To : Mike Davis, University Professor

From : Jane Stevenson, University Student

Subject : Shopping trends

Date : 15th May 2021

INTRODUCTION

The purpose of the following report is to highlight young people’s shopping habits in my
country. It will also outline the evolution of shopping trends, as well as suggest some future
developments that might change the situation.

BACKGROUND INFORMATION

Shopping has always played an important role in our society, being considered a vital habit
which allows people to provide themselves with all the necessities. Ages ago, this activity
represented only a way of purchasing food, clothes and household items. Not only has
shopping evolved significantly, but it has also become a way of getting away from it all,
people nowadays considering shopping a necessity, as well a method of relaxation.

CHANGES IN SHOPPING TRENDS

It goes without saying that shopping trends have undergone a significant evolution over the
centuries, from simply marketplaces to online websites that allow young people to buy
everything they need with only one click. While it is true to say that it seems more easier for
human-beings to be in their own comfort zone while they are doing their shopping, local
markets have had a lot of financial problems since the evolution of technology and it is very
important not to forget abot small businesses that provides us with fresh and healthier
products.

SHOPPING NOWADAYS

So important has shopping become over the last few years that people consider this trend a
way of keeping up with the Joneses. Nowadays a lot of young people have the tendency to
buy something just because someone else has it or because it is very popular, even though
they do not really need it. Moreover, many human beings are no longer interested in the
sustainability of the materials from which the products they want are made, irrespective of
the fact that it may be money down the drain.
FUTURE DEVELOPMENTS

While there have been positive changes in shopping trends over time, there have also
been some negative ones that have had a strong impact on young people’s habits. As long as
people do not try to take action when it comes to the way they do their shopping, trying to be
more aware of the fact that it is not a rat race, the outlook for shopping trends remains
uncertain; therefore, it is very important for each and every one of us to be more practical
about the things we need to buy, trying to make the difference between wishes and
necessities.