Republic of the Philippines

Department of Education

PUBLIC TECHNICAL-VOCATIONAL
HIGH SCHOOLS

Unit of Competency: FAMILIARIZE BASIC CONCEPTS IN

ENTREPRENEURSHIP

Module Title: FAMILIARIZING BASIC

Module no. 1
CONCEPTS IN ENTREPRENEURSHIP

MODULE I

COURSE : ENTREPRENEURSHIP 9

1
UNIT OF COMPETENCY : FAMILIARIZE BASIC CONCEPTS IN
ENTREPRENEURSHIP

MODULE TITLE : FAMILIARIZING BASIC CONCEPTS IN

ENTREPRENEURSHIP

NOMINAL DURATION : 9 Hours

WHAT IS THIS MODULE ABOUT?

This module covers the knowledge, skills and attitude required in order to
become an entrepreneur. It includes the concept of entrepreneurship, the
important role, qualities, as well as the strengths and weaknesses of entrepreneurs.

WHAT WILL YOU LEARN?

Upon completion of this module, you will be able to:

1. explain the concept of entrepreneurship;
2. identify and differentiate behavioral indicators in the Personal
Entrepreneurial Characteristics (PECs) Clusters
3. determine the possible strengths and weaknesses of entrepreneurs; and
4. identify and emulate icons/role model entrepreneurs.

WHAT DO YOU ALREADY KNOW?

SELECTION TYPE: Select the best answer by writing the LETTER of the correct
answer in your quiz notebook.

1. Which of the following is the index of entrepreneurship?

a. Developing a small elite class
b. Transforming ideas into economic opportunities
c. Searching, identifying and developing raw materials
d. Innovating and developing new products and services

2. Which of the following is NOT closely associated with entrepreneurship?

a. flexibility factors
b. change and creativity
c. knowledge and innovation
d. leadership

3. What happens when entrepreneurial activities slow down?

a. Income is evenly distributed
b. Tax revenues are increased
c. Quality of life is improved
d. Country’s unemployment rate goes up

4. Which of the following is NOT true about entrepreneurship?

a. Entrepreneurship contribute significantly to the continuous improvement
of living standards
b. Entrepreneurship helps the development of a handful of people getting
rich through enterprise
c. Entrepreneurship activities slow down the country’s unemployment rates
d. Entrepreneurship provides an opportunity for making unproductive use
of capital resources
2
 5. An entrepreneur is aware of ________________?
a. his family’s activities
b. his business competitors
c. the way he carries himself in public
d. the present demand for certain products or services in his community

6. Self discipline is important in putting up a business. Which statements

below contributes to the success of an entrepreneur?
a. Develop the ability to get things done, even when you don’t feel like it
b. Dedicate yourself in improving your leadership, skills and abilities
c. Being able to appeal to other people’s emotions in selling your ideas,
products or services
d. Identify a profitable market and then build your business

7. Being able to communicate effectively is one quality of a good entrepreneur.

Which of the options below is the most important quality?
a. Sales ability
b. Self discipline
c. Strong work ethics
d. Strong leadership qualities

8. In business, it is the survival of the fittest that counts. Which of the

statements below best describes competitiveness?
a. Identify a profitable market and build your business
b. Make an effort to genuinely like, respect and appreciate other people
c. Learn self discipline with the right information and conscious efforts
d. Play to win, but never to sacrifice your integrity for the sake of a few
pesos.

9. Which PECs behavioral indicator meets or beats existing standards of

excellence to improve performance?
a. Opportunity seeking
b. Persuasion and networking
c. Demand for quality and efficiency
d. Commitment to the work contract

10.Which of the selections below is NOT a systematic planning and monitoring

behavioral indicator of the PECs cluster?
a. Developing and using alternatives to monitor progress
b. Ready to adopt to alternatives or strategies when necessary
c. Developing systematic plans and monitoring activities and performance
d. Accomplish business objectives and use of network of friends and
acquaintances

LESSON 1

EXPLAIN THE CONCEPT OF ENTREPRENEURSHIP

WHAT IS THIS LESSON ABOUT?

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 This lesson discusses the concepts of entrepreneurship. It includes its
meaning, objectives, importance, and role to socio-economic development.

WHAT WILL YOU LEARN?

At the end of the lesson, you should be able to:

1. define entrepreneurship correctly;
2. give the importance of entrepreneurship; and
3. explain the role of entrepreneurship in socio-economic development.

LET US STUDY

Let us Define

Economy - the system by which the production and consumption

of goods and services is organized in a country or
community.
Employment - the state of being employed or having a job; the
occupation for which you are paid.
Enterprise - any activity which provides customers with a product
(goods/services) with a view to making a profit.
Entrepreneurship - the practice of starting new organizations, particularly
new business, generally in response to identified
opportunities.
Small business - one that is independently owned and operated by the
owner.

Entrepreneurship in a Developing Country such as the Philippines.

One of the current issues under consideration at the moment is “the

problem of unemployment”. As you can understand, the importance of getting work
for all citizens has become a priority concern for the government.

Have you ever asked yourself why you have to go to school to study? Or why
you have to read so many textbooks, master so much information; learn so many
skills, or display attitudes and habits taught by your teachers?

Every activity that you undertake in or out of school prepares you to become
a productive individual in the future. A productive individual is one who is able to
make a living for himself out of his own efforts, that is, without depending on
others for his food, clothing, or shelter.

Upon finishing school, you will want to join the group of productive citizens
in your own simple way. You will be earning your own money to meet your needs
and wants or even save up for a car or a house and lot. To attain such will all
depend upon you.

Transforming ideas into economic opportunities is the index of

entrepreneurship. You only have to be a keen observer of what is happening in
your environment. There and then you can formulate what business you can later
on engage in. Whatever the definition of entrepreneurship is, it is closely associated
with change, creativity, resourcefulness, knowledge, skills and innovation that are
important sources of competitiveness in an increasingly globalized world economy.

4
Thus, fostering entrepreneurship means promoting the competitiveness of
businesses.

Entrepreneurship is the capacity for innovation, investment and creation

and expansion in new markets, products and techniques. It has an extra ordinary
feature which is the creation of something new or something unique. It is also a
new way of making something out of something that already exists thus, creating
new markets.

Economically, entrepreneurship invigorates markets. The formation of new

business leads to job creation and has a multiplying effect on economy.

Socially, entrepreneurship empowers citizens, generates innovation and

changes mindsets. These changes have the potential to integrate developing
countries into the global economy.

Entrepreneurship and Socio-Economic Development

Entrepreneurship is an important factor in economic development. This

means that a country or society with a lot of entrepreneurs would tend to be a
productive community and thus produce wealth and spur economic development.

The following benefits that result from entrepreneurship explain why

development takes place when a society becomes entrepreneurial:

1. Entrepreneurship creates employment

When entrepreneurs put up a business, they often need to hire at least one
or two other people in order to get things done. In fact, some businesses employ
hundreds and even thousands of workers.

When entrepreneurial activities slow down, the country’s unemployment rate

goes up. Every society wants all qualified members of its work force to be gainfully
employed. When individuals are employed, they are able to feed their families, send
their children to school, provide them with decent homes, obtain medical services
whenever needed, and contribute to government revenues through payment of
income tax.

2. Entrepreneurship improves the quality of life

Entrepreneurs continuously innovate and develop new products and

services based on what they perceive to be the needs of the society. They also look
for ways by which these goods and services could be more efficiently produced.
Such innovative efforts lead to better machines and a more efficient production
system.

Entrepreneurial activities contribute significantly to the continuous

improvement of living standards. The development of new products and the delivery
of needed services make life easier and comfortable for society. Cooking, for
example, has been revolutionized by the entrepreneurs. Today, we cook with
automatic gadgets such as turbo broilers, microwave ovens, rice cookers, pressure
cookers, and electric grills. Telephone, airmail, text messaging, have made
communications a lot faster and less expensive. Agricultural production has been,
likewise, greatly improved.

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3. Entrepreneurship contributes to a more equitable distribution of income
and therefore eases social unrest.

Entrepreneurs continuously search, identify, and develop raw materials

needed for the production of goods and services. To them nothing is useless. They
often see the economic potential of raw materials and other resources in the rural
areas. By putting up an enterprise in the locality, entrepreneurs are actually
dispersing the benefits of development to other parts of the country. When many
segments of society are lacking in material things, social tension may arise in the
form of migration, overcrowding in urban areas and, worse, threats of revolution
and dissident movements.

A wide scale entrepreneurship in society also helps prevent the development

of a small elite class – a handful of people getting rich through enterprise. When
unchecked, this few elite may establish monopolies over certain products and
services and can easily dictate the prices of goods. It is better to have more people
in enterprise checking and balancing each other.

When income is evenly distributed, entrepreneurship flourishes. People have

more money to buy the products and services they need, thereby bringing in more
profits to entrepreneurs. At the same time, people may also have enough to invest
on enterprises of their own, thus increasing the supply of entrepreneurs.

Income that is evenly distributed means less poor people. The eradication of
poverty will help solve social problems like crime, juvenile delinquency, and
malnutrition.

4. Entrepreneurship utilizes resources for national productivity.

Our country will develop faster economically if all its resources are
maximized. For example, in the rural areas we have vast agricultural areas for the
production of cereals and vegetables. If these areas are developed and used to the
maximum, the government need not to import rice and other cereal products and
other agricultural products, thus, it saves much for the country.

Entrepreneurship also provides an opportunity for making productive use of

capital resources, such as family or personal savings. Otherwise, they remain
unutilized or channeled to unproductive ventures such as gambling or luxury
spending.

5. Entrepreneurship brings social benefits through government.

With the revenues the government collects from taxes, duties, and licenses
paid by the entrepreneurs, the government allocates the money to different services
to the communities. These services come in the form of infrastructure facilities
such as roads and bridges, educational and medical services and facilities, and
maintenance of peace and order.

Activity:
With the readings presented to you, you are now convinced that you can be
an entrepreneur and that you can help alleviate our country?
If you wish to start a business and become an entrepreneur, what will be
your personal gains? List at least 3 Personal Gains:

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 What would your community and your country gain if you establish a
business and become an entrepreneur?

LET US REMEMBER

Entrepreneurship is not simply a business activity. It brings valuable

benefits such as self-employment for people, improvement in goods and services,
use of local raw materials, and increased incomes for themselves. Ultimately, the
result of increased economic activities arising from entrepreneurship is socio-
economic growth and development.

Entrepreneurship is the avenue to improve quality of life. A well trained and

skilled person at his/her teen years can already engage in entrepreneurial activities
even in their own homes.

Creativity and innovation are the key concepts of entrepreneurship.

POST TEST
Encircle the letter of the correct answer.
1. Which of the following is the index of entrepreneurship?
a. Developing a small elite class
b. transforming ideas into economic opportunities
c. searching, identifying and developing raw materials
d. innovating and developing new products and services
2. Which of the following is NOT closely associated with entrepreneurship?
a. flexibility factors b. change and creativity
c. knowledge and innovation d. none of these
3. What happens when entrepreneurial activities slow down?
a. Income is evenly distributed
b. Tax revenues are increased
c. Quality of life is improved
d. Country’s unemployment rate goes up
4. Which of the following is NOT true about entrepreneurship?
a. Entrepreneurship contribute significantly to the continuous
improvement of living standards
b. Entrepreneurship helps the development of a handful of people
getting rich through enterprise
c. Entrepreneurship activities slow down the country’s
unemployment rates
d. Entrepreneurship provides an opportunity for making
unproductive use of capital resources
5. An entrepreneur is aware of ________________?

7
 a. his family’s activities c. the way he carries himself
in public
b. his business competitors d. the present demand for
certain products or services

LESSON 2 IDENTIFY DESIRABLE CHARACTERISTICS OF A SUCCESSFUL

ENTREPRENEUR BASED ON PECs

Let us define

Bucks - refers to money

Exudes - to give off or come forth gradually
Integrity - uprightness of character, honesty
Innovation - acts of introduction something new
Obstacle - a hindrance or obstruction in either physical or moral sense
Opportunity - a favorable or advantageous circumstance
Passion - a powerful emotion, such as love joy
Persistence - act of persisting in any course or enterprise; perseverance
Risk - the possibility of suffering harm or loss

Do you have a strong desire to become a successful entrepreneur? Who

among the following is the most successful entrepreneur?

1. A 35 year-old farmer who has owned a two hectare pineapple plantation for
10 years, makes just enough to get by, but loves what he is doing, and calls
everyone in the barangay a friend.
2. A 30 year-old CEO of a software firm who works 70 hours a week, stays
stressed, never sees his family, but makes five million pesos in revenue per
year.
3. A 35 year-old single mom who makes money online with internets, and gets
to spend all the time she wants with her kids.
4. A 22 year-old college dropout who created a few websites that he manages a
few hours per week and now makes enough to travel the world, spends time
with friends and family, and pursues his favorite hobbies.
Chances are each person that reads this will have a different point of view of
who is the most successful entrepreneur. It doesn’t really matter, what matters, is
that you know what success means to you.

Characteristics and Qualities of a Successful Entrepreneur

1. Integrity - someone once said, “Right is right even if no one is doing it, and
wrong is wrong even if everyone is doing it” We all hear stories about corporate
greed and corruption. However, the truth is, successful entrepreneurs are rated
“being honest with everyone” the number one factor of their success.

2. Self –discipline – to become a successful entrepreneur you have to be highly

disciplined. If you are trying to build a business from the ground up, you will be
faced with doing all the job functions of a company, such as accounting, marketing
and costumer service. You have to develop the ability to get things done, even when
you don’t feel like it. Luckily, you learn self-discipline with the right information
and conscious effort.

3. People skills - another critical factor among successful entrepreneurs is having

good people skills. You should make an effort to genuinely like, respect, and
appreciate other people. The ability to win people over will carry you far in all walks
of life, especially your own business.

8
4. Strong work ethics – there’s no substitute for hard work when it comes to
becoming a successful entrepreneur. Most people want to do the fastest and easiest
solution when it comes to work. To be successful, dedicate yourself to persistent,
productive, and old fashioned hard work.

5. Passion – you need to be passionate about your business. This doesn’t

necessarily mean you have to build a business around something you love. You
should identify a profitable market and then build your business.
Loving your business will also make it easier to get through the start-up
phase, and other future obstacles.

6. Strong leadership qualities- being able to communicate effectively, motivate

others, sell your ideas, and be decisive, are just a few qualities of a good leader. In
order to become a successful entrepreneur you must dedicate yourself of improving
your leadership and abilities.

7. Competitiveness – competition is everywhere. In business, it is the survival of

the fittest. If you can out market and outperform your competitors, your chance of
being a successful entrepreneur will be much better. Play to win, but never
sacrifice your integrity for the sake of a few bucks.

8. Well-organized – One of the main reason small businesses fail is lack of

organization. Everyone can learn organization skills with enough hard work,
practice and persistence.

9. Sales ability- The ability to convince others to make a conscious decision is a

key of becoming a successful entrepreneur “People don’t buy for logical reasons.
They buy for emotional reasons”. Being able to appeal to other people emotions is
the key to selling your ideas, products or services.

Personal Entrepreneurial Characteristics Clusters and Behavioral Indicators

Behavioral scientists and psychologists who have been studying

entrepreneurs found that successful entrepreneurs all over the world have some
characteristics in common. They were able top identify ten personal entrepreneurial
characteristics (PECs) namely:

Achievement Cluster

Successful entrepreneurs are people who accomplish things. They have what
psychologists call the “need to achieve” They want to perform tasks excellently not
only for prestige or money but for the sake of excellence itself. When
entrepreneurial individual work on something, they like to know afterwards that it
was a job well done and this alone is enough to make them happy.
Entrepreneurs shun routine tasks- those that involve doing the same thing
over and over again. They like to innovate or approach situations in new and better
ways all the time.

Achievers rate high in the following PECs

1. Opportunity-Seeking. An entrepreneur is said to be a good opportunity-

seeker if he sees and acts on new business opportunities and seizes unusual

9
 opportunities to acquire financing, equipment, land, work space or
assistance

2. Persistence. A persistent individual is one who

a. takes different actions to overcome an obstacle;

b. makes personal sacrifice or spends extraordinary efforts to complete a
job
c. sticks to his judgments in the face of opposition or early lack of
success

3. Commitment to the Work Contract. The true-blue entrepreneur is

committed to the work that he has agreed to do. When he accepts a job, he
takes full responsibility for its completion. No job is too small, too dirty or
too difficult to be done. When necessary, he pitches in for workers to get
things done. He exerts extra effort to satisfy the costumer. In the end, if he
fails he would take full measure of the blame. But if he succeeds, he expects
to get full credit.

4. Risk Taking. A gambler is a person who takes high risks and so he tends to
lose all his money and even his shirts in the end. An entrepreneur is not a
gambler. A successful entrepreneur takes calculated, moderate, or
reasonable risks where he perceives the chances for winning to be good. In
other words, he states a preference for situations that involve moderate
risks.

5. Demand for Quality and Efficiency. A true entrepreneur is not satisfied

with mediocre work. He sets a high standard of performance. The high
standard of performance makes him act to meet or exceed existing standards
of excellence or improve on past performance. He strives to do things better,
faster, or cheaper.

Planning Cluster
An entrepreneur does not plunge into a business on the basis of inspiration.
Going into business is the result of deliberate goal-setting, tireless information-
seeking and systematic planning and monitoring by the entrepreneur.

a. Goal-Setting. An entrepreneur always thinks not only of what he wants to

accomplish day-to-day but also in one, two, or five years from now. In
other words, he sets clear and specific short-and-long term objectives. He
thinks of today’s activity as a small step towards that which he eventually
wants to accomplish.
b. Information-Seeking. As a careful planner, the successful entrepreneur
always makes it a point to seek information that is relevant and useful to
his present or future business. He obtains information from clients,
suppliers, experts, competitors, contacts, and information networks. He
also consults experts for business or technical advice.
c. Systematic Planning and Monitoring. The successful entrepreneur does
not only set short-and-long –term goals. He does not only seek information
regularly. He also systematically plans and monitors his activities and
performance. He develops and uses alternatives and monitors his progress.
He is ready to switch to alternative strategies when necessary to achieve
his goals.

10
Power Cluster

The personal motto of a successful entrepreneur is “I can” He thinks that he

can achieve things; he can convince people to his way of thinking; he can influence
the outcome of events. He is a natural leader. He is decisive and he believes in his
power.

a. Persuasion and networking. A persuasive person who readily

establishes a network or personal business contracts around him usually
makes a good entrepreneur. In order to persuade others, the
entrepreneur uses deliberate strategies. In order to accomplish his
business objectives he uses his network of useful friends and
acquaintances
b. Self-Confidence. The entrepreneur exudes self-confidence. He strongly
believes in himself and his own abilities. No challenge is too difficult nor
is a task too big that the entrepreneur would indulge in self-doubt. When
he enters a business, it is because he is confident that the business
would be successful and profitable.

Activity

Choose a successful entrepreneur in your neighborhood, barangay or town.

List down the PECs of that entrepreneur that contributed to his success.

LET US REMEMBER

While it is true that some people are born with certain entrepreneurial
predispositions, there is enough evidence to prove that an individual can develop
these qualities and increase the chances of succeeding in business. Early exposure
to an enterprise culture and adequate training, especially during youth or
childhood, can help the foundations for a successful entrepreneurial career later.

Application Exercise

List your own PECs. Do you think you possess the PECs to become a
successful entrepreneur? What PECs do you still need to develop in order to
become a successful entrepreneur? Why?

HOW MUCH HAVE YOU LEARNED?

MULTIPLE CHOICE: Answer the question honestly; Write the letter only of your
answer in your activity notebook

1. Self discipline is important in putting up a business. Which selection below

contributes to the success of an entrepreneur?

a. Develop the ability to get things done, even when you don’t feel like
doing it
b. Dedicate yourself in improving your leadership, skills and abilities
c. Being able to appeal to other people’s emotions in selling your ideas,
products or services
d. Identify a profitable market and then build your business

11
 2. Being able to communicate effectively is one quality of a good entrepreneur.
Which of the options below is the most important quality?

a. Strong leadership qualities

b. Strong work ethics
c. Sales ability
d. Self discipline

3. In business, it is the survival of the fittest that counts. Which one of these
best describes competitiveness?

a. Play to win, but never to sacrifice your integrity for the sake of a few
bucks
b. Learn self discipline with the right information and conscious efforts
c. Make an effort to genuinely like, respect and appreciate other people
d. Identify a profitable market and build your business

4. Which PECs behavioral indicator meets or beats existing standards of

excellence to improve performance?

a. commitment to the work contract

b. demand for quality and efficiency
c. opportunity seeking
d. persuasion and networking

5. Which of the statements below is NOT a systematic planning and monitoring

behavioral indicator of the PECs cluster?

a. Developing systematic plans and monitoring activities and

performance
b. Developing and using alternatives to monitors progress
c. Ready to adopt to alternatives or strategies when necessary to achieve
goals
d. Accomplish business objectives and use network of friends and
acquaintances

REFERENCE:

Asuncion, Jr. Ramon G.; et.al.; Entrepreneurship: Abiba Publishing House, INC:
Copyright 1992.

Leuterio, Florida C.; Technology and Livelihood Education for Sustainable

Development: St. Augustine Publications, Inc.: Don Quijote St., Sampaloc,
Manila Philippine Copyright 2005.

Suratos, Cesar P. and J. S. Simpliciano; Technology and Livelihood Education II:

Latest Edition, St. Bernadette Publications, Inc.: Cubao, Quezon City 2006

Principe, June B. et.al.; Technology and Home Economics for Secondary Schools
Fourth Year: FNB Educational, Inc.: #2 Uranus St., Corner Jupiter Street,
Congresional Subdivision, Project 6, Quezon City. 2000

________Technology and Home Economics III. Business Technology, Business

Management I. Experimental Education, 1993.

12
http://www.isquare.com/qualities.cfm

http:www.wikieducator.org/VUSSC/Content/Entrepreneurship/Starting-Up-a-
Business/Objectives

POST TEST

SELECTION TYPE: Select the best answer by writing the LETTER of the correct in
your paper

1. Which of the following is the index of entrepreneurship?

a. Developing a small elite class
b. transforming ideas into economic opportunities
c. searching, identifying and developing raw materials
d. innovating and developing new products and services

2. Which of the following is NOT closely associated with entrepreneurship?

a. flexibility factors
b. change and creativity
c. knowledge and innovation
d. none of these

3. What happens when entrepreneurial activities slow down?

a. Income is evenly distributed
b. Tax revenues are increased
c. Quality of life is improved
d. Country’s unemployment rate goes up

4. Which of the following is NOT true about entrepreneurship?

a. Entrepreneurship contribute significantly to the continuous improvement
of living standards
b. Entrepreneurship helps the development of a handful of people getting
rich through enterprise
c. Entrepreneurship activities slow down the country’s unemployment rates
d. Entrepreneurship provides an opportunity for making unproductive use
of capital resources

5. An entrepreneur is aware of ________________?

a. his family’s activities
b. his business competitors
c. the way he carries himself in public
d. the present demand for certain products or services in his community

6. Self discipline is important in putting up a business. Which statements

below contributes to the success of an entrepreneur?
a. Develop the ability to get things done, even when you don’t feel like it
b. Dedicate yourself in improving your leadership, skills and abilities
c. Being able to appeal to other people’s emotions in selling your ideas,
products or services
d. Identify a profitable market and then build your business

7. Being able to communicate effectively is one quality of a good entrepreneur.

Which of the options below is the most important quality?
a. Sales ability
b. Self discipline

13
 c. Strong work ethics
d. Strong leadership qualities

8. In business, it is the survival of the fittest that counts, Which of the

statements below best describes competitiveness?
a. Identify a profitable market and build your business
b. Make an effort to genuinely like, respect and appreciate other people
c. Learn self discipline with the right information and conscious efforts
d. Play to win, but never to sacrifice your integrity for the sake of a few
pesos.

9. Which PECs behavioral indicator meets or beats existing standards of

excellence to improve performance?
a. Opportunity seeking
b. Persuasion and networking
c. Demand for quality and efficiency
d. Commitment to the work contract

10.Which of the selections below is NOT a systematic planning and monitoring

behavioral indicator of the PECs cluster?
a. Developing and using alternatives to monitor progress
b. Ready to adopt to alternatives or strategies when necessary
c. Developing systematic plans and monitoring activities and performance
d. Accomplish business objectives and use of network of friends and
acquaintances

KEY TO CORRECTIONS

PRE-TEST

1. b 6. a
2. d 7. d
3. d 8. d
4. b 9. c
5. d 10. d

Lesson 1
1. d
2. b
3. d
4. a
5. b

Lesson 2 POST TEST

1. a 1. b 6. a
2. d 2. d 7. d
3. a 3. d 8. d
4. b 4. b 9. c
5. d 5. d 10. d

14
 TABLE OF CONTENTS

Module Title: Becoming an Entrepreneur Page

What is this module about?.........................................................................................1

What will you learn? ...................................................................................................1
What do you already know? .......................................................................................1
Lesson 1 – Explain the concept of entrepreneurship ................................................4
What is this lesson about?..........................................................................................4
What will you learn? ...................................................................................................4
Let us study ..............................................................................................................4
Let us define ...............................................................................................................4
Activity .......................................................................................................................8
Let us remember ........................................................................................................8
How much have you learned?......................................................................................8
Let us apply what you have learned ............................................................................9
Reference ...................................................................................................................9
Lesson 2 – Identify desirable characteristics of a successful entrepreneur . .based on
PECs.......................................................................................................................11
What is this lesson about?.........................................................................................11
What will you learn? .................................................................................................11
Let us study.............................................................................................................11
Let us define..............................................................................................................11
Activity .....................................................................................................................15
Let us remember ......................................................................................................16
Application exercise ..................................................................................................16
How much have you learned?....................................................................................16
Reference .................................................................................................................17
Post test ................................................................................................................19

15