CERTIFICATE On the basis of declaration submitted by Farah Ahmad, student of Ph.D., I hereby certify that the thesis titled “Country of origin and its impact on Brand Perception and Equity: A Study of Select Products” which is submitted to the Faculty of Social Sciences, Jamia Millia Islamia, New Delhi in partial fulfillment of the requirement for the award of the degree of Doctor of Philosophy, is an original contribution with existing knowledge and faithful record of research carried out by her under my guidance and supervision. To the best of my knowledge this work has not been submitted in part or full for any Degree or Diploma to this University or elsewhere. Place: New Delhi (Prof. N. U. K. Sherwani) Date: Supervisor Head Department of Commerce and Business Studies Jamia Millia Islamia New Delhi