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BUSINESS PROPOSAL

FOODYTENKS

Prepared to fulfill task P5 with the theme of entrepreneurship

School Year 2022/2023

Compiled By :

Alicia Diva Azizah


Aulia Oktaviana Ramadani
Baby Aiko Rui Apanji
Daneswara Raffa Leonard
Farel Aqil
Jenifer Isabel Paulus Sima
Mayzha Aisy Rachma
Muhammad Hikmal Caliph
Son of Akmal Muzaffar Yazdan

SMA NEGERI 3 DEPOK


APPLICATION SHEET
FOODYTENKS BUSINESS PROPOSAL

Addressed to Guru Pembina P5

SMA Negeri 3 Depok

Compiled By:

Name : Daneswara Raffa, Mayzha Aisy

Class : X-7

Approved on:

Day :

Date :

P5 Coaching Teacher

Roro Nurjanah S. Pd

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FOREWORD

We praise God Almighty for the blessings of His mercy and grace that we
can still feel today, so that we are facilitated in every step, especially in the
preparation of business planning proposals and can complete this modified
regional food business submission proposal very well with the company name
FOODYTENKS very well and smoothly, so it is possible to continue and be
approved by the P5 field teacher.

The author is also very grateful to the people who have helped in drafting this
proposal, for that the author would like to thank you:

1. Dra. Hj. Nurlaely, M. Pd as the principal of SMA Negeri 3 Depok who has given
permission to the author to make and work on this proposal very well

2. P5 guidance teachers who have given excellent direction and guidance.

3. Parents who always pray, support and fund this proposal preparation activity that is
useful for the author

4. Friends who have helped complete this business proposal, especially in providing
previous product ideas.

Hopefully with the criticism and suggestions given, this proposal can be useful for the
community.

Writer

Depok, 28 February 2023

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TABLE OF CONTENTS

APPLICATION SHEET .................................................................................................... i


ENDORSEMENT SHEET ................................................................................................
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FOREWORD................................................................................... . .... Iii
TABLE OF CONTENTS .................................................................... ... Iv
BAB I .................................................................................................................. .. 1
A. Background of the issue ................................................................................................. 1
B. Vision and Mission of Product
Production ................................................................................. 2
1. Author's Vision .................................................................................... 2
2. Author's Mission .................................................................................................................... 2
C. Purpose and Benefits of the
Proposal ................................................................................ 2
1. Purpose of Proposal Writing ................................................................................................. 2
2. Benefits of Proposal Writing ................................................................................................. 2
BAB II ................................................................................................................ 3
A. Business Opportunity Analysis
(SWOT) ................................................................................. 4
1. Strength ................................................................................................................. 4
2. Weaknesses ................................................................................................. 4
3. Opportunity .................................................................................................... 5
4. Threats ................................................................................................................. 5

B. Production Cost
Details ................................................................ ................................. 3
C. Profit/Loss Calculation ................................................................
................................. 3
D. Production Cost
Analysis ................................................................ ................................. 3
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INTRODUCTION

A. Background of the Problem

P5 stands for Strengthening the Profile of Pancasila Youth, defined as a project-based


cocurricular activity, designed to strengthen the achievement of competencies and character
profiles of Pancasila youth according to graduation competency standards.

We took the name FOODYTENKS because, we are bull inspired, because bull brave
because this sense of courage is what makes our group brave or confident to sell our products
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B. Vision and Mission of Product Production


1. Author's Vision
-Builda successful FOODYTENKS.

- Selling affordable prices, with delicious food taste.

-Be a responsible and honest seller

2. Author's Mission
-Prioritizing taste and quality
- Meet customer satisfaction

C. Purpose and Benefits of the Proposal


1. Purpose of Proposal Writing
1) To meet the value of P5 skills with the theme of entrepreneurship

2) Making SMAN 3 Depok students in particular and the community in


general increasingly aware that entrepreneurship is important.

3) Introducing the public to the spirit of entrepreneurship properly and


correctly.

2. Benefits of Proposal Writing

1) Always think innovatively, creatively and hone skills in entrepreneurship

2) Entrepreneurship so that it raises an idea or work that can be a profitable


business opportunity

3) Helping entrepreneurs to always think critically and act objectively,


especially in seeing opportunities, weaknesses, strengths and threats
that come from inside or outside in their future business.

4) Convincing the public that the opportunity to become a modified


regional food entrepreneur is an opportunity worth working on

5) With the opening of this business, it is expected to increase the income


of business owners and open job opportunities
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BAB II
BUSINESS PLANNING

A. Marketing Mix
Marketing Mix is a strategy carried out in marketing where there is a
combination of elements that occur and is carried out in an integrated manner with
the aim is to achieve the goals targeted by the author. At least the 4Ps that become
elements of the marketing mix include:

1. Product
 ATENK (Ayam Banteng) is one of the snacks such as shilin chicken. The
texture is juicy because it is made of chicken and flour usually uses
toppings of spices such as spicy, cheese, and grilled corn.
 PUTENK (Bull Pudding) is one of the snacks, pudding given fla which
has a sweet taste image that makes you happy.
 MARTENK (Marjan Banteng) is one of the sweet drinks that has a fresh
basil seed topping and makes your throat fresh.

2. Price
The price we provide has been greatly adjusted to market prices and
competitive prices where the author sets a price of Rp. 13,000, and there
are also drinks sold at Rp. 5,000

3. Promotion
The promotion that the author will do is to upload the author's
business, namely foodytenk, to social media as well as promote word of
mouth.

4. Place
Produk is sold in schools and outside, and PO in online.

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B. Business Opportunity Analysis
The development of the business world is currently progressing quite
rapidly, but the level of competition is quite tight, in addition to the emergence of
many new types of products, which have one common goal, namely the desire to
be able to produce quality products and can provide satisfaction for customers or
consumers and obtain large profits. Analysis here is needed to determine whether
the business carried out now is feasible enough in terms of business in the sense
that it can be widely marketed but can be accepted by all circles of society.
Analysis was also carried out using SWOT as follows:

1. Strength
In this business has Strengths (Strengths), among others:
1) The taste of food is good and suitable on the tongue of Indonesians.

2) The price of materials for business is relatively cheap


3) The selling price is relatively stable.
4) Easy manufacturing process.
5) The product does not use preservatives.
2. Weaknesses
In addition to the strengths possessed, the products that the author
tries to present have weaknesses, where the weaknesses include:

1) Cookmust be very careful when frying atenk later.

2) Atenk products must be fried impromptu to make them crispy

3. Opportunity
Despite the weaknesses, this product has great opportunities in
Indonesian society. Although there are many products or snacks such as
shilin chicken, sometimes these snacks are rarely found and difficult to find
among the public

In this product business has Opputunites (Opportunities / Opportunities),


including:

1) The opportunity is big enough to be developed.


2) The manufacturing process is easy
3) Provides considerable profits.
4) Many Indonesians like the type of food that is contemporary.

4. Threats
However, great opportunities also do not rule out the possibility that
the product that the author is trying to present there are various threats that
exist where these threats can be threats from internal parties or from
external parties.

Threats in the FOODYTENKS business include:

1) The price of the product is quite expensive.

2) Products are easy to imitate.

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C. Process of Making ATENK ( Bull Chicken )
The tools and materials used for making ATENK are very diverse and the
author really prioritizes using premium materials to support the good quality in
making the author's ATENK. The necessary ingredients are as follows:

Ingredients necessary in the manufacturing process:

Material Name Required Frequency

Chicken meat 1 Tail

Flour 1 Kg

Warm Water 100 ml

Cooking oil 2 sdm

Salt 1 Pack

Lada Pepper 1 pack


Micin Micin 250 gr

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Tools needed in manufacturing:

Necessary equipment Number of Tools


Batter Bowl 1 Count
Spoon 3 Pcs
Mini Griddle 2 Pcs
Spatula Mini 2 Pcs
Stove 1 pcs

The ways of making ATENK are as follows:

Step 1

Cut the chicken into squares, then marinate the chicken for 60 minutes

Step 2

Combine wheat flour, salt, flavoring with water, mix well and then prepare dry
wheat flour.

Step 3

Then put the chicken into wet flour, then spread it to dry flour

Step 4

Heat the oil then add the chicken until submerged in oil then fry for 10
minutes cook until golden brown after that remove and drain, then ready to serve

D. Administrative purposes
In this proposal, the author also attaches some administrative needs needed
in the smooth use of the type of business that the author is trying to run. These
tools include notebooks, cash outflow books, digital calculators, pens, notes or
thermal printers and store labels.

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CHAPTER III

BUSINESS CALCULATION

A. Production Cost Details

Production costs are the costs needed to produce aci balls where these production costs are
calculated for the production of aci balls in a day

Material Name Required Amount Purchase Price


Cost of raw materials for ATENG (Ayam Benteng)
products

Chicken 1 Tail IDR 50,000.00


Flour 1 Kg IDR 25,000.00

Cooking oil 2L IDR 34,000.00


Salt 1 Pack IDR 5,000.00

Ink Paper 1 Pack IDR 15,000.00

Packaging paper 1 Pack IDR 9,000.00

Seasoning 3 Seasonings IDR 30,000.00


Skewers 1 pack IDR 1 0,000.00

Micin 250 gr IDR 1 3,000.00


- - -
Total Cost of Raw Materials IDR
191,000.00
ATENK Production Equipment Cost
Skewers 1 pack IDR 10,000.00
Total Cost of Production Equipment IDR 8,000.00
Other Fees IDR 46,000
Total Overall Cost

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Grand Total IDR


140,000.00

So the total capital spent per one production is IDR 180,000.00


- Selling Price

Sales Production Price =

Cost of Goods Sold = Rp 20.000


B. Profit/Loss Calculation
Desired profit of 20% = Profit x Cost of Goods Sold

x Rp
= Rp
- Production Selling Price
Selling Price = Total Profit + Cost of Goods Sold
= Rp + Rp
= Rp
C. Production Cost Analysis
ATENK sales reached 30 pcs, per pcs sold at a price of Rp. and here are some
ATENK sales analyses including the following:

a. Gross Profit

= IDR 24,00.00 × 30 Pcs


= IDR 720,000

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b. Net Profit

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CHAPTER IV
PENU
TUP

A. Conclusion of the Proposal


Thus we compile this proposal, we hope for the support of friends and teachers so that this
beneficial activity is carried out as we hope, for our attention and cooperation, we thank
you.

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