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PROPOSAL FOR

ASSOCIATION
55th INTER IIT SPORTS MEET

14 - 21 December 2022

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INTER IIT SPORTS


QUANTUM
Why Inter IIT ?

IIT DELHI BRAND GLOBAL BRAND PROMOTION


Providing locations closer to With outreach to 20,000+ strong alumni network
business hubs across the globe

OPTIIMUM ROI DIVERSE MARKETING SURVEY


With visibility across myriads Consumer sampling and market
of sectors across nation preferences at one place

ESTABLISH BRAND IDENTITY


Association with one of the best college in the country
14-21 December Inter IIT’22
BSA, IIT Delhi
BRANDING
IN CAMPUS
WITH LARGE
HOSTEL
BANNERS

BRAND LOGO
IN
STALLS
COLLATERALS

WHAT’S IN
IT 

FOR YOU?

EVENT

FEST
SPONSORSHIP
PARTNERSHIP

WEBSITE &
APP

INTEGRATION
WITH YOUR
BRAND
CONTENTS

& Offline Brandin


 Branding during Event

 Integration with the Merchandis


) Title Sponsor For sport

 Customised Zone

 Customised Event

+ Promotion through Media Partner

 Social Media Promotions

OFFLINE BRANDING

BRANDING AT MAIN ENTRANCE

A 40 X 30 ft Arch Gate at
the Main Entrance of the
IIT Delhi
EXCLUSIVE 100M BRANDING ZONES

ZONE-1

*ZONE-1 IS RESERVED FOR TITLE SPONSOR


BRANDING AT MITTAL SPORTS COMPLEX

Mittal Sports Complex is the newly built state of the art sports Complex, It will be the centre of attraction during the upcoming
games. Majority of the sports will be organised around this complex.

BRANDING ON CAMPUS

Apart from the Exclusive zones 30 (6X3 ft) Standees, 3 (10x10 ft) Banners will be placed at various
strategic Locations in the campus.

BRANDING DURING EVENTS


Inter IIT Sports Meet will have three fun event
1 Concert Nigh*
1 Comedy Nigh*
1 Gala Dinne)
1 FIFA 22 World Cup Finale Streaming
PERKS FOR TITLE SPONSOR
/ Exclusive branding around event are"
/ Special Anchor mention'
/ Live streaming on Social Media channel'
/ Branding on passe'
/ Promotion among 10K+ live audienc
/ Digital screens and dropdowns on stage for live
commercials
Branding At Open Air Theatre During Concerts

Space Reserved

for the Title


Sponsor

The Concert Night, FIFA Final Streaming


and Comedy Night will be held in IIT
Delhi’s Open Air theatre with a
Capacity of 10,000 people
Dropdowns And promotions in OAT

Dropdowns at the
oAT Boundary wall

Digital Screens for


Commercials

Branding on the main


stage
MERCHANDISE INTEGRATION
Space Reserved for the Space Reserved for the

Associate Sponsor 2 Associate Sponsor 1

Space Reserved for the

Title Sponsor
Space Reserved for the
Co-Powered by Sponsor

Sports App’s Branding on All Sports Jerseys of


Inter IIT Sports Meet
TITLE SPONSOR FOR THE SPORTS EVENT
PERKS FOR TITLE SPONSOR
Sports App will be given the opportunity to become Official Presenter
of 2 Sports out of (Badminton, Chess, Athletics, Basketball, Table
Tennis, Lawn Tennis) for all 8 days.

PERKS FOR TITLE SPONSOR


) Exclusive Branding in the Sports Field/Court
) Live Advertisements during the coverage of the event on
streaming channel
) Anchor Mentions during each announcement
BRANDING ON SPORTS FIELDS
CUSOTMISABLE ZONES
Sports App will be given
20x20 Ft fully customisable
spots at strategic locations to
custom promote their brand
promotions

FULLY CUSOTMISABLE STALLS

Zone at Wind T Stall Inside LHC


CUSTOMISED EVENTS
Sports App Reel Making Competition
< A short video making competition to be organised based on the Live
matches covering best momentG

< The best videos to be featured exclusively on Sports App Discover


PlatforA

< The Event to be organised in association with The photography and


filming club, IIT Delhi, one of the finest in the country

The winners could be given goodies from SportsApp or Cash prizes


for enhanced Participation
Sports App FUND-A-ATHLETE
- Special Funding Campaigns will be organised to promote the Sports
App “My Value” Platfor
- A dedicated zone to given to Sports App to where they can
showcase and promote this feature
CUSTOMISED EVENT - 3

* Special Funding Campaigns will be organised to promote the


Sports App “My Value” Platfor

* A dedicated zone to given to Sports App to where they can


showcase and promote this feature
CUSTOMISED EVENT - 4

* Special Funding Campaigns will be organised to promote the Sports


App “My Value” Platfor

* A dedicated zone to given to Sports App to where they can


showcase and promote this feature
CUSTOMISED EVENT - 5

* Special Funding Campaigns will be organised to promote the


Sports App “My Value” Platfor

* A dedicated zone to given to Sports App to where they can


showcase and promote this feature
Multiplex

partners
Radio

Magazine

partners
partners

MEDIA PLAN
Social media

partners
Telivision

partners

Online media

partners
Social
Newspaper

messaging
partners

partners

PUBLICITY THROUGH
ONLINE SOCIAL MEDIA

POPULAR WEBSITES
SHOUTOUTS​

NEWSPAPERS
MAGAZINES &
Live Media plan includes ONLINE BLOGS
Social Media shoutouts​

websites like DU Beat, ED from pages with high reach

Times, Oh Campus and for more youth penetration​

Ignite Engineers

INTEGRATION WITH

LEADING PRINT MEDIA

CHANNELS​

Newspapers like The Times


of India,

Hindustan Times, The Hindu


and

many more

PREVIOUS
SPONSORS

55th INTER IIT


SPORTS MEET
Marketing Team

interiit2022 Saksham Goel

Inter IIT Sports Meet `22 Marketing CTM

+91 79869 95868


Inter IIT Sports Meet
marketing.interiitd@gmail.com

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