LOGODESIGN - WORKSHOP

LogoDesign
follow 3 things

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LOGODESIGN - WORKSHOP

Why are logos important?

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Why are logos important?

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Why are logos important?

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Why are logos important?

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Why are logos important?

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Why are logos important?

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Why are logos important?

Shoe/Product Nike shoe/Branded Product

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Why are logos important?

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Why are logos important?

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Why are logos important?

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Why are logos important?

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Why are logos important?

Reason 01: Logo’s trigger people’s memories

of the previous experiences with the company,
product or service.

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Why are logos important?

Reason 01: Logo’s trigger people’s memories

of the previous experiences with the company,
product or service.

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Why are logos important?

Reason 02: A logo describes a company or an

organisation without a lengthy explanation.

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Why are logos important?

Reason 03: A simple and direct way of

promoting a product/service/cause etc.

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LOGODESIGN - WORKSHOP

What makes a good logo?

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What makes a good logo?

Appropriate

Distinctive

Simple

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What makes a good logo?

Appropriate invoking right feelings...

Distinctive

Simple

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What makes a good logo?

Appropriate invoking right feelings...

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What makes a good logo?

Appropriate invoking right feelings

Example: in sports bold & dynamic

Distinctive

Simple

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What makes a good logo?

Appropriate invoking right feelings

Example: in sports bold & dynamic

Distinctive

Simple

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What makes a good logo?

Appropriate invoking right feelings

Example: in fashion - elegance.

Distinctive

Simple

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What makes a good logo?

Appropriate invoking right feelings

Example: in fashion - elegance.

Distinctive

Simple

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What makes a good logo?

Appropriate

Distinctive memorable

Simple

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What makes a good logo?

Appropriate

Distinctive

Simple

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What makes a good logo?

Appropriate

Distinctive

Simple

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What makes a good logo?

Appropriate

Distinctive

Simple

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What makes a good logo?

Appropriate

Distinctive

Simple

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What makes a good logo?

Appropriate

Distinctive

Simple

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LOGODESIGN - WORKSHOP

What is a bad logo design?

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What is a bad logo design?

Looks
Generic

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What is a bad logo design?

Looks Looks
Generic Complicated

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What is a bad logo design?

Looks
Generic

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What is a bad logo design?

Looks
Generic

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What is a bad logo design?

Looks
Generic

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What is a bad logo design?

Looks Looks
Generic Complicated

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next...

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LOGODESIGN - WORKSHOP

What makes a good logo?

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What makes a good logo?

Finding the right balance between

simple and distinctive/memorable could
produce a good logo.

Distinctive Simple

Appropriate

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In sum...

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In sum...

Shoe/Product Nike shoe/Branded Product

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In sum...

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In sum...
Appropriate invoking right feelings
Example: in sports bold & dynamic

Distinctive

Simple

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In sum...
Finding the right balance between
simple and distinctive/memorable could
produce a good logo.

Distinctive Simple

Appropriate

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In sum...
Finding the right balance between
simple and distinctive/memorable could
produce a good logo.

Distinctive Simple

Appropriate

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In sum...
Finding the right balance between
simple and distinctive/memorable could
produce a good logo.

Distinctive Simple

Appropriate

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Thank you

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