Group :p

Subject : Logic
Presentation Topic :
Photochromic
Glasses
 Presented by
Muhammad Adeel (BSC-V-F-022-62)
Huzaifa-Bin- Khalid (BSC-V-F-022-45)
Talha Amanat (BSC-V-F-022-89)
Yasir Ali (BSC-V-F-022-84)
Raied Hassan (BSC-V-F-022-)
Photochromic
Glasses History
 A color changing lens ( depends on intensity of sunlight)
 Protects from UV rays
 Protects from blue light that emits from mobiles and any
digital screen
 Provides a clear vision.
Protects from blue light
causing headache
Provides stressless vision
while using any digital screen
and clear vision in sunlight.
Photochromic glasses are
suitable for both men and
women.
A professional and stylish
frames which is easy to wear
for everyone.
 In this digital world, mostly people are in contact with digital
screens (mobiles/laptops)
 Radiations that emits from these screens are harmful for
human eyes
 Some people have allergic problem in sunlight, that cause
stress in eyes
 People want comfort that they have to purchase one product
with multiple functions.
 Keeping all these things in view we decided to launch
photochromic eyeglasses that is able to provide solution for
the problems mentioned above.
 Next Present By
Huzaifa-Bin-Khalid
 People are not aware of these glasses
 This product is not selling in large amount
 Optic store owners are not providing their sales figures, so in
market we couldn’t find much data of these glasses
Development
Introduction
Growth
Maturity
Decline
Product Extension
Next Present By
Talha Amanat
Next Present By
Yasir Ali
 We are offering good quality glasses .
 our price is 300 to 400 lesser then our competitor’s price.
 We will give glasses cleaning spray and cloth for free with
every glass as a value addition.
 we do offer discounts after the introductory period.
 we do offer discounts for those who buy our glasses 3 or
more pieces.
 our discounts started from 15% off to 25% off.
 We use indirect distribution because we are not much stable
to directly sell our product to our end user. That’s why we are
using indirect distribution.
 We are using selective distribution; the reason is this we are
planning to make our product available in different social
media platform.
 We want to sell our product all over the country.
 For this we need more advertising to make our product
available all over the country.
 We are using call courier company for delivery purpose.
Next Present By
Raied Hassan