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INTRODUCTION
An individual serves his services for the sake of his own benefits, and when a number of

individuals offer the same services, it will become advantageous for numerous. These number of

individuals are directed by a corporate, a corporate is a working body in which many individuals

work as a team and make every possible effort for its betterment. Here is another word which will

have the most concern in our report called mini corporate. When a business association is

distinctively divided into several parts with the intention of expansion, its subsets are termed mini

corporate. Both the entities have been supervised by some higher officials assigned by the business

owners. There is no major difference between corporate and mini corporates, they were

specifically differed by means of their scales only, which means a corporate can be a single entity

of a business. However, a mini corporate is a result of a huge scale business.

The social responsibilities of corporates will surround this report, so in concern with the

topic, we need to understand these terms. The term “social” refers to the interaction, attraction,

and interlinkage between people that how an individual deals with others without leaching the

moral values set by the society. So whenever it comes to socializing, some responsibilities and

duties should need to prevail on us, and these are term as “social responsibilities”. As an individual,

if we appropriately socialize with others and stay well adhered to responsibilities, then more people

will likely communicate with you deliberately. In the same manner, this rule also applies to any

corporate because ensuring the social responsibilities will make them more reliable regarding its

services.

The CSR is basically an obligation of an organization to society because it is the society

that lets them build their profit or margin, and in return, society deserves this right. As much as a

corporate serve in CSR, the more the corporate will print its positive image towards society.
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Without CSR, a corporate cannot fully satisfy its customers and people affiliated with its

organization. Due to such importance, corporates have assigned CSR officials for dealing with

CSR. In 40% private corporates of America, the board of directors used to make decisions in this

concern and then follow on the instructions to the CSR officials for the purpose of execution.

History of CSR:
It has been more than one century that there were vigilant companies that had served the

government and public through some means, but it was Howard Bowen (an American economist)

who used the term “CSR” for the first time in 1953. Afterward, many business researchers

contributed to business studies, and gradually the term CSR became more glorified due to its

implementary impact.

Aspects of CSR:

According to IBT Journal of Business studies, there are three basic aspects of CSR which are

mentioned below:

I. Setting of Objectives

II. Utilization of Objectives

III. Financing of Objectives

Here the objective is the aims or motive of the corporate for which they need to work CSR. These

objectives can be vary from corporate to corporate. These objective will decide that how much

efforts you need to put on CSR in order to betterment of corporate.

Purpose of this report:

This report tends to elaborate on the importance and dependency of corporate social

responsibilities for the organizations through the case study of any corporation. This report will
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not be going to contain any regression and correlation analysis, it will be a subjective report that

anyone can comprehend. This report will not help you generate money but will let you know how

to facilitate the society through your business.

Selection of Corporation:
For the MCSR report, E-Trade Corporation is consider under the study. Basically, it is an American

private company which providing its financial services.

DESCRIPTION OF CORPORATION

As fore mentioned that E-Trade is a financial service providing corporation, having 30

branches all over the USA. E-Trade is the online trading source for many retail investors, basically

this corporate serves as a broker for many investors. Their services offer debt information, financial

statements analysis, common stock, portfolio management, and investment planning to the

customers. The corporation also provides the retirement investing options like mutual funds and

margin trading services, they are fully engaged in making the future meaningful for their customers.

They tend to create a secure and favorable investment environment in a manner that everyone

could not think a moment before investing with them. E-Trade operates through mobile

applications, websites, and customer service representatives in virtual mode, and its regional and

national financial service centers provide in-person financial consultant services.

If we notice E-trade achievements and accomplishments which they have got until yet, we

find that they have made online investment practices really common, and moreover, they are one

of the initial companies which have the ambition in growing online trading practices. At their

initial stage, the internet was not as accessible as nowadays, instead, they stand with their aim and

have shown tremendous perseverance in their performance. Despite of massive competition in this

working sector, they are currently US one of the most honored financial corporation. Moreover,
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they have a vision of exploring and promoting this trading style on a vast scale so that they can

conquer the whole Europe market.

History of E-Trade:

Until yet, we have observed this corporation’s motives, achievements, and their milestones, but

now we will look at its background to explore more about the evolutions and modifications of this

corporation. In 1982 TradePlus Corporation was founded by two American citizens, namely

William Porter and Bernard Newcomb; then these two partners decided to raise their capital along

with extending the operations. With this aim, they had invested $15000 in 1991 and established a

new company which is now called E-trade. Until 1995, the company showed its optimistic growth,

so later in 1996, the company started its evolution into digital platforms and has attracted many

customers due to its new user interface. Then from 2005 to until now, E-Trade has purchased many

private corporations to embed its feet in the market more solidly, like: Brown & Company, JP

Morgan, and OptionsHouse.

Working Model of E-Trade:

With the intervention of digital currencies in investing markets has approached its peak, after

then, it is really difficult for the corporations to withstand the stiff competition. E-Trade has its

unique way of working, that’s why they are still reviving in the sophisticated market. Some sort

of E-Trade’s working postulates are given below:

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 E-Trade charges zero commission to the retail investors so that more people look forward

to E-Trade in the desire of more returns. E-Trade receives a fraction of a penny per share

as compensation for directing the order to the market maker.

 Another most important aspect of their working is the investor’s capital security, until now

no single scam has been registered or complained about E-Trade investing performance.

They have ensured the security by hiring vigilant officials who manage all the money

transactions and investing activities.

 E-Trade provides a vast range of investing domains through which an investor can get more

insights into the market by means of a single platform. Moreover, the E-Trade portfolio

management service optimizes the risk for investors.

 Along with providing investing platform to the investors, E-Trade also intimates their

clients with loans. According to their 2019 data statistics, about $1.8 billion in revenue was

generated through loan interest only.

 E-Trade charges some amount for selling-buying on mutual funds. That also contributes to

generating their revenue. About 7%-8% of traders of E-Trade have invested in a mutual

fund, which depicts the short interest area of investors in this domain. However, instead it

is beneficial for the corporation because it holds the long term concerns of traders.

CSR Policies of E-Trade:

Every organization or corporation has to provide some return to the society because they have an

obligation to society through which they have established. For that purpose, organizations make

their policies or plans that make easiness for the execution. E-Trade is a friendly and peace loving
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corporation that always looks forward to their customer’s services so, they have also the policies

affiliated with CSR.

Many corporates used to create a specific amount of budget for the CSR so that they can prepare

the plans by knowing the budget limitation. Likewise, E-Trade has a policy of managing a budget

for the sake of CSR at the start of the fiscal year, when they also create budgets for other purposes.

Moreover, E-Trade is also known for its Goodwill services throughout the USA. One of its aims

was to make the community use to of digital investment even at the risk of its own. That is enough

as a proof of E-Trade’s goodwill attitude, furthermore, E-Trade also asked its employees to spend

their time in voluntary social services and allow them to embed all the credibilities in their resumes

so that it would be beneficial for their future. One of the latest CSR policies they have created was

that they have arranged free of cost sessions and seminars for everyone in regard to learning about

investment and trade. This initiative was highly favorable for lower class people, through which

they could become aware of digital investment and make the most of it for making their future

reliable. In this way, E-Trade takes care of its employees and society.

At an individual level, E-Trade spends an adequate amount of money on CSR. They provide

funding for social welfares, facilitate the needy students with the approach of high quality

education, and in many other ways, E-Trade is trying to entertain society. E-Trade has charged

more and more modifications for CSR policies.

ANALYSIS OF POLICIES

The justification of E-Trade Corporation’s policies will going to be discuss in further due,

but before this, a significant question is here to contend regarding the policies. Did society really
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need E-Trade CSR obligations? The answer is simply NO because no one is desperately waiting

for E-Trade social services in the USA. Well-organized services and boards are already available

for the public assistance regulated by the USA government, as it is well-known that how much the

USA government is responsible in such sort of aspects. Moreover, private welfares and

organizations also stand in the first row for such services. So, E-Trade has to serve these

obligations as a mandatory practice for the sake of its positive and delightful image in the society

because they have to be nice to people for being nice to the corporation.

Let us focus on the justification of E-Trade policies, it will be concluded that the policies

and plans are genuinely good for the society. How will it be good or favorable? If someone gets

some groceries through a welfare trust funded by E-Trade, then it is not good, if someone gets free

education to acquire their goals in life, then it is not good, if someone gets food from the funded

money of E-trade, then it is not good. So all these scenarios drag our mind’s consciousness towards

the positivity that’s why all the social services provided by E-Trade are purely good and divine.

As the justification of these policies is mentioned above, now another argument arises here

regarding how these policies will become a bit well? The solution to this argument or problem is

not disguised in the expenditure of more money, it is found in the way the plan is executed. Instead

of arranging the policies at a huge scale, divide the plan into several discrete units so that it will

be more influential for their corporation. Let me explain to you by demonstrating an example,

suppose E-Trade is providing $1000 to a single welfare for social work, but according to the above

idea, it is more beneficial to provide $200 to five different welfares for social work. That will

create a wide diversity in their CSR portfolio.

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The CSR policies of E-Trade Corporation should envelope all the CSR beliefs (ethical,

economic, legal, and philanthropic), before discussing these factors, some sort of explanation

should have to be mentioned regarding the four terminologies. Ethical responsibilities are the

duties of a corporation to perform the good things until the corner edge, i.e., facilitating the

employees in their hard times, etc. The economic responsibility of a corporation is the capability

of its business that it should have to be enough profitable and prosperous that it can serve society

and the government. Philanthropic responsibilities are fulfilled mainly by privileged corporations

because this deals with any alarming issue that arises in society. Legal responsibilities are simply

the adherence to law and regulations incorporated for the security of business reliability. E-Trade

has been working for the fulfillment of all the CSR factors by doing some validated modifications

to the policy.

SUGGESTIONS FOR CHANGES IN POLICIES

As per my perception and cognitive skills, there are a few suggestions which I would like

to prefer in the modifications of policies. The first suggestion was regarding the taxes, as there is

no definite imposition of CSR taxes over private corporations or firms from the government of the

USA, so E-Trade should have to be cognizant enough for such duties. E-Trade needs to provide

specific monetary worth to the government deliberately, now it depends on their financial easiness

that E-Trade wants to pay it on a monthly or annual basis. This optimistic approach of every private

organization will support government plans for social and public services.

The next suggestion for changes in CSR policies is regarding the education concerns. As

aforementioned that E-Trade serves educational purposes, but the manner of assistance should

need to be upgraded. E-Tarde randomly selects any needy students and accommodates them.
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However, instead of this process, E-Tarde can organize an outreach program by incorporating with

any university or college in the USA. This outreach program will enable E-Tarde to select the most

talented and deserving students through proper testing and verifications. The best aspect of this

upgrading is that the students could no longer feel inferiority complex because they had proved

their credibility through cracking the competitive test.

The health sector is one of the most immensely targeted and vital aspects of any country’s

identification, so if we discuss about social responsibilities, then it is impossible that health and

medical concerns could be ignored. Hence for CSR, E-Tarde must deal with health issues

throughout the country. For that purpose, the best recommended way is that E-Trade should have

to affiliate with any private hospital and provide funds to the hospital so that the hospital could

treat the patients without charging any single penny. This affiliation idea is much better than

funding for welfare because, in that case, E-Tarde could not supervise the conditions and

management. On the other hand, the hospital can fully operate with according to E-Trade consent.

This preferred suggestion is quite special and unique because until now, we are pointing to

the responsibilities concerning outside the corporation. However, this responsibility highlights the

working members or employee’s rights in the corporation and what the corporation can do for

them? They are also equally deserving of CSR policy because this is the efforts of an employee

which let the corporation on a prosperous level moreover, the employees are also part of the society.

E-Trade should need to build a board whose task is to receive each employee’s issue and carry out

the solutions by communicating with the Human Resources department. This action of obligation
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towards the employees will dedicate their working capacity towards E-Trade, and they will always

be faithful to the corporation.

The last suggestion is related to the CUSTOMERS, i.e., investors and traders, they are the

reason for E-Trade's existence throughout the long span. E-Trade should have made policies

considering the customer’s concerns and demands. E-Trade should provide such services that if

an investor losses his money, he will not regret over E-Tarde management.

ENVIRONMENTAL ISSUE

The environment also means a lot for a society because it should be peaceful, fresh, and

friendly to all, no one has the right to be conducive to any environmental crisis. There are many

private industries and factories that are cruelty messing with the environment, and this act of

devastation is so detrimental to the society. Suppose such corporations have even taken care of

other CSR. In that case, there is no means of all of that because environmental concerns must be

on top priority due to their vital role in human health security. Such typical corporations are only

considering their own cost and benefits by demolishing the vital CSR policy of environmental

entitlement.

Likewise, the aforementioned points and views should be adhered to by the E-Trade too.

How would E-Tarde abrogate the environmental concern of CSR? Such financial purpose

corporations invest capital in different firms and industries to grow their market value. So if E-

Trade invests or makes a partnership agreement with some industries which are not environment

friendly, then we can say that E-Tarde is indirectly abrogating the CSR regarding environmental

concerns. It doesn’t mean that E-Trade should ban investing with industries, it depicts the value of

the environment that E-Trade should need to consider, moreover the investments can be taken by
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assuring the industries working style and confirming their suitability with the environment. The

impact of lack of awareness of environmental issues, which if not drafted in CSR policies of

corporations will come up with massive scale destruction. In this way, mainly industries should

need to keep this social responsibility highly acquirable strictly.

FINAL EVALUATION

Previous all the content clarifies and emphasizes CSR that why and how it is required for

a corporation. According to the 2019 Youmatter article, Rolex has earned the highest CSR

reputation throughout the world. This achievement has also allowed Rolex to get financial insights

too because the corporate reputation is a superior factor for an organization. In the same way, other

corporations can also work on their CSR to repute their name, like Rolex. Currently, in the USA,

there are few corporations that are working without knowing the concept of CSR. The

implementation of ethical and social behavior in business affects not only shareholders but also

the entire economy and corporational improvement. All these effects are the result of the adaption

of the principal of corporate social and behavioral accounting.