FACULTY OF APPLIED SCIENCE

DIPLOMA IN APPLIED SCIENCE (AS120)

FUNDAMENTALS OF ENTREPRENEURSHIP
ENT 300

BUSINESS ACTIVITY (COMPANY NAME)

PREPARED BY:

NAME: NATASHA BALQIS BT MOHD NAZRI

2020877774
STUDENT ID:
GROUP/CLASS: AS1205_10

SEMESTER: MARCH - AUGUST 2022

PREPARED FOR:
PUAN ZAKIAH BINTI MOHAMED
FACULTY OF BUSSINES MANAGEMENT

DATE OF SUBMISSION:
9 DECEMBER 2022
TABLE OF CONTENT
NO CONTENT PAGE
1.0 EXCUTIVE SUMMARY 1-2
2.0 MyENT Registration – MyENT Certificate 3
3.0 PROJECT DESCRIPTION 4-6
4.0 BUSSINES MODEL CANVA (BMC) 7
5.0 EXPERIENTAL LEARNING 8-9
6.0 CONCLUSION 9
7.0 APPENDICES 10-11
1.0 EXCUTIVE SUMMARY
The purpose of this business is to, for me as a student to gain experience as an entrepreneur,
through this experience I will gain entrepreneurship skill which include marketing skill,
customer skill service and communication skill. Through this assignment, I also can experience
making deal with the buyer and communicate with stranger, this experience, it can be used
even after assignment, for example we can create lots of networking using social skills learned
from this assignment.
For this task, I have chosen to sell preloved item such as clothes, books, and electronic item
because one of the main problems nowadays is people want to buy necessary item without
paying the full price, these items can include electronic, perfume, clothing, or furniture,
basically all things that in a good condition but no longer in used. This deal benefit to both
parties because the seller can get rid of the unused item and grab the money and the buyer
can get the item with cheaper price, thus, the same situation applies to me or as I would like
to think you get pay for getting rid of the item, hence this conclude my reasoning for choosing
to sell preloved item as my business.
Next, four weeks, is the duration for my business because selling preloved item can
sometimes takes days to finalized since I conducted this business online and there’s
negotiation going on, it can take up to three days to receive the payment and another three
days for the buyer to receive the item, thus the decision to take four weeks to conduct my
business.
I have used the Carousell website to sell my item as the website is exclusively created for
people to sell prelove item, so I take this opportunity to sell my item on the website with a
specific description on each item that listed in my Carousell page, hence this my promotion
strategy.
My target customer is students and working adults since the item that I offered is quite cheap
except for the electronic device, besides, most Carousell website user is young adults thus
my decision to sell my item based on Carousell main user age.
Since this business is conducted online, I have to use post service to send the item to the
customer and there is no significant moment that I would like to mention since this

1
experience has been going well for both seller and the buyer and there is no problem
regarding the postage service.
Lastly, in my experience, I only make profit since the item sold is indeed my own item so there
is no cost involved on my part and the website also charges no fees to the seller and the buyer
also has agreed to bear the postage cost. In conclusion, through this business I as a seller only
gain profit and no loss.

2
2.0 MASMED

3
3.0 PROJECT DESCRIPTION
According to oxford dictionary, pre-loved has the meaning of secondhand item, it has
definition of an item that is not new and had been owned and used before. It is a milder way
of saying to describe something for sale to avoid calling it used or secondhand. One of the
reason people love preloved item is because you can have a great piece of design collection or
expensive brands at fraction amount of its original price, other than that people can buy
discontinued item or used item at cheaper price according to its own budget.
The reason I chose to sell preloved item is because it is a great way to get rid of a useless item
without actually throwing it out away. It is a great way for someone to earn pocket money
while getting rid of unused item thus it does not cost me any money to sell preloved item. In
this report, I will be discussing the location for selling my item, the product that I offer and my
target customer.
For my preloved collection, I have chosen three main categories to include in the selling section
which is electronic, books and clothing item, because firstly electronic item unsurprisingly
has great market value even though its used and it seemed to have great demand compared to
other item, second is books, I have chose to sell books because I have noticed, academic books
tends to be more expensive when its new thus I have grab the chance to sell my past academics
books at cheaper price and grab the market attention thus since students usually have a tight
budget, this preloved book can be one of the cheaper option. Lastly is clothing item, selling
clothing item seems to be a great choice because you can clear out your wardrobe by selling it
at a cheaper price. In conclusion, electronic device, books, and clothing item is the item that I
have decided to sell for this assignment.
Next, Carousell is an online website that I have specifically chose to sell the preloved item.
Reason is Carousell offer digital marketplace for new and secondhand good, it was a good
option for me as a student to take chance to sell my item because it already has its target user
and popular worldwide, so it will be easier for me to upload my listing on Carousell, and it will
be easier for buyer to buy my item according to its searches. Lastly Carousell has given for
both the buyer and seller the option of negotiation of price so a great deal can seal between the
buyer and seller.
My target customer is student and working adults because I have opted to sell academic books
thus my target customer is student who searches a cheaper option of academic books, other

4
than that my electronic device has the target customer of working adults because electronic
device is more expensive even though its used, it was still in great condition and has an extra
accessory thus the pricey price tag.
My duration of selling preloved item is one month because while it takes shorter time for
categories like book to sell out, electronic item takes longer time to sell out because it is quite
pricey, thus there are competition for the same item, and I have to compete with the other
sellers.
For my business strategy, for every preloved item that I sell, there are detailed explanation of
the item condition for example, the item exact brand and what collection is it, was it rarely
used or heavily used and reason for selling, to grab the buyer’s trust. I also upload multiple
pictures of the item to give future buyer an image of what they will be buying and to convince
the buyer to buy my item. The buyer also can contact me personally to ask about the item and
more picture if they interested with the item. Lastly the seller can also interest the buyer
attention by provide certificate, receipt, or original box of the item to prove the item
authenticity.
For this business activity, it does not require any financial assistance or capital to start the
business, as a student this surely give me an advantage as I don’t have to take out any money
to sell the item, the item that I sell, already been owned by me and ready to be sell out as I
don’t have any uses of it anymore. As the Carousell website, it is a free platform to buy and
sell your item, hence this platform has given me the opportunity to do business, risk free with
lots of potential buyer.

5
FINANCIAL STATEMENT

Week 1 Items Cash inflow (RM) RM

Week 2 Foundation of mathematics 15.00 x 1 unit 15.00
Fundamentals of physics 1 15.00 x 1 unit 15.00
Week 3 iPod classic 5th generation 250.00 x 1 unit 250.00
Week 4 Blouse 10.00 x 1 unit 10.00
TOTAL 280.00

Cash Surplus: RM 280.00

6
 4.0 BUSINESS MODAL CANVAS
Key Key activities Value proposition Customer relationship Customer
partners - delivering a product - Cost reduction -online customer care segments
- in superior quality - Convenience - email
-students
Delivery - wrapping the - Accessibility - message
company product properly - Used -working

- - shipping - Recycle people

customer Key resources - Reduction in Distribution channels

- - internet connection carbon material - internet
Company - vehicles - Cheap prices - website
Website - website
advertisement

Revenue stream
Cost structure - Direct selling
- Cost of bubble wrap
- Cost of delivery

7
5.0 EXPERIENTAL LEARNING
In my experience, there were, bitter and sweet experience in handling this business activity.
But the overall experience in this business activity is, it definitely gives me a new preceptive
and hands on knowledge in handling buyer and its difficulties, in conclusion there were three
takes that I would like to comment on which is challenges in this business activity, how to
handle buyer and the excitement when the product sold.

Firstly, my challenge on this business is definitely on how I try to market my item, in order for
the product to sold, I need to give the customer a clear picture and different angle of the item
beside using the same place in order to give the buyer the confidence that I am not a scammer
since there were quite a few of Carousell customer experience of being scammed. Next is
challenges on transportation, since this business is conducted online, the item needs to be post
out using courier service and the nearest courier service in my area is 5 kilometers away, I need
to ride a car in order to post the item to the buyer. In order for seller not to get scammed, I have
to request the buyer to show proof of payment receipt and thoroughly check my bank account
to proceed to the next step which is post the item. Lastly, since I sell preloved item, I have to
make sure my item is in good condition and check thoroughly for any fault to give transparent
description on the item later on Carousell.

Second, customer handling, in my experience, we have to be respectful and nice to the

customer and it is easier to do it since this business is conducted online, sometimes the buyer
will request extra picture of the item and it is fine, we have to update the customer fast since it
can cause worries in buyer experience if being left alone too long, other than that, after received
payment, we have to post the item as soon as possible to give the customer a nice buying
experience beside making sure the item is wrapped securely using bubble wrap. Lastly, I have
to check on Carousell app everyday to check on any offer made and to give update to buyer on
the item they buy.

Third, the excitement when the product is sold, after the item is post out, the proof will be
given to customer for them to track their item, after the customer updated that their item is

8
indeed have arrived, they expressed satisfaction and happiness upon received the item, it makes
me as a seller to feel happy and relief as my responsibilities towards them as seller is done and
satisfied since the buyer is happy with my preloved item. This experience is unforgettable to
as a student since when we sell preloved item, we received 100% of the money.

In conclusion, there were three takes I would like focus on as seller on this business experience
which is challenges in this business activity, how to handle buyer and the excitement when the
product sold.

6.0 CONCLUSION

In conclusion, being in business is not easy but it definitely has its own satisfaction when your
item is sold, I will continue to sell preloved item because it is easy as for me as student to
conduct this business activity and it can help me to earn side money beside clearing out unused
item. During this business activity, it definitely changes my perception on entrepreneurship
as in order for me to sell my preloved item, I have to learn marketing value, customer service
and consistencies to market my preloved item, as a seller I have to be creative in order for
me to sell my item as there are lots of other people who have the same item as me. Lastly,
this experience is definitely valuable, and I would like to continue this journey as seller.

9
7.0 APPENDICES

10
11