PRINCIPLES OF ENTREPRENEURSHIP

(ENT530)

SOCIAL MEDIA PORTFOLIO

PREPARED BY

FACULTY : FACULTY OF MUSIC

PROGRAMME : DEGREE IN MUSIC COMPOSITION (MU221)

SEMESTER : 3

BUSSINESS NAME : ELICIOUS_

NAME : NOR ELEYA BINTI ZAINAL ABIDIN

PREPARED FOR

LAILATUL FAIZAH ABU HASSAN

SUBMISSION DATE

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 CONTENT PAGES

Cover page 1

Acknowledgement 2

Executive summary 3

Table of contents 4

I. Business registration (Suruhanjaya Syarikat 5

Malaysia (SSM))
ii.Introduction of business 6-7
•Name and address of business
•Organizational chart
•Mission / vision
•Decriptions of products / services
•Price list
iii.Facebook (FB) 8-12
•Creating Facebook (FB) page
•Customing URL Facebook (FB) page
•Facebook (FB) post –Teaser
•Facebook (FB) post –Copywriting (Hard sell)
•Facebook (FB) post –Copywriting (Soft sell)
•Frequency of posting
•Sales report

Conclusion 13

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ACKNOWLEDGMENT

Thank you to Allah SWT for completing this Social Media portfolio as
one of the must-dos in the course work evaluation for ENT code 530.
Thank you to my parents for supporting me to complete this portfolio by
helping sell business products me. This portfolio has been developed with
the cooperation and support of many people. In addition, it was
unforgettable to my lecturer, Madam Lailatul Faizah Abu Hassan and her
kindness in helping me during the process of completing this social media
business. He has provided me with good service by providing useful
information. Through this problem, I became more organized and mature
in dealing with the problems that occurred during my business. These
portfolios include social media businesses using Facebook, sales revenue,
soft sales, strong sales and teasing to attract customers. Lastly, for those
involved and directly or indirectly contributing to this portfolio, I would
like to thank them for the efforts and initiatives they have put into my
business to successfully complete my portfolio report. I apologize to all the
other anonymous people who helped me through the various ways of
completing this portfolio and we hope this business report and social media
portfolio can give us a little bit about the Entrepreneurial world and facts
about becoming an entrepreneur in the future.

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EXECUTIVE SUMMARY

Elicious provides Tauhu Begedil food. the tastes and tastes of Tauhu
Begedil can appeal to all people of all ages and ages. Tauhu Begedil can
also be served anytime as in any event. Especially to customers who love
the fragrance available at Elicious. Elicious also targets the public and
students busy as we have our product delivery service to colleges and
homes where we use the concept of cash on delivery and online banking.
Tauhu begedil by substance is only available in our home in Shah Alam
Section 27 as it is easier to manage our products because our target
customers are just sitting nearby. Tauhu begedil offers reasonable prices as
many of its customers are students. Elicious management is Nor Eleya Bint
Zainal Abidin. I also created Facebook to expand my business through
social media and learned how to post Facebook for business products like
teaser posters, soft sales and sales.

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Business registration (Suruhanjaya Syarikat Malaysia (SSM))

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Introduction To Bussiness

 Name and address of bussines

Elicious_

No 29 Jalan PP 3/7 Taman Putra Perdana 47130 Puchong Selangor.

 Organizational Chart

OWNER

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 Mission/Vission

 Elicious vision is to become one of the leading company in the local industry and
strive for the global market to spread the tauhu begedil food.
 Elicious mission is to introduce tasty and unique tauhu begedil from others, as well
as introduce homemade foods in Malaysia without preservatives.

 Decriptions of products / services

Elicious provides foods that are Tauhu Begedil containing potato and meat or chicken
and are coated with tofu. as well as a small addition of vegetables. Elicious also
produces soy sauce for Tauhu Begedil that is spicy to eat with it.. Delivery service also
offers by Elicious to residential college or at customer’s home around the Shah Alam
township.

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 Price List

list price for tauhu begedil according to the quantity placed in the box. there are 2 boxes of
different quantities. one box has 6 tauhu begedil seeds valued at RM 10 and the other box has
18 tauhu begedil seeds valued at RM25. If the customers ordering more the box will receive
free shipping at any area.

 Creating Facebook (FB) page

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 Customing URL Facebook (FB) page

 Facebook (FB) post – Teaser

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 Facebook (FB) post - Copywriting (Hard sell)

 Facebook (FB) post –Copywriting (Soft sell)

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Sales Report

Feedback

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Conclusion

I am very grateful to have completed this social media portfolio. I have been through a
lot of new and very rewarding experiences in joining this social media business. I hope
my current business will continue and prosper in the future. My goal is to make a profit
in this business venture despite the many challenges. I also hope with my dedication
and hard work, I will achieve my vision of becoming a successful entrepreneur
someday by selling my own brand. Before that, I also had to demonstrate the
effectiveness of my job and ensure that my products are affordable, quality and
customer satisfaction. In addition, I know that social media businesses are more
challenging today. In addition, I look forward to producing more and more quality
scarves later on. As well as I am committed to managing my own scarf company.
Finally, this social media business has proven to help everyone. I was able to plan and
run my business in great detail even though my business was new, small and not very
profitable. From my social media business experience, I have learned a lot about the
process of becoming a real entrepreneur in the social media business. I have a lot of
experience in running a business and posting products on Facebook, product promotion
and profitability. In addition, I also learned about the risks involved and how to
overcome them. The project also helped improve my entrepreneurial skills and my
teens out there.

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