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Business Enterprise Simulation GENERATING IDEAS

Ms. Julie Maarat Business Ideas


2ND Sem = 3rd & 4th Quarter - a plan, suggestions or possible course of action

- we generate ideas to resolve a problem


How do I find a good business idea? - accdg. to manu et al (2005), the reasons why you
Definition of Business Idea should generate business idea are the ff.:

Know – I know that business idea is expressed by the 1. to respond to market needs – para mabigay ang
creativity of an individual specially businessman/woman needs ng mga customers
to gain money 2. to respond to changing fashions and requirements –
Want to know – I want to know how further my dahil nagbabago ang mga trends or taste ng mga tao
creativity can be as I generate my own business ideas 3. to stay ahead of the competition – since each day is
Learned – an opportunity for innovative ideas for businesses, we
need to stay ahead to our competitors.
Importance to Generate Ideas
4. to exploit technology to do things better – maximize
Know – I know that it is important to generate our own the use of technology to produce better business or
ideas to avoid conflict in the future. One conflict is being products
subjected to plagiarism
5. because of product life cycle - May mga products po
Want to know – I want to know more about the kasing tinatanggal sa market and we need to generate
importance of generating ideas ideas para mapunan ‘yung nawala
Learned – 6. to spread risk and allow for failure – Example po
niyan is ‘yung trial and error method. The more the
Guide Questions:
business generates ideas, the more na magiimprove
1. I know that business idea is expressed by the tayo. Malalaman natin ang risk ng business na naisip
creativity of an individual specially natin. Kahit na failure po ito, may benefit pa rin naman
businessman/woman to gain money and it is po
important to generate our own ideas to avoid
conflict in the future. One conflict I can think of
is being subjected to plagiarism SOURCES OF BUSINESS IDEAS
2. How can an aspiring entrepreneur generate
business ideas that can assure them 100% that 1. Hobbies/interests – it serves as their motivation
it will succeed? to establish a business
2. Personal skills and experience -
3. Franchises – may name na siya sa field, kaya
mabilis lang ang pagsuccess ng business. Pero,
wala kang sariling identity.
1. Darian po can consider establishing a printing 4. Mass media (newspapers, magazines, tv, and
business internet) – it influences an individual to
2. Enzo can consider making various foods and sell establish a business
it po in their subdivision or via online 5. Exhibitions – due to various products in the
3. Zeny can consider selling via online coffee or exhibit, pwede makapag-generate ng ideas
coffee beans 6. Surveys – generate ideas to provide a solution
7. Complaints – observation sa mga complaints ng
Trends, environmental issues mga ibang tao, we can generate ideas
8. Brainstorming – pag-analyze ng mga trendy, or 3. Examine the characteristics of a good business
mga kailangan ng mga tao, we can generate opportunity
ideas
9. Creativity – by being creative and extra,
nagiging innovative and sensible ‘yung ideas characteristics of a good business opportunity
when establishing a business
1. Real demand – na-sasatisfy ‘yung
CREATIVITY pangangailangan ng tao na willing bilhin ng
target market
- ability to design, form, make, or do something in a new
2. Return on investment – nag-take ka ng risk,
different way
kumita ka in the end
- you need to keep your mind and eyes open (be 3. Be competitive – if you’re competitive enough,
observant) makaka-catch up ka sa mga nagsisilabasang
bagong products
- come
4. Meet objectives – meeting the set objectives
means na nag-success ang business mo
5. Availability of resources and competencies – it
BRAINSTORMING is easy to take risk if available ang resources
- 2 heads are better than 1 IDENTIFYING AND ASSESSING BUSINESS
- come up with as many ideas as possible OPPORTUNITIES

FOUR RULES - need to be assessed to viability (doable ba) ince they


have been identified and generated
1. Don’t criticize or judge the ideas of others – it
can bring down its confidence
2. Freewheeling is encouraged-ideas that seem to Ano ang risk and rewards sa market sa mga:
be wild or crazy are welcome
3. Quantity is desirable-the greater the number of 1. Industry and market – papatok ba?
ideas, the better Makakatulong ba?
4. Combine and improve upon the ideas of others 2. Length of the window of opportunity – in just a
because pwedeng mag-swak ang ideas niyo short period of time, maaring makakita ka ng
opportunity na rare lang. assessing kung gaano
IDENTIFYING ASSESSING BUSINESS OPPORTUNITIES kahaba or katagal ‘yung opportunity na
BUSINESS OPPORTUNITY nakabukas
3. Personal goals and competencies of the
- attractive investment idea or proposition that provides entrepreneur – gaano ka-competent si
the possibility of a return for the person taking the risk entrepreneur? on track pa rin ba ang goals ng
business or nalilihis na?
- it can motivate an individual to take risk
4. Management team – ‘yung nakuha bang
employees for your business is competent
enough? Honest and loyal ba?
IDEAS AND OPPORTUNITIES
5. Competition – kaya bang makasabay ng
1. a good idea is not necessarily a good business business mo sa competition? If kaya, then it is a
opportunity – good idea ‘yung business or reward.
products but that it is not guaranteed to 6. Capital, technology, and other resource
business opportunities. Why? Possible na hindi requirements - na-uutilize po ba nang maayos
siya bebenta sa mga tao or namamaximize po ba ‘yung use ng resources
2. if ang income or ‘yung overall nabenta mo is mo in an effective way for the growth of your
nag-exceed sa mga ginastos mo, ‘yung idea mo business
na inapplyan mo ng action turns into business 7. Environment – ‘yung location mo ba can attract
opportunity since lalago ang business mo customers?
DEADLINE: Wednesday (FEB. 22)

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