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2.

5 Theorists
In Out

SL
● Taylor ● Taylor
● Maslow ● Maslow
● Herzberg ● McGregor
● Adam’s Equity Theory ● Herzberg
● Pink HL
● Mayo
● McClelland
● Vroom’s Expectancy Theory
● Adam’s Equity Theory

In
Pink (2009)
● Daniel H. Pink argues that traditional rewards (such as bonuses and commission) ‘dulls’
and ‘blocks’ crucial skills of creativity required from today’s workforce
● Argues that extrinsic factors are no longer beneficial and focuses instead on three innate
factors that drive people
○ Autonomy - Self-sufficient to direct our own lives
○ Mastery - Self-improvement to learn and create new things
○ Purpose - Self-esteem and drive to do
better by ourselves

Purpose

Autonomy Mastery

Out
McGregor
Mayo
McClelland
Vroom’s Expectancy Theory

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