESPONSES RESPONSES
Moodboard
P ro t e c t i o n
Reference
Schoeller.textiles
Calmont
Oreilly
Defence Advanced Research Project Agency
CSIRO
Cutecircuit
Fashion Futures
Epam
Looklet
Biocouture Initiative
Icp
Textile View Magazine
Rfid
Dainese