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Vehicle Sales
Total financial agreement volumes in passenger Demo models financed remained at 4% in Q4 2022,
vehicles increased by 1.5% from Q4 2021 to Q4 2022. which indicates consumers are opting for older vehicles
New passenger finance deals increased YoY by 13% as quality supply diminishes and price increases exceed
and used passenger vehicles decreased by 3.4%. wage growth, adding pressure on disposable income.
The used-to-new ratio declined YoY from 2.31 in Possibly in response to fuel price hikes, people bought
Q4 2021 to 1.98 Q4 in 2022. more hybrid and electric models in 2022. The number
Consumers have difficulty entering the used vehicle of purchasers grew 10x for hybrids and 6x for electric
market due lack of quality stock as new vehicle sales — making up 2.5% of all new vehicle purchases.
have been slow over the past two years. Twenty According to Naamsa, there's been a YoY increase
percent of used vehicle sales are under two years of 15% for Q4 2022 in new passenger vehicle sales vs.
old, a decrease due to reduced quality used Q4 2021. The export market was consistent in 2022,
vehicle supply. with annual growth of 37% for passenger vehicles
and 18% at an industry level.
Summary
Overall, the global automotive industry had another and business confidence. Consumers are opting for
challenging quarter with inventory sourcing as new older vehicles as premium used vehicles become rare.
vehicle sales were low and demand for mobility Disposable income is under severe strain with rising
increased. Although new vehicle sales had a good food costs, interest rates and fuel costs — all pushing
quarter, ongoing loadshedding hindered consumer consumers to seek alternative forms of mobility.
Figure 1.1
5%
0%
-5%
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
Index - New (Rate) Index - Used (Rate) CPI - Base = Jan 2000 (Rate)
Figure 1.2
Figure 1.3
Used-to-New Ratio
3.5%
3.0%
2.5%
2.0%
1.5%
1.0%
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
Total
Figure 1.4
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
Figure 1.5
44%
Q4 2022 50% Q4 2021 Q3 2022 50%
R200,000-R300,000
30% 29%
29%
>R300,000
30%
23%
Used Vehicle Sales
23%
New Vehicle Sales
15%
11%
10%
9%
8%
6%
Volkswagen
Toyota
Hyundai
Kia
Renault
Toyota
Volkswagen
Suzuki
Hyundai
Ford
44%
41%
30%
Used LCV Sales
20%
14%
6%
5%
5%
4%
Toyota
Ford
Nissan
Volkswagen
Toyota
Nissan
Ford
GWM
Volkswagen
Isuzu
Figure 1.6
18% Hatchback
SUV
58%
22% Sedan
Cross-over
Figure 1.7
SUV
23% Sedan
45% Coupe
Multi-purpose
25% Cross-over
Other
Figure 1.8
50%
38%
38%
37%
20%
10%
4%
3%
Figure 1.9
Philippa Hudson-Bennett
SA_MkrtComms@transunion.com
+ 27 11 214 6000
Kriben Reddy
Kriben.Reddy@transunion.com
+ 27 11 214 6000
Sources: Figure 1.1 and 1.2 - Industry Sales Data, Figure 1.3 to 1.11 - New Financed Vehicle Sales Data
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