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    Andreea Boroiu is a marketing specialist based in Bucharest, Romania with over 5 years of experience in digital marketing. She has worked at several marketing agencies where she specialized in SEO, social media management, content creation, and pay-per-click advertising. Currently she is a Marketing Specialist at HYVE where she enjoys finding and defining brand voices.

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    Andreea Boroiu is a marketing specialist based in Bucharest, Romania with over 5 years of experience in digital marketing. She has worked at several marketing agencies where she specialized in SEO, social media management, content creation, and pay-per-click advertising. Currently she is a Marketing Specialist at HYVE where she enjoys finding and defining brand voices.

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    © All Rights Reserved
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    11 views3 pages

    Profile

    Uploaded by

    maxiboarder
    Andreea Boroiu is a marketing specialist based in Bucharest, Romania with over 5 years of experience in digital marketing. She has worked at several marketing agencies where she specialized in SEO, social media management, content creation, and pay-per-click advertising. Currently she is a Marketing Specialist at HYVE where she enjoys finding and defining brand voices.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 3

     

    Contact
    https://linktr.ee/t1nkerhell
    Andreea-Mădălina Boroiu
    726216808 (Home) Marketing Specialist @ HYVE
    andreeambb@gmail.com Bucharest, Romania
    www.linkedin.com/in/andreea-
    boroiu (LinkedIn) Summary
    Motivated (& slightly geeky) digital marketing enthusiast. I enjoy
    Top Skills
    finding and defining the voices of the brands that I believe in.
    Business-to-Business (B2B)
    Facebook Ads
    Search Engine Optimization (SEO)
    Experience
    Languages HYVE
    German (Elementary) Marketing Specialist
    English (Native or Bilingual) November 2022 - Present (2 months)
    Romanian (Native or Bilingual) Bucharest, Romania

    Dutch (Elementary)
    DDM Marketing
    Certifications Marketing Specialist
    Cambridge Certificate For Advanced June 2022 - November 2022 (6 months)
    English CAE • Managed the Google Ads accounts of our clients'
    Fundamentals of Digital Marketing • Created engaging Web Content
    Certification
    • Created copy for Social Media
    • Created blog posts for the clients as well as the company's blog

    Magnetif
    Marketing Specialist
    October 2020 - March 2022 (1 year 6 months)
    Bucharest, Romania

    • Specialized in Search Engine Optimization, both On-Page & Off-Page


    • Knowledge of Keyword research and data mining tools
    • Familiarity with WordPress and other Content Management Systems
    • Built Web Content that resonates with customers and search engines
    • Created blog posts and advertorials for our clients

    Champaigns
    Marketing Specialist
    October 2020 - June 2021 (9 months)
    Bucharest, Romania

    • Managed the Social Media platforms of the agency as well as of the clients'
    • Wrote engaging content for the agency's blog

      Page 1 of 3
       

    • Created Web Content for a great majority of our client-base


    • Created SoMe reports for performance review
    • Used content calendars to quantify my work and plan ahead

    Upwork
    Freelance Copywriter
    November 2019 - October 2020 (1 year)
    Romania

    • Wrote copy (tailored to effectively reach customers) for a variety of


    placements - including
    LPs, blog articles (both long-form & short-form), product descriptions/pages, e-
    mail NLs, as well as for content for different Social Media platforms.
    • Boosted Organic Search potential
    • Specialized in proofreading & line editing

    Pionix Marketing Solutions


    Marketing Specialist
    October 2018 - November 2019 (1 year 2 months)
    Bucharest, Romania

    • Created and managed high-performing Google & Facebook Ads Campaigns


    • Analyzed, measured & consolidated data from multiple sources in order to
    find the perfect traffic
    • Worked alongside copywriters and designers in order to create and deploy
    landing pages and marketing hooks that increase
    the CTR
    • Identified new marketing opportunities that helped shape the direction of
    future high-value ad campaigns
    • Compiled metrics to measure, analyze & track conversions and success
    • Familiarity in multitasking and prioritizing work

    Ogooga
    Junior Copywriter
    July 2017 - October 2017 (4 months)
    Bucharest, Romania

    • Boosted S.E.O traffic & consumer awareness scores


    • Focus on S.E.O, Link Building, Copywriting
    • Created original and engaging articles that were informative and easy to
    read, ensuring that the company's high standards are always fully met
    • Developed brand appropriate CTAs to be used for email marketing
    campaigns, websites, and social media content

      Page 2 of 3
       

    Education
    University of Bucharest
    Bachelor's degree, Foreign Languages & Literature, Translation and
    Interpreting (English, German, Dutch) · (2015 - 2018)

      Page 3 of 3

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