Video length: 4-5 minutes

The first 10 videos are 4-5 minutes (this is our testing phase), if the results are good enough
we will continue with 8-10 min videos.

Don't do intro’s. The first 30 seconds of your video are the most important.

Viewers click for the Title and Thumbnail. Remember the viewers in the first 20 seconds
where they clicked for and hook them to keep watching.

Script Guidelines:
First 30 sec must include what was promised in the thumbnail and Title.
No intro.
Secondary hook in the video to keep attention.
Don't use hard to understand words, keep it simple and interesting/entertaining.

Vo Guidelines:
Try to use different tones of your voice throughout the video. Dont keep the same tone that
bores people.

NO Fake / Ai Voice over!

Editing Guidelines:
No intros, no subscribe animation in the first minute.
Fast cuts between scenes average 3 seconds.
Use non copyrighted background music to set the vibe and create a experience.
Use related content matching the voice over. (no filler content).

Thumbnail Guidelines:
Keep it simple, needs to attract attention, make it dramatic, EMOTION, Facial expression
Main object
Short text
Basic background.

Don’t use the video title text in the thumbnail, use a text that works with the title of the video
to draw more interest.

Example:
A= bad
B=Good