TUNKU ABDUL RAHMAN UNIVERSITY COLLEGE

FACULTY OF ACCOUNTANCY, FINANCE AND BUSINESS

BACHELOR OF MARKETING
YEAR 2 SEMESTER 1

BJEL2013 ENGLISH FOR CAREER PREPARATION

PROPOSAL WRITING

Topic: You are a software developer, Happiness Software Production Sdn. Bhd.,
and you are approached by Ms. Margreat, the president of TARUMT to create an
online streaming software for college students and lecturers. Write a proposal on
how you would plan the entire procedure.

Prepared by:
Chan Yeik Kam 21WMR02927
Wilson Yau Kai Chun 21WMR02983
Lee Chun Kai 21WMR02953
Cheng Jin Tou 21WMR02932

MARKS
Format (5)
Content (35)
Introduction
Background
Plan
Schedule
Staffing
Budget
Authorisation
Language & Vocabulary (60)

TOTAL (100)
Prepared for: Ms. Margreat Aloysious
Proposal Date: 27 August 2022
Programme: RSF2S1G1
Table of content

1.0 INTRODUCTION 3

2.0 BACKGROUND, PURPOSE, AND PROBLEM 4

3.0 PLAN AND SCHEDULE 5

3.1 Requirements Gathering and Analysis 5
3.1.1 Questionnaire 5
3.1.2 Interview 5
3.1.3 Observation 5
3.2 Design 6
3.3 Implementation 6
3.4 Testing 6
3.5 Staff Training 7
3.6 Maintenance 7
3.7 Schedule 7

4.0 STAFFING 8

5.0 BUDGET 9

6.0 AUTHORISATION 11
1.0 INTRODUCTION

We, Happiness Software Production Sdn. Bhd., are pleased to be given the opportunity to submit
our proposal for creating an online streaming software for TARUMT. Having 10 years of
experience in the creation of software products of several types, we configure, plan and deal with
each undertaking from origination to execution. For example, Adobe Photoshop software (photo
editing software), Winamp media player (video player software), MyPad (text editor software),
and others. In the past, we have been an honorary mention in Microsoft Worldwide Partner
Awards (2020) and currently have 8 branches established in Peninsular Malaysia. In this
proposal, we are including the details of our proposed idea as well as our plan, schedule, staffing,
budget, and authorisation.
2.0 BACKGROUND, PURPOSE, AND PROBLEM
According to our previous conversation with Ms. Margreat, we understand that TARUMT is
planning to use the online streaming software for the lecturers to conduct online teaching and for
the students to do online learning. The primary purpose of this software is to stream learning
sessions to decrease the number of students in the lecture hall so that the lecture hall will not be
overcrowded when the lecture is conducted in hybrid mode. The software can also be used to
record the lecture session as a reference for students in the future. We plan to release the product
by 30 November 2022. The budget allocated will be RM100,000.00. We promise that the
software will be easy to use for new users so that even new lecturers that are unfamiliar with the
software can use it without a problem.
3.0 PLAN AND SCHEDULE
To develop the online streaming software, we propose using the plan below:

3.1 Requirements Gathering and Analysis

We will start doing data gathering from 14th to 17th September 2022 by using fact-gathering
techniques such as questionnaire, interview, and observation.

3.1.1 Questionnaire
We will propose the questionnaire to TARUMT lecturers and students from the date of 14th
September to the 17th of September. The purpose of the questionnaire is to gather data on the
current teaching and learning situation in TARUMT in a quick, efficient, and inexpensive way.
The questionnaire will contain both open-ended and closed-ended questions to gather the data
accurately from the respondent. We will limit the number of respondents to 200 only and provide
the questionnaire online so that the respondents can respond to the questionnaire at any time and
anywhere. Besides, the respondents’ details will remain confidential. In order to boost response
rates, we will offer a small gift, an RM5.00 Google Play voucher, to respondents once they finish
the questionnaire.

3.1.2 Interview
In order to get more detailed information, we will conduct interviews to gather information with
5 TARUMT senior lecturers and 5 TARUMT degree students. We will conduct the physical
interview on the 14th of September at TARUMT. Through the interview section, we can monitor
the reactions physically and get honest responses from the interviewees. Furthermore, we can
also clarify any unambiguous questions to prevent any confusion and inaccurate information to
be collected from interviewees. We will give a pen drive as a reward to the interviewee as a
reward.

3.1.3 Observation
An observation will also be conducted to observe the actual situation of the learning process in
TARUMT. We will go to the TARUMT lecture hall physically to directly observe how the
students and lecturers react and interact rather than only relying on what they are saying. The
observation section will be conducted starting from 14th September to 16th September.

After gathering the data with various techniques stated above, we will start to analyse the data
that we have collected. The existing problems of the current way of doing things and
requirements for the software will be identified throughout the process. We will then do the
analysation of the data on the 18th and 19th of September 2022.

3.2 Design

After completing analysation, we will proceed to do the design on 20th September 2022. We plan
to create a prototype with basic functionalities to let you see what the final product will be like
before developing the actual product. This is done by drawing a simple outline of the software to
get a design that you like. After confirming the design, we will develop the software's basic
functionalities, such as navigating through the software. This is to get feedback from you and
your staff so that we can make changes or improvements before we start the development
process to make sure that the final product meets your requirements.

3.3 Implementation

The development start date will be on 30th September 2022. To develop the software, we will
allocate a project team with a project manager, two senior programmers, and one junior
programmer. Other than that, we plan to use Java as our programming language to build the
software. This is because there are many built-in classes and functions in the library which helps
us save time and reuse the codes we have done before. Then, We will install a server at
TARUMT for data storage and backup purposes.

3.4 Testing

On 30th November 2022, we will do the software testing after all the modules of the program are
integrated to ensure all the modules work properly on the server. We will hire a software tester to
conduct automated and manual testing to ensure the software created by the developers meets the
requirements, and the bugs found will be solved before it gets deployed to the user so they can
have a pleasant experience when using the software.

3.5 Staff Training

For every lecturer and tutor of TARUC to have a better understanding and experience of using
the proposed software, we have provided two ways to assist. First will be documentation, a user
guide that has gathered all the information and procedure for using the software. Other than that,
there will be a tutorial video showing the user how to use the software step-by-step.

3.6 Maintenance

Maintenance for the proposed software will be done semi-annually to ensure the system is
working properly. Furthermore, every updated version of the software will include bug fixes and
new features if there are any.

3.7 Schedule

Task Start Time Completion Time

Requirement Gathering and 14th September 2022 19th September 2022

Analysis

Design 20th September 2022 29th September 2022

Implementation 30th September 2022 29th October 2022

Testing 30th October 2022 29th November 2022

Release Product 30th November 2022

Maintenance Semi-annually after product released

4.0 STAFFING
We, Happiness Software Production Sdn. Bhd., consist of 100 staff including project managers,
programmers, system analysts, software developers, et cetera. There will be 4 staff working on
this online streaming software project such as Mr. Chan Yeik Kam (Head of Project), Mr. Wilson
Yau Kai Chun (Assistant Head), Mr. Cheng Jin Tou (Financial Manager), and Mr. Lee Chun Kai
(Project Planner). Based on our previous projects, these 4 staffs have shown their efficiencies
and professions in completing the projects.

This project will be headed by Mr. Chan Yeik Kam, our project manager. He has over 15 years of
experience in managing several important projects such as Adobe Photoshop software and
MyPad. He is also the recipient of the Turing Award in 2012. Mr. Chan will play a significant
role in making the process smoother by applying his valuable knowledge, experience, and skills
to any decision-making and management throughout the process.

Mr. Chan Yeik Kam will be assisted by an assistant manager, Mr. Wilson Yau Kai Chun, one of
our senior programmers, who has 8 years of experience in programming. He is proficient in
many programming languages such as Java, Python, C++, and C#. He participated in developing
the Winamp media, MyPad, etc. Moreover, he was also the winner of TCS CodeVita in 2015.
5.0 BUDGET
10% of the total payment (RM94,920.00) which is RM9,492.00 will be collected in advance as
the deposit of this project which is non-refundable. Payment should be made before 12th
September 2022 to bank account 45631575687 Happiness Software Production Sdn. Bhd. (Hong
Leong Bank).
6.0 AUTHORISATION
We strongly believe that our online streaming software will reach your expectations and help
your university to conduct the hybrid mode lesson without any issues. We also ensure that you
will have unlimited access to our after-sales services. This is to show you how confident we are
with our product. If you accept our proposal or have any questions, you can email us via
happiness@gmail.com or contact Mr. Chan at 012-1231234 before 10th September this year to
proceed with the next step.

(1440 words)