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Ubiquitous Influencer Marketing // Wienerschnitzel (Guayaquil, Ecuador)

Deal Terms and Creative Brief X Irini Meza Verdesoto

Deliverables

Deliverable(s): Platform(s): TikTok


Number of Videos: 1
Hashtags to Include: #wienerschnitzelpartner @Weinerschnitzel

Content Production Timeline

Content Concept Due within 48 hours of accepting the campaign

Product to be Shipped N/A

Draft Deadline Due 48 hours after the concept is approved

Post Deadline Within 48 hours of video approval or 3/28/2023

Campaign Terms

Usage Rights Full Usage & Spark Ad Code Authorization

Payment Net 30 days from post date


Payment Amount $2,500

General Brand approval required before posting

Ubiquitous 1. Agreement to join as a participant on the campaign indicates your


acknowledgement and agreement to fulfill the campaign parameters and meet
the set deadlines and expectations.**

About the Brand: Wienerschnitzel is the World’s Largest Hot Dog chain known for their world
famous Chili Dogs and crunchy, sweet Corn Dogs and now they are coming to you!
Wienerschnitzel is opening their first restaurant in Guayaquil, Ecuador! It’s the first of 15 being
built over the next 5 years in Ecuador.
Brand/Product Pronunciation: Wienerschnitzel: (Wee-ner-shnit-zel)

Details:
● Wienerschnitzel is new to Ecuador and we want your audience and people of Ecuador to
be stoked that it is coming in April!
● Please make the video in Spanish as that is the official language of Ecuador.
● Wienerschnitzel is one of America's favorite fast food chains. Wienerschnitzel is now
coming to Ecuador and we’d like for you to introduce it to them.
● Please make sure the logo is in the video and that the name Wienerschnitzel
(Wee-ner-shnit-zel) is pronounced prominently as it is an unusual name to Ecuadorans.
● Mention Wienerschnitzel’s two top selling items, Chili Dogs and Corn Dogs. We believe
they will be popular there once customers there get to know them. Please do your best
to explain what a Chili Dog and a Corn Dog is in your video!! (It would be great to show
some Chili Cheese Fries too, if possible)

GOAL OF CONTENT
● Produce a creative video, not an ad that shows the benefit of using the product. Get
creative!
● Create awareness around the brand by promoting the new Wienerschnitzel is coming to
Ecuador!
● Have fun and get creative while driving awareness to the new opening of the restaurant
& the delicious products Wienerschnitzel serves!

MUST HAVES:
● All deliverables listed above must be met for content approval
● Link in bio for 72 hours after post date. Your Ubiquitous representative will provide you
with the appropriate link to be used. DO NOT use any other link.
● Please make sure the logo is in the video and that the name Wienerschnitzel is
pronounced prominently as it is an unusual name to Ecuadorans.
● Please make the video in Spanish as that is the official language of Ecuador.

Key Talking Points:


● Wienerschnitzel is coming to Ecuador!
● Wienerschnitzel is one of America’s favorite fast food restaurants!
● Introduce a Chili Dog and Corn Dog!
● Let them know they are lucky it’s coming to Ecuador!

The “Don'ts”
● Do NOT use profanity
● Do NOT use any content that contains nudity
● Do NOT exceed the boundaries of the Tiktok Community Guidelines
● Do NOT use #ad or click the sponsored post toggle ( Keep/Remove as appropriate)

EXAMPLES OF CONTENT / Script


● “Hey guys, I heard Wienerschnitzel is coming to Ecuador. You guys are going to
love it as it’s one of America’s favorite fast food restaurants. It’s like no other
because they specialize in Chili Dogs and Corn Dogs (explain what these are to
someone who has no concept of them). They also have the most incredible Chili
Cheese Fries too. You guys are so lucky to be the first country in Latin America to
get a taste of this American institution, Wienerschnitzel.”

*Ubiquitous will never sell or give out your information, phone numbers will be used for internal business use only
**The Ubiquitous Agency reserves the right to charge a 5% fee if any of the deadlines are missed. Further, if a post
goes live without prior approval, the link in bio is incorrect, or the brief is not followed, the creator will be asked to
correct the issue. If the creator is unable or unwilling, The Ubiquitous Agency reserves the right to cancel the
collaboration.
Edited 12/13/2022, DD
Talent Ubiquitous Influencer Marketing
Irini meza
_____________________ _____________________
Name Name

_____________________ _____________________
Signature Signature

4/march/2023
_____________________ _____________________
Date Date

*Ubiquitous will never sell or give out your information, phone numbers will be used for internal business use only
**The Ubiquitous Agency reserves the right to charge a 5% fee if any of the deadlines are missed. Further, if a post
goes live without prior approval, the link in bio is incorrect, or the brief is not followed, the creator will be asked to
correct the issue. If the creator is unable or unwilling, The Ubiquitous Agency reserves the right to cancel the
collaboration.
Edited 12/13/2022, DD

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