TOURISM AND ✓ Reservation/Sales Agent

HOSPITALITY ✓ Domestic/International
Travel Counsellor
OVERVIEW
✓ Tour Guide
❖ Careers in Tourism
Industry ✓ Tour Planner/Tour
Operator
❖ Careers in Hospitality
Industry ✓ Travel Agent

❖ The Global Hospitality ✓ Travel Writer

Professional
LODGING SECTOR
TOURISM INDUSTRY
➢ Front Office
➢ The total of all businesses
that directly provide goods or ➢ Human Resource
services to facilitates
➢ Sales and Marketing
business, pleasure, and
leisure activities away from Career Opportunities
home environment.
✓ Sales Representative
TRAVEL SECTOR
✓ Management Trainees
➢ Air
✓ HR Staff
➢ Cruise ship
✓ Front Desk/Front Office
➢ Rail Staff
➢ Coach ✓ Meeting and Event
➢ Tour and travel operations Personnel

CAREER OPPORTUNITIES
ASSEMBLY AND EVENT
✓ FlightAttendant/Ground MANAGEMENT
Attendant
➢ Meetings
➢ Conventions ✓ Game Dealer

➢ Expositions HOSPITALITY
CAREER OPPORTUNITIES
INDUSTRY
➢ Companies or
✓ Information Specialist
organization that provides
✓ PR Staff foods, beverages, and
accommodation to their
✓ Sales Representative guests.

✓ Meeting/Event Personnel RESTAURANT AND FOOD

SERVICE SECTOR
RECREATION SECTOR
➢ Fine Dining
➢ Attractions
➢ Quick Service
➢ Gaming
➢ Managed Service
➢ Parks
➢ Catering
➢ Recreation
➢ Beverages
CAREER OPPORTUNITIES
-Can be either in Dining or -
✓ Park/Museum Guide Kitchen Position

✓ Concert Promoter -Dining is the front of the

house wherein you have
✓ Camp Counsellor direct contact with customers.

✓ Activity/Camping Director -Part of the kitchen is

considered as back of the
✓ Reception Staff house.

✓ Manager CAREER OPPORTUNITIES

✓ Slot Attendant/Host ✓ Cashier

✓ Casino Host/Manager ✓ Bartender/Mixologist

✓ Barista Supervisor/Manager

✓ Bar Supervisor ✓ Bell Captain

✓ Food Attendant – head or ✓ Laundry

captain water Supervisor/Manager

✓ Restaurant ✓ Receptionist
Manager/Supervisor
✓ Lobby Greeter
✓ Receiving Clerk
✓ Reservation Clerk
✓ Stock Clerk
✓ FO Supervisor/Manager ✓
✓ Butcher FO Cashier

✓ Chef/Cook ✓ Night Auditor

✓ Sanitation THE GLOBAL

HOSPITALITY
OFFICER LODGING AND
ACCOMMODATION
PROFESSIONAL
SELF-MANAGEMENT
➢ Hotel
➢ Acquiring self-awareness
➢ Resort
and development
➢ Condotel
➢ Balancing work life
➢ Similar accommodation
➢ Displaying a high persona
establishment of integrity
CAREER OPPORTUNITIES
➢ Should possess ethical
✓ Room Attendant competencies

✓ Cabin Steward ➢ Has personal drive and

resilience
✓ Housekeeper
COMMUNICATION
✓Floor
➢ Must be able to
communicate effectively both
to guest and teammates.
MUTI-CULTURAL

➢ Must work effectively in a

multicultural diverse
environment
TEAMWORK

➢ Must be a team player

➢ Require collaboration and

information sharing
Competencies for Managers
HUMAN RELATIONS

➢ Must learn how to coach,

counsel, and facilitate the
learning of their staff

➢ They are facilitators

➢ They are mentors Strategic

➢ Must understood the

organization, where s/he
works.

➢ Must know how to Introduction to

provide strategic actions.
Tourism and
Hospitality
Industry
❖ The Tourism Industry
❖ The Hospitality
Industry
THE TOURISM VALUE
CHAIN
- It shows the relationship
among the tourism sector,
the tourist and at the same
time, the economy. It is a
flow that tourism industry
or tourism business from
the tour operator down to
the travel agency.
- The reason why the tour
operator is in the first flow
because the tour operator
creates the package for the
tourists. The inclusion of
the packages creates by the
tour operator are
transportation,
accommodation, tourist
attraction.
- At the same time MICE
and Food and Beverages is
also in the flow. Once
provide all of these to your
client, we will be having a
satisfied tourist experience
at the same time, once they
are satisfied, there is an
economic growth.
- The reason why travel
agency is in the last part of
the chain, since the tour
operator is package, the
travel agencies now will
retail them to our
prospective tourist. So that
is the flow from the one
who package it, down to
the one who retail the tour
package of our tourist and
our member in the tourism
value chain, both the travel
agency and the tour
operator goal is to satisfy
customer for repeat
business or repeat sales.
TOUR OPERATOR AND
TRAVEL AGENCY
- Creates tour packages for
a target market and the
travel agencies retails
these packages to
prospective tourist.
TOUR OPERATOR
- They package the tour (in
bulk). They are the
wholesaler. They package
the tour in bulk so that
they can retail it to our
travel agencies. Which is
mow the intermediary that
connects the tour operator
and customer.
TRAVEL AGENCIES
- Is the middleman
between the tour operator
and the customer
- They receive
commissions from their
suppliers and earn
revenues from their
principals.
Difference: Travel Agency
is the location. Travel
agent is the person we are
talking inside the travel
agency.
WHOLESALER
- The one who make the
packages (tour operator).
Then they sell and retail it
to travel agencies, then the
travel agency is the one
who sell to customers.
TRANSPORTATION
SECTOR
- Provides for transport of
tourist to their destination
includes airlines surfaces
transportation and sea
vessels.
- If there’s no
transportation, there is no
tourism because
transportation deals with
the movement so, it
provides transport to other
tourist.
ACCOMMODATION
- Provides for the lodging
of tourist and a tourism
attraction on its own.
- Provides a place to sleep
and rest for our tourist and
at the same time, it is a
tourism attraction on its
own. Why, because in a
accommodation sector,
you can also find a fine
dining restaurant, you can
find a souvenir shop,
recreation facilities, so it is
just like one stop place.
FOOD AND
BEVERAGES
ESTABLISHMENT
- Offer thematic as well as
local or foreign
gastronomy to attract
individuals and tourist.
- One of our motivators,
when we travel
THEMATIC – they are
following a certain theme.
So, they can attract
individuals and tourist
both domestic and foreign.
MICE INDUSTRY - One
of the fastest growing
segments in the tourism
industry.
MEETING - general term
indicating the coming
together of a number of
people in one place to
confer out or carry out a
particular activity. General
term to describe the
meeting is “gathering of
people”.
- has a “certain objective
and purpose”, you need to
carry out a particular
activity.
- Meeting can be called on
a need basis. Whenever
you need to meet or to talk
about something in
particular, you are allowed
to set up a meeting.
INCENTIVES
- A meeting event as part
of the program which is
offered to its participants
to reward a previous
performance.
INCENTIVE
TRAVELLING – is
directed for our
employees. An incentive
for the effort. The
employee can travel where
in all the expense is paid
by the company. It helps
the employees to be
motivated to do a better on
their job.
CONFERENCE
- It is a participatory
meeting designed for
discussion, facts finding,
problem solving, and
consultation.
- Conference is just like a
meeting, but in terms of
conference it is usually a
smaller in scale and
limited duration. Meaning
to say, it can be done for
one day only, or a half day
and they have specific
objectives.
EXHIBITION
- Events at which product
and services are displayed.
- Also known as
exposition, you will be
displaying your products
or services in public.
Exhibition can be divided
into two:
(1) Trade Show –
displayed their products or
service to attract investors.
You are looking for an
investor. You would
display in public your
products and services to
gain now investor in the
industry.
(2) Consumer Show – you
are displaying your
products, or your services
directed to your user or
your customer. Both of
them displays products
and services in the public.
The different is to whom
are they displaying the
product.
TOURISM
ATTRACTION
- Areas continuously being
developed by the
government and funded by
the investors:
Two Major Classification:
(1) Purposes built and man
made
(2) Natural Attractions
o It is continuously being
developed but that is based
on the changing demands
of tourist.
TYPES OF TRAVELERS
1. Business Traveler –
main purpose is to work.
Regardless of its local or
international.
2. Leisure Traveler – main
purpose is relaxation. To
get away from the stress.
3. International Traveler –
if you are going abroad or
traveling to other
countries, regardless of
your purpose.

OPERATIONS
01. Airline Computer
Reservation System -
Information reservation
and ticket and schedule of
flights.
- Airlines only.
02. Global Distribution
System - They
computerized network
system that operates one
company that enables
transaction between
service provider such as
hotel, cars rental,
company, travel agency.
03. Familiarization tour -
This is a tour that host
travel destination, so that
professional will be
familiarize in the products
and services that can help
to promotes destinations.
04. Hotel Brochures and
Property’s Website - Other
company hotel or
destination they can add it
to their brochure to
promote to other people to
get customers and guest.
05. Strategic Alliance
Website - Partnership
between companies or
businessman.
TOUR GUIDES
- Takes care of the guest
by physically
accompanying them and
ensuring all facilities and
service are paid/signed.
- Expected also to talk
about the destination and
has broad knowledge to a
particular destination.
THE HOSPITALITY
INDUSTRY
- It’s about for the lodging
sector and everything
comes including food and
beverages services such as
restaurants.
CHARACTERISTICS OF
THE HOSPITALITY
INDUSTRY
1. Hospitality business are
open 365 days a year and
24 hours a day.
2. Depends heavily on SCOPE OF THE
shift works - shifting HOSPITALITY
meaning to say one have INDUSTRY
to work in the morning
and one have to work in 1. Lodging Segment
the evening. Graveyard 2. Food and Beverage
shift Segment
– usually it would last or 3. Entertainment and
start from 10 pm to 6 am. Recreation
3. It produce guest 4. Travel and Tourism
satisfaction that is different
from other business sector
- Because we are more on
firsthand, we will resolve
the issue we will respond
to the needs of our
customers/guest firsthand
and present the product to
them
4. Products are intangible
and perishable
- “Intangible” – you can’t
touch it and you can’t
consume it because we are
more on experience you
need to be there physically
and purchase immediately.
- “Perishable” it expiries
easily, or it spoils in time
not only in the food.

Transportation
Sector
❖ Air Transport
❖ Water Transport
❖ Land Transport
Transportation starts with
(1st) human using their
feet. Then eventually
evolve with the (2nd) use
of animals to carry their
things. Then evolve with
(3rd) boat but still need a
manpower. It evolves with
(4th) train but still small
that needs the use of
charcoal. Then the (5th)
small boat improves to
machinery boat.
Transportation is still
improving, they make
(6th) simple cars. Then
transportation continuing
to improve, (7th) the train
use machinery, the space is
widened, and beautiful.
Then it evolves with (8th)
aircrafts. Lastly, small
cards improve to cars we
have today.
The Transportation Sector
- Transportation system is
one of the components of
tourism.
- Transportation refers to
the moving not just people
but also things such as
cargo.
- Aside from airlines, other
transportation providers
are motor coach operators,
railroads, ferry services,
car rental companies, and
possible even the cruise
industry.
- They can book tickets
around late evening and
morning.
 – broad term
- The industry that builds
and fly the aircraft.
Layman’s term
AIR (1) Civil – Public
TRANSPORTATION
(2) Military – private for
- This is the method by military, airfare, helicopter.
which passengers, mails,
and cargos are conveyed 2. Civil Aerospace Sector -
by air. manufacturer and
maintenance of aircraft
- Fastest way to reach system, as well as the
destination both domestic aviation specific ground
and international. equipment.
- Most airlines have CONVENTIONS THAT
bookings, reservations, DEFINE AIR
and tickets. TRANSPORTATION
- The passengers can 1. Chicago Convention in
choose their schedules and 1944 - ICAO was
purchase tickers via established.
internet.
- Freedom of the air was
AIR TRANSPORTATION also discussed.
CAN BE CLASSIFIED
INTO 2: ICAO – International Civil
Aviation Organization
1. Civil Aviation Sector
Freedoms of the air - set of
- Provides airfreight Commercial Aviation
services directly to the Rights
public.
Aviation
- Granting airlines to enter
the aerospace.
(1) The right to enter the
country air space to drop
off passengers or pick up.