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Job description

Artx Pro (pvt.) Ltd. Looking for a PPC (digital) ADS manager (full time)

Job Title:

PPC (Digital) ADS Manager

Job Identification:

1. CNIC 31104-8135954-5
2. Employee Code 2313
3. Department Digital marketing and advertisement department
4. Division Lahore
5. To whom employee report CEO of the company
6. To whom position holder Senior Manager
7. Financial authority NO
8. Job summary PPC ADS manager are responsible for managing the paid search
marketing efforts of the organization. They oversee a team of PPC specialist who work
to ensure that the company’s ads are being displayed in a way that is consistent with its
overall marketing strategy.

Job Duties or Responsibilities:

 Delivering exceptional paid result across all campaigns.

 Planning and execution of paid strategy and implementation, within Facebook,


Instagram, Linked in and Google Ads products.

 Multi-channel approach-strong understanding of digital channel


integration(PPC/Content/Social)

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 Creating and managing pay per click (PPC) campaigns, including creating ads and
keywords, setting budgets and bids, setting up landing pages, and analyzing
results.

 Researching new advertising methods to determine their effectiveness and how


they can be applied to future campaigns.

 Keeping abreast of changes in the advertising industry by reading industry


publications and participating in industry event.

Lecturer Requirements:

 Education degree related business or technology.

(BBA , MBA , Computer Science, Media Science)

 Experience 1 year.

 Current working skills in all type of Google ADS.

 Business management and knowledge skills.

 Strong understanding of significance, experiment and measurement.

 High proficiency to construct models based on assumptions and iterate with real world
data.

Acceptance and approvals:

Accepted by: Dean: ____________

HR Head: ___________

Accepted by: Job incumbent

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