How To Write A White Paper In One Day

LESSON 5
—Print Out—

NOTES:

4 Things You Must Do Before You Start Writing

• Plan your schedule
• Choose your subject
• Decide on your main points
• Fill in your shopping list

The Truth About Writing

• Distractions will swarm from the woodwork
• Go somewhere quiet
• Ignore email and social media
• Don't worry about 2,000 words--just write the sentence you're working on

Don't Edit, Write

• You'll have plenty of time to perfect it later

Be Willing To Do The Thing Nobody Else Wants To Do

• Plan to revise

Polishing Your First Draft

• Read it all the way through and make corrections
• Read it aloud all the way through and make corrections
• Record yourself reading it aloud, listen to it later and make corrections

Making Headlines
• These will help introduce each new section and guide the reader if he or she is just
skimming

Where To Put Your Headlines

• Insert them wherever you think it's appropriate
• Six places are suggested in the White Paper Template
QUICK QUIZ

1. Why does your white paper title need to include bad news?

2. What should be the #1 goal of your writing day?

3. Why is a 5 hr. block of time devoted to writing more productive than five 1 hr. sessions on
different days?

4. Why is it important to repeatedly read your white paper aloud?

5. How do headlines visually help your white paper?

6. What is a non-sequitur and why should you be looking for them in your copy?