Create a

SMART Goal
and KPIs
Worksheets
Business Description
Provide a short description of your selected business

Business Name

Fruities

Description of the business

This is a fruit based business, revolving around growth of healthy and

nutritious fruits and is concerned regarding all the processes of food
production in the niche, such as seeds, farming, growth process, cleaning as
well as delivery. The business focuses on catering to any requirements of
customers regarding fruits. It provides seeds, fertilizers, gardening at home
tools, germification of grown fruits, as well as home delivery of fruits whether
raw or packaged healthy daily mixture of fruits combined in a fruities fruit
cup. We can also provided daily/ weekly/ or monthly hassle free subscription
of fruities product deliveries, so one never has to worry about healthy food
consumption and can one times cater according to their own preferences.

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SMART Goal
Draft a SMART goal for your selected business

Specific What needs to be done?

Measurable Can it be measured?
Achievable Can it be done?
Relevant Should it be done?
Time-bound When will it be done?

S- increase sales

M- the sales should increase by 15%

A- only 15% is the minimum goal

R- increasing engagement as well as loyal customers

T- the goal must be achieved in under 3 months

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Key Performance Indicators
Draft three KPIs for your selected business based on your SMART goal for your
selected business

Convergence Rate estimate requirements

Sales revenue for future investment

Sales per product

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