Contents

Business
pages 6–9  Business activities  Business organization Profit and loss  CVs and cover letters
fundamentals
About business Vocabulary Grammar S
1 1.1  Internships abroad 1.2 Personal details 1.3 Present simple 1
Gaining Reading: Chinese internships impress Numbers Present simple c
experience employers The alphabet Adverbs of frequency E
Discussion: Your internship – what and The time Prepositions of time m
page 10
where? Dates R
Giving personal details

2 2.1  Customer service 2.2  Contacting customers 2.3 Present continuous 2

Customer Reading: How to keep your customers Collocations relating to customer Present continuous E
satisfaction happy service Requests R
Discussion and presentation: Good Verbs relating to telephoning Offers of help
page 22
customer service Invitations

Reviews 1 and 2 pages 34–35

3 3.1 Supply chain management 3.2 Supply chain and product life 3.3 Prepositions and 3
Product and Reading: Supply chain software cycle present simple passive E
process rescues toy factory Partners in a supply chain Prepositions of place P
Roleplay: A meeting at a toy factory Vocabulary relating to the production Prepositions of movement re
page 36
process Present simple passive
Stages in a product life cycle

4 4.1  Getting a job 4.2  Job interviews 4.3 Past tenses 4

Job interviews Reading: How I got my dream job Answering questions about your CV Past simple E
and career Discussion: Getting your dream job Adjectives to describe personality Past continuous R
Collocations relating to job-seeking in
page 48

Reviews 3 and 4 pages 60–61

5 5.1 Sales versus marketing 5.2  Marketing, sales and 5.3  Comparatives and 5
Marketing and Reading: Sales versus marketing: the advertising superlatives E
selling war is over! Marketing activities Countable and R
Discussion: The difference between Sales activities uncountable nouns
page 62
sales and marketing Collocations relating to advertising Comparatives
Superlatives

6 6.1 Entrepreneurs 6.2  Business organization and 6.3  Modal verbs 6

Entrepreneurship Reading: Why not buy into business? people have to, don’t have to, E
page 74 Discussion: A new or an existing Types of organization must, be (not) allowed to, R
business? Vocabulary relating to people in should, shouldn’t sa
business Verb patterns (say, tell,
Collocations relating to enterprise speak, explain, etc.)
finance

Reviews 5 and 6 pages 86–87

7 7.1  Cutting costs 7.2 Profit, loss and payment 7.3  Future forms and 7
Business costs Reading: How can companies lose Vocabulary relating to financial first conditional E
page 88 millions but still stay in business? performance will and be going to R
Discussion: Fixed costs, variable costs Expressions relating to payment terms First conditional a
and investments Time expressions

8 8.1  International franchising 8.2  Franchising and project 8.3 Present perfect 8

Global trade Reading: Franchising – a golden management Present perfect q
page 100 opportunity for developing countries Collocations relating to franchising since and for E
Discussion: A franchise investment Expressions used in scheduling P
u

Reviews 7 and 8 pages 112–113

Additional material pages 114–123   Grammar and practice  pages 124–139   Re

 

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 Speaking Writing Case study
1.4  Meeting people and making 1.5  Informal emails 1.6  The Intern Shop
conversation Analysis: inferring meaning Discussion, reading, listening and
Expressions for meeting people and Language focus: hellos, goodbyes and presentation relating to internships
making conversation introductions
Roleplay: at an international conference

us 2.4  Telephoning 2.5  Formal letters and emails 2.6  Rock tour
Expressions for telephoning Analysis: paragraph order Discussion, reading, listening, writing and
Roleplay: telephone conversations Language focus: starting and signing off a meeting relating to a rock tour

3.4 Presenting a process 3.5  Instructions and directions 3.6  Digidisc Ltd

Expressions for presenting a process Analysis: direct and indirect language Discussion, reading, listening and
Presentation: presenting the ordering and Language focus: referring to additional presentation relating to a factory
nt returns processes information; emphasizing instructions reorganization

4.4  Interviews 4.5  CVs 4.6  Onestop job search

Expressions for interviews Analysis: order of information Discussion, reading, writing and simulation
Roleplay: interviews for jobs and Language focus: expressing information in relating to job interviews
internships a dynamic way

5.4 Persuading 5.5  ‘Selling’ changes 5.6  Dallivan Cars

Expressions for persuading Analysis: paragraph order and content Discussion, listening and presentation
Roleplay: persuading people to do things Language focus: giving reasons and results relating to a marketing plan for a new car

6.4  Meetings 6.5 Agendas and minutes 6.6 Solar Mobile

Expressions for meetings Analysis: content Discussion, reading, listening and a
o, Roleplay: a meeting to promote a Language focus: putting information into meeting relating to starting a company
sandwich bar minutes format

7.4  Negotiating 7.5 Asking for payment 7.6  Doug’s Mugs

Expressions for negotiating Analysis: format and content Discussion, reading, listening and
Roleplay: a negotiation with a travel Language focus: identifying threats and negotiation relating to the sale of a
agency promises; identifying level of politeness company

8.4  Giving updates and handling
questions
Expressions for handling questions
Presentation: presenting a project schedule
using a Gantt chart
8.5 Progress reports 8.6 An international opportunity
Analysis: order of information; content Discussion, reading, listening and roleplay
Language focus: linking words; relating to a franchise opportunity
punctuation; linking words

Recordings  pages 140–149   Glossary  pages 150–159

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