JOSE FELIPE SAUCEDO

Sales - Business Development

Chula Vista, CA 91911

feloflows@gmail.com

619.888.5958
Authorized to work in the US for any employer

Business Development
Dr. Greencross - San Diego, California
September 2020 to August 2022
Designed and promoted Dr. Greencross cannabis products in California's regulated market.

• Led business plan and sales efforts to establish market share in California.
• Manufactured and Packaged compliant sub-lingual and topical products according to CDPH and DCC.
• Created informational content and performed training sessions with retail representatives to
establish Dr. Greencross value and competitive advantage in cannabinoid medicine market.
• Established promotions with dispensaries as well as brand ambassador representation in San Diego.
• Created Ryan's Law program in collaboration with doctors, nurses and qualified healthcare
facilities such as: hospices, assisted living and nursing homes with terminal patients in care.

Founder and President

Fundacion Loto Rojo, A.C. - Tijuana, Baja California
September 2017 to 2020
Developed and Operated Non-Profit Organization in Baja California that focused on educating and
promoting the use of cannabinoid-based therapies for palliative neurodegenerative conditions.

• Founder and developer of the first organization in Baja California with a focus in cannabinoid
therapy as a safe option to treat palliative patients and related symptoms.
• Promoted association through social media, seminars, presentations, medical speakers,
universities, public relations and local community organizations.
• Researched clinical studies and practiced clinical studies related to the improvement of
oncology patients with the use of cannabinoid therapy.
• Addressed myths and misconceptions related to the use and abuse of controlled substances.
• Investigated legal pathways to guarantee safe access of medicine for patients in Mexico and
Baja California that find a health solution in cannabinoid treatment.

Sales Consultant
Paychex, Inc. - San Diego, CA
May 2013 to June 2018
Offered consulting services to mid-size businesses looking to improve their their Human Capital
Management and maintain new workforce compliance requirements.
• Built customer relations with medium-sized businesses looking to improve their payroll processing,
human resource management, on-boarding and health benefit enrollment.
• Offered compliance consultation and customer service to growing businesses in South Bay San Diego
that face changes in their Federal, State and Local compliance requirements.
• Achieved recognition for outstanding quota performance and customer satisfaction in my territory.
• Delivered brand representation by establishing local relationship with banks, CPA firms, etc.
Integrated Marketing Sales Consultant
Entravision Communications - San Diego, CA
March 2012 to April 2013
Completed sales process by developing new business accounts into permanent local Hispanic Media
advertisers in television stations such as: Univision, Telemundo and Telefutura.

• Built strong customer relations with small and medium businesses looking to increase their
customer base through Hispanic media options such as Television, Events and Interactive.
• Achieved 2012 Quota and led the sales team with more new revenue accounts developed.
• Delivered Search Engine Marketing solutions for SMBs looking to boost their interactive
results by targeting customers online.

Retail Sales Consultant

AT&T Wireless - San Diego, CA
November 2010 to December 2011
Assisted retail customers with their specific communication needs by providing the best retail
experience in both English and Spanish.
* Recommended effective communication plans and home entertainment options to new customers
looking to subscribe to the AT&T network.
* Developed new business accounts for companies looking to obtain added value by signing with the
AT&T network and its communication services.
* Exceeded sales quotas by averaging 100+ wireless activations per month, wired connections,
features, accessories while maintaining a great customer experience.

Latin America Sales Manager

TUDLA - El Cajon, CA
2001 to 2007
Developed fast business growth and a 100% sales increase by prospecting, reaching and closing new
accounts with presence in Latin America such as: Cisco Systems, SAP, EMC, APC, Symantec, etc.
* Maintained customer satisfaction by providing continuous client support, Information
distribution and database training sessions in Latin America.
* Standardized Hot Lead qualification system facilitating our customers to reach technology
investment opportunities at the right time.
* Represented TUDLA attending Latin American expos, creating brand awareness and developing
customer leads into new business accounts.

* Researched and analyzed statistical information showing Tijuana as a viable and profitable
region for foreign investment based on data reports of Tijuana's geographic advantages, city
infrastructure, security measures, education level and experienced labor force.
* Built a maquiladora database of manufacturers, shelters, OEMs, suppliers and governmental
agencies linked to Tijuana economic development.
 EDUCATION

B.A. in International Business

San Diego State University - San Diego, CA
1998 to 2002

Bachelor in International Business

CETYS University - Tijuana, MX
1998 to 2002

SKILLS

• Salesforce - CRM
• Social Media Marketing
• MS Office
• Customer Service
• Google Analytics
• DCC Compliance

ADDITIONAL INFORM AT ION

Establish a role where I can use my sales skills and creative background to enhance customers
service experience and ultimately contribute to the business development of an organization
operating within a bi-national and/or bilingual work environment.