TrackX

Business Report Part 2

Introduction:

As per said by previous reports and statements, the purpose and the proposal this report offers is a
business deal that could revolutionize the way of thinking about GPS collar, which would respectfully be
monitored with a high quality monitoring device and only using the newest technological devices to
achieve this revolutionary product.

It will be consisting off a fully working GPS tracker with real-time tracking and also alive feed that
instantly represents the live footage.

In other terms, the additional features are the ones which will make the product more unique and
qualitative than other products.

The product will be also subscription-based to unlock the premium features such as; heart beat pace
reader, analyzing how much the carrier of the collar has rested, analyzing how long have the carrier of
the collar have been training/exercising.

Findings:
From time to time, we hear about missing pets all over the world, sometimes, pets or animals, in
general, tend to explore, and when they do, they might go way too far, and unfortunately, sometimes,
the pet owners lose their pets. Statistically speaking, around 10 million cats and dogs get lost per year.

A long time ago, one of our team members had a pet cat named Casper, whom he grew up with for not
less than five years. One day, Casper wandered around his backyard, where a big, broad area you can
get lost in was over the fence. Unfortunately, Casper was curious enough to jump over the fence, and
since that day, he never saw him again.
Years later, he thought about getting a new cat, but he was too scared for the cat to get lost again, but
at the same time, he wanted to let his pet be free to go around freely on his property. That is when he
thought of TrackX.

Our company's pros are that people will always seek security and safety for their pets if they get too far
from them.

A fully functional GPS tracker & camera device that could track within a 20KM range.

One of the unique features we have is the notification feature, which would notify the owner on his
phone that his pet is getting far more than his preferred range they input to notify the owner.

The cons of our company are that there are still some bugs we are trying to fix. Bugs like getting a
delayed camera live feed of the pet's collar visual and a delayed response of the radar that identifies its
location. The delay is almost 30 seconds but we are working hard to make the product as qualitative as
possible and to satisfy customers' purchase of our product.

Our main objective is to make the customers feel safe, secure, and confident when they purchase our
product and continuously ensure where their pets are when they are not around. Our product also
targets pet owners who let their pets wander around far from the owners but still acknowledge their
whereabouts.

Summary:
To sum it up, the criteria of this report is to show the potential of the product and how to get it from
point A to point B where by that is meant to improve and upgrade the product as much as possible and
to try to eliminate or Cons and improve all Pros.
Recommendations:
Our recommendations is to try to establish an efficient and productive way to fix our problems and
issues that are critical to our product.

 For the GPS tracking devices that will be attached, we should consider a high-quality
manufacturer that could manufacture a high-end GPS where it could be differed from
other product regardless the cost.

 For the Live feed camera that will be attached, the cost is very high but at the same time
the quality is pretty low, I would recommend to change the manufacturer and also the
whole setting of the camera live feed where we should consider using one that is used In
smartphones and to also implant a cellular data SIM, so the Live feed could be more
accurate in real-time.

 To strategize our marketing campaign in a more productive way, where we could try to
target more retail stores which would be pet stores, but also launch an awareness
campaign to animal shelters and also to advance our product to be attached to wild life
animals where they would be work much more effective than micro ships.

Users Of

Microships

25%
Users Of

GPS

75%