SALES MANAGEMENT – DMG5053

ASSIGNMENT 2 – CASE STUDY

INSTRUCTION:

1. Please answer all questions below

2. Mode: GROUP
3. Submission in Google Classroom
4. Date of Submission: 16th August 2023

5. The format of the written project shall be in accordance with the following description: Font
: Arial
Size : 11
Spacing : 1.5
Text : Justified
6. The cover page template is as per attached (Appendix 1)
7. ** If you have any difficulties in submitting the project according to the date given,
please come and discuss with me.

8. PROGRAM OUTCOME(S):
9. PO2: Produce graduates with advanced concepts, principles of strategic planning and
entrepreneurial thinking.

10. COURSE OUTCOME(S):

CO1 Apply the knowledge of sales by analyzing and resolving sales management relevant
local and international cases through think critically and strategically about how ecommerce is
changing the way salesperson is operate.
SALES MANAGEMENT – DMG5053
 SALES MANAGEMENT – DMG5053

ASSESSMENT:
Report will be evaluated based on rubrics attached.
 SALES MANAGEMENT – DMG5053

Written Report Rubric

Students Name Matrix

No

1.
2.
3.
4.
5.

Scale EXCELLENT GOOD SATISFACTORY CAN BE SCORE

4 3 2 IMPROVED
Parameters 1
Proposing Proposing current Proposing current Proposing current Proposing current
current sales sales territories is sales territories is sales territories is sales territories is
clearly stated, has a clearly stated with a vague not apparent
territories sharp, distinct focus on only
(25 marks) focus on explaining & explaining &
logic for the summarizing the
phenomenon phenomenon
Suggestions All suggestions The suggestions The suggestions and Only one of the
content are included and are included and process are discussed suggestion/
clearly explained with explained with process briefly. processes is included
(25 marks) detail process and and information and explained.
information
Discussion on The application is Few applications Few applications are No application is
application & clearly stated. Student stated. Student provided on the provided on the
clearly analyze on demonstrates underst case. Does not show question
technique answering the anding some of the understanding about
(25 marks) question question the question.
Understanding Information is
(25 marks) presented in effective
Details and
order. Excellent Information is logically
Information is examples are not
proposing and ordered with
scattered and needs organized, are hard
application of the time paragraphs and
further development to follow and
management and transitions
understand
clearly understand and
detailed
TOTAL