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 Strategic Barriers

Strategic barriers are obstacles or challenges that prevent or hinder a company from
achieving its strategic objectives. These barriers can arise from internal or external
factors and may be related to various aspects of a company's operations, including its
management, structure, culture, resources, and environment.
1. Poor management and leadership: If nestle has ineffective or unresponsive
leaders, it may struggle to make timely decisions, respond to changing market
conditions, or align its operations with its strategic objectives.
2. Lack of top management support: If top management at Nestle does not fully
support the company's strategic goals, it may be difficult to secure the necessary
resources, engage employees, or overcome resistance to change.
3. Management turnover: If Nestle experiences frequent changes in top
management, it may struggle to maintain continuity in its strategic direction,
culture, and relationships with stakeholders.
4. Middle management resistance to change: If middle managers at Nestle are
resistant to change, they may delay or undermine efforts to implement strategic
initiatives, making it difficult to achieve desired outcomes.
5. Inappropriate planning: If nestle engages in inadequate or inaccurate planning,
it may set unrealistic goals, encounter unexpected obstacles, or fail to allocate
resources effectively.
6. Placing a poor priority on quality: If nestle prioritizes short-term financial goals
over long-term quality and customer satisfaction, it may risk damaging its
reputation and losing market share to competitors that prioritize quality and
customer satisfaction
 HR barriers
HR barriers refer to challenges that an organization may face in managing its human
resources effectively. These challenges can impede the organization's ability to achieve
its objectives
1. Leadership commitment: Leadership should be committed to implementing
TQM and ensuring that it is integrated into the organization's culture. This
includes providing resources, support, and promoting the benefits of TQM to
employees.
2. Employee involvement and empowerment: Nestle can involve employees in
TQM processes by providing training and education to build their skills and
knowledge. Additionally, employees should be empowered to take ownership of
their work processes and be given the freedom to make decisions to improve
quality.
3. Recognition and rewards: Nestle can create a system to recognize and reward
employees who contribute to TQM efforts. This can include bonuses,
promotions, and other incentives that demonstrate the company's appreciation
for employees' efforts to improve quality.
4. Effective communication: Nestle can ensure that communication is effective and
that employees understand the importance of TQM, their roles in it, and the
benefits of their efforts.
5. Union cooperation: Nestle can work with unions to develop TQM processes that
benefit both employees and the company. This includes working together to
identify areas of improvement and developing solutions that meet the needs of
both parties.
6. Employee motivation: Nestle can motivate employees by providing a positive
work environment that encourages collaboration, growth, and development.
Additionally, employee workload should be monitored to prevent overburdening
and ensure a healthy work-life balance.
7. Continuous improvement: Nestle can continuously review and improve its TQM
processes to ensure that they are effective and efficient. This includes collecting
feedback from employees and customers, monitoring quality metrics, and
making adjustments as necessary.
 Contextual barriers
Contextual barriers refer to the external factors that may limit an organization's ability
to implement Total Quality Management (TQM) effectively
1. Organizational culture: Nestle can develop an appropriate organizational culture
that aligns with its values, goals, and TQM objectives. This culture should
promote openness, collaboration, and continuous improvement.
2. Inter-departmental barriers: Nestle can break down inter-departmental barriers
by creating cross-functional teams and promoting collaboration among different
departments. This approach will ensure that everyone is working towards a
common goal and that there is a shared understanding of the organization's
objectives.
3. Changing organizational culture: Nestle can change its organizational culture by
promoting a mindset of continuous improvement and learning. This change
should start from the top, with leadership setting the tone for the rest of the
organization.
4. Team orientation: Nestle can promote a team-oriented approach by building
effective teams, promoting teamwork and collaboration, and encouraging
employees to share ideas and feedback.
5. Communication: Nestle can ensure effective communication across the
organization by creating clear communication channels, encouraging open
communication, and providing regular feedback to employees.
6. Mindset barriers: Nestle can address mindset barriers by providing training and
education to employees and encouraging a growth mindset. This approach will
help employees to embrace change and continuously seek opportunities for
improvement

 Procedural barriers

1. Process focus: Nestle can focus on developing and improving its processes to
ensure that they are effective and efficient. This includes mapping out its
processes, identifying areas for improvement, and implementing changes that
will improve quality.
2. Customer satisfaction: Nestle can prioritize customer satisfaction by developing
a customer-centric approach to its operations. This approach should focus on
understanding customer needs and expectations and delivering products and
services that meet or exceed those expectations.
3. Customer awareness: Nestle can increase its customer awareness by collecting
customer feedback, conducting surveys, and analyzing customer data. This
information can be used to improve products and services and to develop new
products that meet customer needs.
4. Process complexity: Nestle can simplify its processes to reduce complexity and
improve efficiency. This includes streamlining workflows, eliminating
unnecessary steps, and automating repetitive tasks.
5. Fragmentation of activities: Nestle can reduce fragmentation by creating cross-
functional teams that work together to achieve common goals. This approach
ensures that everyone is working towards a shared objective and that there is a
clear understanding of each team member's role.
6. Bureaucracy and paperwork: Nestle can eliminate bureaucracy and paperwork
by digitizing its processes and implementing digital workflows. This approach
reduces the time and effort required to complete tasks and reduces the
likelihood of errors.
7. Measurement, evaluation, and self-assessment: Nestle can measure quality by
developing metrics that are aligned with its TQM objectives. These metrics can
be used to evaluate performance and identify areas for improvement.
Additionally, self-assessment can be used to identify strengths and weaknesses
and to develop action plans to improve quality.

 Structural barriers
Structural barriers are external factors that can hinder an organization's ability to
implement Total Quality Management (TQM) effectively. These barriers are related to
the organizational structure, physical resources, information systems, financial support,
and time constraints faced by the organization
1. Inappropriate organizational structure: Nestle can review and adjust its
organizational structure to ensure that it is aligned with TQM principles. This
includes developing a flat organizational structure, creating cross-functional
teams, and promoting collaboration and communication across departments.
2. Lack of physical resources: Nestle can invest in physical resources such as
equipment, tools, and facilities to support TQM implementation. This includes
ensuring that equipment is well-maintained, investing in new technology, and
providing employees with the resources they need to perform their jobs
effectively.
3. Lack of information systems: Nestle can implement information systems that
support TQM implementation, such as quality management software, customer
relationship management systems, and data analytics tools. This allows the
organization to collect, analyze, and use data to improve quality and customer
satisfaction.
4. Lack of financial support: Nestle can allocate the necessary financial resources
to support TQM implementation. This includes investing in training and
development programs, hiring quality professionals, and providing financial
incentives to employees who contribute to quality improvement.
5. Time shortage: Nestle can prioritize TQM implementation and allocate sufficient
time and resources to ensure its success. This may require reallocating resources
from other areas, setting realistic timelines for TQM initiatives, and creating a
culture that values quality and continuous improvement

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